Variant ‑ AI CRO
Key signals for Variant
As of , 69 Shopify stores run Variant ‑ AI CRO. It’s #7 in Site optimization - Other by stores running it; Shopify’s own listing ranks it #43. Shoplist monitors installs, uninstalls, reviews, and listing changes continuously, so you can act on them before your competitors do.
Shopify stores using Variant
From Shoplist’s scans of Shopify storefronts and its brand data.
Top brands running Variant
10 of 69 detected stores, ranked by traffic. The full list adds filters, contact availability, and CSV export.
| Store | Category | Country | Traffic rank | First detected |
|---|---|---|---|---|
| Health & Beauty | US | #633 | Oct 2026 | |
| Luggage & Bags | US | #986 | Oct 2026 | |
| Health & Beauty | US | #1,221 | Oct 2026 | |
| Food, Beverages & Tobacco | US | #1,220 | Oct 2026 | |
| Apparel & Accessories | US | #2,597 | Oct 2026 | |
| Sporting Goods | US | #3,258 | Oct 2026 | |
| Baby & Toddler | US | #3,193 | Oct 2026 | |
| Sporting Goods | US | #3,341 | Oct 2026 | |
| Health & Beauty | GB | #3,717 | Oct 2026 | |
| Health & Beauty | US | #4,118 | Oct 2026 |
59 more stores in the full list
Sign up to download the entire Variant Shopify App dataset.
Newest stores running Variant
What kind of stores use Variant
A breakdown of the 69 Shopify stores Shoplist detects running Variant: what they sell, how many products they carry, and where they’re based.
What they sell
25% of Variant stores sell Health & Beauty; 22% sell Apparel & Accessories.
- Health & Beauty
- Apparel & Accessories
- Home & Garden
- Food, Beverages & Tobacco
- Baby & Toddler
How many products they carry
19% carry 101–200 products, the most common size; 33% carry 100 or fewer.
Where they’re based
62% of Variant stores are based in the United States; 13% in Israel.
- United States
- Israel
- United Kingdom
- Unknown
- Australia
- Other countries
How Variant’s install base is moving
Shoplist re-crawls the same storefronts, so every store that adds Variant, comes back to it or removes it shows up here. The store count also grows when Shoplist finds stores already running it; the breakdown keeps those apart from real installs.
Stores, last 28 days
+69
69 now · 0 28 days earlier
Reach
0.00532%
of the stores Shoplist tracks
Big-brand share
Not enough data: fewer than 150 of its stores have a known size
Where Variant’s store count change came from
- Real installs and removalsEstimated5 added · 0 came back · 0 removed
- +5
- Stores found already running itFirst seen when Shoplist first crawled the store, so not an install
- +2
- Detection changesStores counted or dropped because Shoplist’s detection for the app changed
- +62
Stores adding and removing Variant, by week
| Week of | Added or back | Removed | Net | Notes |
|---|---|---|---|---|
| Aug 31, 2026 | 0 | 0 | 0 | Estimated |
| Sep 7, 2026 | 0 | 0 | 0 | Estimated |
| Sep 14, 2026 | 0 | 0 | 0 | Estimated |
| Sep 21, 2026 | 0 | 0 | 0 | Estimated |
| Sep 28, 2026 | 0 | 0 | 0 | Estimated |
| Oct 5, 2026 | 0 | 0 | 0 | Estimated |
| Oct 12, 2026 | 0 | 0 | 0 | Estimated |
| Oct 19, 2026 | 0 | 0 | 0 | Estimated |
| Oct 26, 2026 | 3 | 0 | +3 | Estimated |
Apps installed alongside Variant
The apps Shoplist most often detects on the same stores as Variant.
- Klaviyo57
- Gorgias26
- Recharge23
- Alia21
- Shopify Collabs21
- Yotpo19
- Elevar Conversion Tracking17
- AppLovin16
- Consentmo GDPR Compliance16
- Redo14
Each bar is the number of Variant stores also running that app. Turn shared app usage into account research with the complementary-app prospecting playbook.
Variant on the Shopify App Store
Shoplist reads Variant’s App Store listing every day: where it ranks, what merchants say, what it charges and every edit it ships.
Where Shopify ranks Variant
Shoplist reads Shopify’s full category listings every day, so a climb or a slip shows up the day it happens.
| Day | Site optimization - Other |
|---|---|
| Sep 3, 2026 | #36 |
| Sep 4, 2026 | #34 |
| Sep 5, 2026 | #35 |
| Sep 6, 2026 | #35 |
| Sep 7, 2026 | #43 |
| Sep 8, 2026 | #40 |
| Sep 9, 2026 | #40 |
| Sep 10, 2026 | #41 |
| Sep 11, 2026 | #39 |
| Sep 12, 2026 | #39 |
| Sep 13, 2026 | #39 |
| Sep 14, 2026 | #38 |
| Sep 15, 2026 | #35 |
| Sep 17, 2026 | #34 |
| Sep 19, 2026 | #34 |
| Sep 20, 2026 | #35 |
| Sep 21, 2026 | #35 |
| Sep 22, 2026 | #35 |
| Sep 23, 2026 | #35 |
| Sep 24, 2026 | #34 |
| Sep 25, 2026 | #35 |
| Sep 26, 2026 | #36 |
| Sep 27, 2026 | #35 |
| Sep 28, 2026 | #35 |
| Sep 29, 2026 | #35 |
| Sep 30, 2026 | #39 |
| Oct 1, 2026 | #37 |
| Oct 2, 2026 | #34 |
| Oct 3, 2026 | #34 |
| Oct 4, 2026 | #34 |
| Oct 5, 2026 | #34 |
| Oct 6, 2026 | #34 |
| Oct 7, 2026 | #34 |
| Oct 8, 2026 | #34 |
| Oct 9, 2026 | #35 |
| Oct 10, 2026 | #34 |
| Oct 11, 2026 | #46 |
| Oct 12, 2026 | #47 |
| Oct 13, 2026 | #47 |
| Oct 14, 2026 | #46 |
| Oct 15, 2026 | #45 |
| Oct 16, 2026 | #48 |
| Oct 17, 2026 | #49 |
| Oct 18, 2026 | #51 |
| Oct 19, 2026 | #42 |
| Oct 20, 2026 | #42 |
| Oct 21, 2026 | #42 |
| Oct 22, 2026 | #42 |
| Oct 23, 2026 | #40 |
| Oct 24, 2026 | #41 |
| Oct 25, 2026 | #42 |
| Oct 31, 2026 | #36 |
| Nov 1, 2026 | #36 |
| Nov 2, 2026 | #42 |
| Nov 4, 2026 | #40 |
| Nov 5, 2026 | #45 |
| Nov 6, 2026 | #40 |
| Nov 7, 2026 | #42 |
| Nov 8, 2026 | #43 |
What merchants say about Variant
The verdict from its App Store reviews, and whether the merchants who leave them stay.
5.0
Variant review momentum
New reviews follow new installs, so a rising month is Variant winning merchants in public.
- March 2026: 7 reviews
- April 2026: 1 reviews
- October 2026: 1 reviews
What Variant charges
$199/month. Every plan on its listing, and every price change Shoplist has caught, so you can see exactly how it packages and prices.
Up to 5K Sessions
$199/month
Up to 10K Sessions
$399/month
Up to 25K Sessions
$599/month
Pricing plan removed +5 more
Pricing plan removed +5 more
Every edit Variant ships to its listing
Titles, prices, screenshots and featured spots, diffed line by line. A competitor’s listing edits are its strategy, in public.
Callouts updated +6 more
Free trial +6 more
Free plan +1 more
How Variant sells itself on the App Store
The pitch, integrations and features merchants see before they install: the positioning a competitor is betting on.
“AI-first platform for CRO that detects and builds your highest value opportunities.”
What it does
Variant helps Shopify brands increase conversion rates by using AI-powered personalization, product recommendations, and fast A/B testing. Detect high-intent customer segments automatically, personalize product pages, cart, and checkout, and run unlimited… Variant helps Shopify brands increase conversion rates by using AI-powered personalization, product recommendations, and fast A/B testing. Detect high-intent customer segments automatically, personalize product pages, cart, and checkout, and run unlimited experiments with a no-code visual editor. Variant combines autonomous AI CRO insights with built-in testing and a dedicated CRO consultant to drive measurable revenue growth.
Screenshots
Variant listing facts
- Developer
- Variant
- Launched
- January 12, 2026
- Shopify rank
- #43 in Site optimization - Other
- Languages
- English
Compare Variant
The apps in its App Store category, with the stores Shoplist detects on each and their listing ratings.
Alternatives to Variant
Apps merchants weigh against Variant ‑ AI CRO, with their own detected stores and ratings.
Variant vs Shoplift
Variant vs Peak Agent
Variant vs ConvertLab
Variant vs Ventry
Variant vs AutoGrow
Variant vs ShopSplit A/B Test & CRO
Follow the apps you compete with and decide which changes deserve action. See the competitor-monitoring workflow.
Seen on the storefront, not guessed
If Shoplist shows Variant on a store, it’s there. Every count on this page traces to code found on a live storefront, re-checked on every crawl.
69
Found in the storefront’s own code
Shoplist matches the scripts, app blocks and pixels Variant loads on each live storefront. No surveys, no developer-reported numbers, no model guessing installs from review counts.
Re-checked, so the count stays current
Shoplist keeps crawling the same storefronts. A store that uninstalls Variant leaves the count on the next crawl, so you read today’s install base, not a high-water mark.
Daily
The App Store, read every day
Rank, reviews, pricing and every listing edit are captured daily, so a price change or a ranking slip shows up here the day it ships.
Two public sources, labelled on every section. Store data last checked .
Read the full methodologyQuestions about Variant
Straight answers from the same data as the rest of this page. The full store list answers the rest.
How many Shopify stores use Variant ‑ AI CRO?
Shoplist detects Variant ‑ AI CRO on 69 Shopify storefronts. The count comes from repeat crawls of public storefronts, so it moves as stores install and remove the app.
Which Shopify brands use Variant ‑ AI CRO?
This page lists the top 10 by traffic. A free Shoplist account previews the full list with filters for category, country and traffic, and credits open every row of all 69 stores.
What apps do Variant ‑ AI CRO stores also use?
Klaviyo: Email Marketing & SMS, Gorgias: AI Helpdesk & Chat, and Recharge Subscriptions App run on the most Variant ‑ AI CRO stores. The full co-install list shows every app those stores run, ranked by how many share it.
Can I export the stores using Variant ‑ AI CRO?
Yes. A free account opens the first stores with filters and contact availability. Paid plans export every store running Variant ‑ AI CRO to CSV and alert you when stores install or remove it.
How does Shoplist detect Variant ‑ AI CRO?
Shoplist crawls public Shopify storefronts and matches the code Variant ‑ AI CRO loads on each one. A store counts once that evidence is found and drops out when it disappears. It is evidence from the storefront itself, not a customer list from the developer.
Go beyond Variant
Its closest rival, its developer and the charts it competes on, from the same data.
- Variant vs ShopliftDetected stores, store movement, ratings and pricing side by side.
- VariantEvery app Variant publishes, with their detected reach.
- Top apps by categoryThe ten apps gaining the most detected installs in each category.
- All Shopify appsBrowse every app Shoplist tracks, by category, rating, and reach.
Start with the newest stores running Variant, named and dated.
Filter by category, country, and traffic, see contact availability, and get alerted when stores install or leave.
