Seguno Email Marketing vs Shopify Messaging
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- Seguno Email Marketing is detected on 3× as many Shopify stores as Shopify Messaging: 319 vs 108 as of Nov 9, 2026.
- On the Shopify App Store: Seguno Email Marketing 4.8 from 735 reviews and Shopify Messaging 4.8 from 4,816 reviews.
- Seguno Email Marketing lists 40 features Shopify Messaging’s listing doesn’t mention, including Analytics, Announcements, Automations.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 200+ templates available
- · Design with Canva
- · Email and chat support
- · Pre-built automations
- · Unique discount codes
- · Unlimited sending
Standard
- · Back-in-stock alerts
- · Browse and cart abandonment
- · Enhanced reporting
- · Everything in Starter, plus:
- · Free access to 200+ templates
- · Multi-email, custom automations
Pro
- · Customer Success Manager
- · Deliverability audit and support
- · Everything in Standard, plus:
- · One-on-one onboarding support
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureRunning a shop means time is your most valuable asset. Seguno helps you get results from email marketing faster. Built for Shopify with best practices baked in, use Seguno to create engaging emails, trigger automated sends, and track success all inside the platform you already know. Drive sales with back-in-stock, abandoned cart reminders, and more.
Create customized email, SMS, and WhatsApp campaigns all in one place. Use Sidekick to personalize emails to match your brand, or choose from ready-made email, SMS, and WhatsApp templates. Track performance to see which channels customers prefer, and segment your list to reach just the right audiences. Create, send, and track all within Shopify, with flexible pricing that scales with your business needs.
- Stay inside Shopify; access your segments, discounts, products, blogs, and more.
- Use a library of pre-built automation series and Back in Stock restock alerts!
- Design beautiful emails in minutes with Canva embedded in a full-screen editor.
- Send securely with built-in deliverability assistance and spam protection.
- Send branded emails to segments of customers directly from Shopify.
- Send personalized emails and SMS to segments of customers directly from Shopify.
- Use email templates for products, sales, restock, holidays, events, and more.
- Use templates for timely updates, exclusive offers, product tips, and more.








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Seguno Email Marketing | Shopify Messaging |
|---|---|---|
| Detected stores | 319(ahead) | 108 |
| Net store change, 28 days | +4 | +3 |
| Stores added, 28 days | 11(ahead) | 7 |
| Big-brand share | 4% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, United Kingdom, Germany | United States, Japan, Hong Kong |
Reviews
| Measure | Seguno Email Marketing | Shopify Messaging |
|---|---|---|
| App Store rating | 4.8 ★ | 4.8 ★ |
| App Store reviews | 735 | 4,816(ahead) |
| New reviews, 28 days | 1 | Not enough data |
| Reviewers a year or more in | 68%(ahead) | 43% |
Pricing
| Measure | Seguno Email Marketing | Shopify Messaging |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $35/month | No monthly plan listed |
| Longest free trial | 10 days | Not listed |
| Plans listed | 3 | 1 |
Listing
| Measure | Seguno Email Marketing | Shopify Messaging |
|---|---|---|
| Shopify category rank | #18 | #12(ahead) |
| Shopify App Charts | #17 in Email marketing | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Dec 13, 2018 | Apr 14, 2020 |
| Languages | 1 | 20 |
| Developer | Seguno | Shopify |
FAQ
Seguno Email Marketing and Shopify Messaging: common questions
- Which is more popular, Seguno Email Marketing or Shopify Messaging?
- Seguno Email Marketing is detected on 3× as many Shopify stores as Shopify Messaging: 319 vs 108 as of Nov 9, 2026.
- Which has better reviews, Seguno Email Marketing or Shopify Messaging?
- On the Shopify App Store: Seguno Email Marketing 4.8 from 735 reviews and Shopify Messaging 4.8 from 4,816 reviews.
- What features does each app list that the other doesn’t?
- Seguno Email Marketing lists 40 the others don’t mention, such as Analytics, Announcements, Automations, Back-in-stock emails. Shopify Messaging lists 2 the others don’t mention, such as AI generation, SMS campaigns. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.
























