EcoBoostify Shop Videos Reels vs Tolstoy: Shoppable Video & UGC

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.

The short answer

  • Tolstoy is detected on 65× as many Shopify stores as EcoBoostify Shop Videos Reels: 6,589 vs 102 as of Nov 9, 2026.
  • On the Shopify App Store: EcoBoostify Shop Videos Reels 5.0 from 3 reviews and Tolstoy 4.6 from 287 reviews.
  • Both list a free plan. Paid plans start at $19/month for EcoBoostify Shop Videos Reels and $19/month for Tolstoy.
  • EcoBoostify Shop Videos Reels lists 6 features Tolstoy’s listing doesn’t mention, including Autoplay, Checkout, Notifications.

Head to head

Detected stores

EcoBoostify Shop Videos Reels: 102
Tolstoy: 6,589

App Store reviews

EcoBoostify Shop Videos Reels: 3
Tolstoy: 287

New reviews, 28 days

EcoBoostify Shop Videos Reels: —
Tolstoy: 8

Stores added, 28 days

EcoBoostify Shop Videos Reels: —
Tolstoy: 54
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Product recommendations video maker, video chat, video gallery

Categories
  • Social proof
  • Video and livestream
  • Video and livestream
  • Social proof
Languages
  • English
  • English
  • Japanese
Launched
Nov 15, 2024
Dec 2, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
5 last full month
Detected stores
102active installs
  • Mellow Cosmetics
  • Leeford
  • Mediheal US
  • OUR BRAND
  • Trellys
+97 more
6,589active installs
  • Morphe US
  • MESHKI
  • Laura Mercier - US
  • Milk Makeup
  • ColourPop
+6,584 more
Most common store size
1-10 products39%
11-50 products28%
Top countries
  • United States20%
  • Australia11%
  • United Kingdom4%
  • United States33%
  • Australia16%
  • United Kingdom6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020JanDecFebAprJunAugOctEcoBoostify Shop Videos Reels: 1 reviews in January 2025EcoBoostify Shop Videos Reels: 2 reviews in June 2025EcoBoostify Shop Videos Reels: 1 reviews in April 2026Tolstoy: Shoppable Video & UGC: 2 reviews in December 2025Tolstoy: Shoppable Video & UGC: 10 reviews in January 2026Tolstoy: Shoppable Video & UGC: 6 reviews in February 2026Tolstoy: Shoppable Video & UGC: 14 reviews in March 2026Tolstoy: Shoppable Video & UGC: 9 reviews in April 2026Tolstoy: Shoppable Video & UGC: 9 reviews in May 2026Tolstoy: Shoppable Video & UGC: 12 reviews in June 2026Tolstoy: Shoppable Video & UGC: 6 reviews in July 2026Tolstoy: Shoppable Video & UGC: 1 reviews in August 2026Tolstoy: Shoppable Video & UGC: 15 reviews in September 2026Tolstoy: Shoppable Video & UGC: 5 reviews in October 2026
EcoBoostify Shop Videos ReelsTolstoyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $39/month
From $0 to $195/month
Plans
FreeFree
  • · + more apps to boost sales
  • · 1,000 qualified view/month (≥4s)
  • · Basic analytics
  • · Unlimited clicks
  • · Unlimited impressions
  • · Up to 25 Reels
Growth$19/month
14-day free trialEcoBoostify counts a qualified view only if watched for 4+ seconds. Other apps count a view just if the video is shown
  • · 5,000 qualified view/month (≥4s)
  • · Everything in Free, plus:
  • · Growth analytics
  • · Live chat support
  • · Remove branding
  • · Up to 150 Reels
Professional$39/month
14-day free trialEcoBoostify counts a qualified view only if watched for 4+ seconds. Other apps count a view just if the video is shown
  • · 20,000 qualified view/month (≥4s)
  • · Everything in Growth, plus:
  • · Priority live chat support
  • · Up to 300 Reels
FreeFree
  • · 14-day trial for eligible accounts
  • · Build your first shoppable experience
  • · Full analytics
  • · No card required
  • · Publish your first widget right away
  • · Uncapped on-site views for 14 days
Starter$19/month
Extra viewers cost $10 per 1,000.
  • · 3,000 AI Studio tokens per month
  • · 5,000 viewers per month
  • · 500 AI Sales Agent tokens per month
  • · Everything in Free, plus:
  • · Publish shoppable videos to your store
  • · Virtual Try-On and sizing
Plus$44/month
Extra viewers cost $10 per 1,000.
  • · 2,500 AI Sales Agent tokens per month
  • · 20,000 viewers per month
  • · 7,300 AI Studio tokens per month
  • · AI Widget Builder and Ad Spy
  • · Everything in Starter, plus:
  • · Team collaboration
Pro$195/month
Extra viewers cost $7 per 1,000.
  • · 10,000 AI Sales Agent tokens per month
  • · 100,000 viewers per month
  • · 32,400 AI Studio tokens per month
  • · Everything in Plus, plus:
  • · One-time AI Studio token top-ups
Coverage
30 of 36 features83%
30 of 36 features83%
Unique strengths
  • Autoplay
  • Checkout
  • Notifications
  • Video player
  • +2 more
  • Custom URL
  • Multi-language
  • Recording tools
  • Reviews
  • +2 more
Social proof
79%11/14
100%14/14
Analytics
100%2/2
100%2/2
Content types
83%5/6
100%6/6
Display options
67%4/6
100%6/6
Video and livestream
86%19/22
73%16/22
Customization
75%9/12
75%9/12
Video management
100%10/10
70%7/10
6246onlybothonly
EcoBoostify Shop Videos ReelsTolstoy36 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • TikTok Videos
  • Any Theme
  • UGC Videos
  • GemPages
  • EComposer
  • Checkout
  • Shop app Minis, TikTok videos
  • TikTok feed, Instagram Stories
  • GoogleAnalytics, Yotpo, HeyGen
  • Klaviyo, Gorgias, Tapcart
  • Zapier, Rebuy, Fuego, Hubspot
  • Shopney, Synthesia, Buñu
How it sells itself

EcoBoostify is a powerful CRO tool that boosts conversions with short videos that capture attention, build trust through customer feedback, and show products in action. Customers stay longer, gain a clearer understanding of your products, and can purchase directly from the video. The app is easy to use, quick to set up, and has zero impact on your store’s loading speed.

Import Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos.

Key points
  • Buy Now: Customers can buy directly on the video and head straight to checkout
  • Mobile-friendly: Videos display beautifully on all screen sizes
  • High performance: Optimized speed, tested with Google Insights & GTmetrix
  • UGC import: Add TikTok videos or upload your own in one click
  • Feature your videos on the Shop app home feed, seen by 1M+ users daily.
  • Shoppable videos. Add-to-cart, share and search directly within your videos.
  • Automatically pull videos from Instagram, TikTok, Google Drive, and more.
  • Shop app video. Feature your videos on Shop app home feed; brand page & PDPs.
Screenshots
EcoBoostify Shoppable Videos Reels UGC - Turn views into sales
EcoBoostify Shoppable Videos Reels UGC - Fully mobile optimizedFlexible designs - Carousel, Stacked, Instagram Stories, GridEcoBoostify Shoppable Videos Reels UGC - App Dashboard
In-video shopping
Measure your video performance against other brands like yours.We set the standard for shoppable videosShop Videos. Get seen by 100,000,000 shoppers.

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEcoBoostify Shop Videos ReelsTolstoy
Detected stores102as of Nov 9, 20266,589(ahead)as of Nov 9, 2026
Net store change, 28 days0estimated−32estimated
Stores added, 28 daysNot enough data54new and returning
Big-brand shareNot enough data29%of stores of known size
Top store categoriesHealth & Beauty, Apparel & Accessories, Home & GardenApparel & Accessories, Health & Beauty, Home & Garden
Top store countriesUnited States, Australia, United KingdomUnited States, Australia, United Kingdom

Reviews

MeasureEcoBoostify Shop Videos ReelsTolstoy
App Store rating5.0 ★(ahead)4.6 ★
App Store reviews3287(ahead)
New reviews, 28 daysNot enough data8
Reviewers a year or more inNot enough data38%

Pricing

MeasureEcoBoostify Shop Videos ReelsTolstoy
Free planYesYes
Lowest paid monthly plan$19/month$19/month
Longest free trial14 daysNot listed
Plans listed34

Listing

MeasureEcoBoostify Shop Videos ReelsTolstoy
Shopify category rank#138in Video and livestream#24(ahead)in Video and livestream
Shopify App ChartsNot on this week’s charts#2 in Video and livestream
Built for ShopifyNoNo
LaunchedNov 15, 2024Dec 2, 2020
Languages1English2English, Japanese
DeveloperEcoBoostifyTolstoy

FAQ

EcoBoostify Shop Videos Reels and Tolstoy: common questions

Which is more popular, EcoBoostify Shop Videos Reels or Tolstoy?
Tolstoy is detected on 65× as many Shopify stores as EcoBoostify Shop Videos Reels: 6,589 vs 102 as of Nov 9, 2026.
Is EcoBoostify Shop Videos Reels or Tolstoy cheaper?
Both list a free plan. Paid plans start at $19/month for EcoBoostify Shop Videos Reels and $19/month for Tolstoy. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, EcoBoostify Shop Videos Reels or Tolstoy?
On the Shopify App Store: EcoBoostify Shop Videos Reels 5.0 from 3 reviews and Tolstoy 4.6 from 287 reviews.
What features does each app list that the other doesn’t?
EcoBoostify Shop Videos Reels lists 6 the others don’t mention, such as Autoplay, Checkout, Notifications, Video player. Tolstoy lists 6 the others don’t mention, such as Custom URL, Multi-language, Recording tools, Reviews. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.