Catch the next competitorwhile it’s still a quiet launch.

638 apps launched on the Shopify App Store in the last seven days. This playbook keeps the ones in your space on your radar from day one.

For
App teams, partnerships and investors watching a category
You start with
The categories you compete in
You end with
A shortlist of credible entrants, with the one you follow in your feed
Uses
New apps archive · Tracking & alerts · Change intelligence

Browse launches by day and category.

The new-apps archive is organized by Shopify’s own listed launch date, by day and by category, so “what shipped in my space this week” is one page.

Launched on the App Store

638 this week
  1. Dead Stock Finder.io

    New listing · launched Nov 7

    New
  2. Newcraft · Product Order Table

    New listing · launched Nov 7

    New
  3. Futureproof

    New listing · launched Nov 7

    New
  4. OutOfStock Redirect: Elvantix

    New listing · launched Nov 7

    New
  5. BuyRecord

    New listing · launched Nov 7

    New
  6. Juvv Hire: Careers & Jobs

    New listing · launched Nov 7

    New

Read the listing and the developer.

Open any launch to read its positioning, pricing and first reviews, next to the developer’s other apps, which often says more than the listing does.

Dead Stock Finder.io

Understory Apps · Launched Nov 7

Category
Inventory optimization
Pricing
Free plan available

Follow the credible ones.

Most launches fade; some matter. Follow the credible entrants and their listing changes, review momentum and rank movement flow into your activity feed.

Free follows one app; more follows and alerts are on paid plans.

Following

Dead Stock Finder.io

Listing changes, reviews and rank reach your feed

Slack or email

The day its pricing or positioning changes

Dated before and after, like any followed app

Read the category, not just the app.

Launch density is a signal in itself. A space suddenly attracting new entrants is telling you where the ecosystem thinks the money is.

This week, Chat led with 32 new listings.

Launches by category

last 7 days
  • Chat32
  • SEO31
  • Inventory optimization28
  • Discounts27
  • Upsell and cross-sell26
  • Analytics22

638 new listings from 553 developers.

Questions, answered.

Where does the launch date come from?

From Shopify’s own listed launch date on the App Store listing — we report the platform’s date rather than inventing our own detection heuristic, and the archive is organized around it.

Can I watch just my category?

Yes. The newest-apps archive filters by category, and the directory supports category-scoped browsing — so a weekly check on your space takes a minute.

Will I get alerted to new launches automatically?

Following apps and developers routes their detected changes into your feed and notifications. For category-level launch digests, the public newest-apps pages are the fastest weekly check today.

Why track launches at all?

Emerging competitors are cheapest to respond to early — before they rank, before they accumulate reviews. Launches are also partnership and acquisition radar: new complementary tools appear in the archive long before they appear in your inbound.

What launched in your category this week?Follow the ones that matter.

Browse the launch archive free, then follow the entrants worth watching.

Free plan available. Exports, Market Voice and AI account reasoning are on paid plans.