Dynamic Yield by Mastercard vs Intelligems: A/B Testing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 11, 2026.

The short answer

  • Intelligems is detected on 74× as many Shopify stores as Dynamic Yield by Mastercard: 7,500 vs 101 as of Nov 11, 2026.
  • On the Shopify App Store: Dynamic Yield by Mastercard 5.0 from 2 reviews and Intelligems 4.8 from 203 reviews.
  • Intelligems lists 14 features Dynamic Yield by Mastercard’s listing doesn’t mention, including A/B testing, Analytics, Custom pricing.

Head to head

Detected stores

Dynamic Yield by Mastercard: 101
Intelligems: 7,500

App Store reviews

Dynamic Yield by Mastercard: 2
Intelligems: 203

New reviews, 28 days

Dynamic Yield by Mastercard: 0
Intelligems: 4

Stores added, 28 days

Dynamic Yield by Mastercard: 1
Intelligems: 302
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

A/B Test your prices and shipping rates to boost profit

Categories
  • Upsell and cross-sell
  • Design elements - Other
  • Pricing optimization
  • Site optimization - Other
Languages
  • English
  • English
Launched
Mar 31, 2023
Dec 1, 2021
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
4 last full month
Detected stores
101active installs
  • ColourPop
  • McGee & Co.
  • The GLD Shop
  • Junk Food Clothing
  • Timex US
+96 more
7,500active installs
  • Morphe US
  • ColourPop
  • AMIRI
  • Pura Vida Bracelets
  • ILIA
+7,495 more
Most common store size
1,001-5,000 products20%
11-50 products32%
Top countries
  • United States45%
  • Germany5%
  • United Kingdom5%
  • United States40%
  • United Kingdom6%
  • Netherlands5%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020SepNovFebAprJunAugOctDynamic Yield by Mastercard: 1 reviews in September 2023Dynamic Yield by Mastercard: 1 reviews in February 2024Intelligems: A/B Testing: 2 reviews in November 2025Intelligems: A/B Testing: 1 reviews in December 2025Intelligems: A/B Testing: 12 reviews in February 2026Intelligems: A/B Testing: 15 reviews in March 2026Intelligems: A/B Testing: 11 reviews in April 2026Intelligems: A/B Testing: 4 reviews in May 2026Intelligems: A/B Testing: 6 reviews in June 2026Intelligems: A/B Testing: 13 reviews in July 2026Intelligems: A/B Testing: 3 reviews in August 2026Intelligems: A/B Testing: 12 reviews in September 2026Intelligems: A/B Testing: 4 reviews in October 2026
Dynamic Yield by MastercardIntelligemsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $69 to $349/month
Plans
FreeFree to install
A Dynamic Yield account is required and is not free of charge. Contact Dynamic Yield for details.
Smart Content$69/month
14-day free trialPricing scales based on sitewide order volume
  • · Connect to Slack, Claude, ChatGPT & more
  • · Know which content tests to run next
  • · Personalize every page by audience
  • · See profit per visitor on every test
  • · Test landing pages, themes, and content
  • · Use AI to make content edits quickly
Smart Merchandise$112.10/month
14-day free trialPricing scales based on sitewide order volume
  • · Add PDP and cart upsells
  • · Add progress bars and messaging
  • · Add quantity breaks and bundles
  • · All Smart Content features, plus:
  • · Automate free gift with purchase
  • · Test discount types and amounts
Smart Shipping$112.10/month
14-day free trialPricing scales based on sitewide order volume
  • · Add free shipping progress bar
  • · All Smart Content features, plus:
  • · Find your best free shipping threshold
  • · Personalize rates by audience
  • · Test flat, weight, and zone rates
  • · Track profit on every shipping test
Unlimited$349/month
Pricing scales based on sitewide order volume
  • · All Smart Content features, plus:
  • · Get a dedicated Customer Success Manager
  • · Launch with white glove onboarding
  • · Receive a storefront audit and roadmap
  • · Run unlimited tests & uncapped AI usage
  • · Smart Checkout & Post-Purchase
Coverage
0 of 14 features0%
14 of 14 features100%
Unique strengths
—
  • A/B testing
  • Analytics
  • Custom pricing
  • Dashboards
  • +10 more
Pricing optimization
0%0/14
100%14/14
Monitoring
0%0/5
100%5/5
Pricing management
0%0/9
100%9/9
0014onlybothonly
Dynamic Yield by MastercardIntelligems14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Google Analytics
  • Emarsys
  • Tealium
  • Smartling
  • Any email platform
  • Checkout
  • Google Analytics
  • Elevar
  • ReCharge
  • Replo
  • Heatmap.com
  • Microsoft Clarity
How it sells itself

With Dynamic Yield leading global brands can quickly deliver and test personalized, optimized, and synchronized digital customer interactions on top of their existing Commerce solutions. Note: This app is a newer version of the old Shopify app, and includes additional enhancements such as adding more product attributes to Dynamic Yield, 3rd party cookie support, and more.

AB test prices, content, shipping, discounts, checkout, and post-purchase offers to grow profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates, new discount strategies, or post-purchase offers, we help Shopify brands run experiments that drive real business impact.

Key points
  • Agility: Experiment more and run personalization at scale, across any channel
  • Platform breadth: Instantly deploy advanced personalization strategies
  • Marketer-friendly: Built with marketers in mind, requires minimal IT involvement
  • Results-focused: Measure the true impact of tests on any digital interaction
  • AB test themes, templates, copy, content, & landing pages to supercharge revenue
  • AB test product prices, shipping rates/thresholds to find profit opportunities
  • Maximize profit by creating segmented, personalized content, offers, and prices
  • Experiment with & personalize offers and discounts to measure incremental impact
Screenshots
Audience Explorer
Experience OS DashboardRecommendation Strategy BuilderDynamic Yield's Experience OS
Volume Discounts
Actionable AnalyticsUnderstand Profit ImpactLaunch Tests in Minutes

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDynamic Yield by MastercardIntelligems
Detected stores101as of Nov 11, 20267,500(ahead)as of Nov 11, 2026
Net store change, 28 days0estimated+105estimated
Stores added, 28 days1new and returning302(ahead)new and returning
Big-brand shareNot enough data39%of stores of known size
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenHealth & Beauty, Apparel & Accessories, Home & Garden
Top store countriesUnited States, Germany, United KingdomUnited States, United Kingdom, Netherlands

Reviews

MeasureDynamic Yield by MastercardIntelligems
App Store rating5.0 ★(ahead)4.8 ★
App Store reviews2203(ahead)
New reviews, 28 days04(ahead)
Reviewers a year or more inNot enough data38%

Pricing

MeasureDynamic Yield by MastercardIntelligems
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listed$69/month
Longest free trialNot listed14 days
Plans listed14

Listing

MeasureDynamic Yield by MastercardIntelligems
Shopify category rank#358in Upsell and cross-sell#10in Pricing optimization
Shopify App ChartsNot on this week’s charts#1 in Pricing optimization
Built for ShopifyNoNo
LaunchedMar 31, 2023Dec 1, 2021
Languages1English1English
DeveloperDynamic Yield by MastercardIntelligems

Switching movement

1 store dropped one and added the other in the last 180 days

See which stores dropped Dynamic Yield by Mastercard

FAQ

Dynamic Yield by Mastercard and Intelligems: common questions

Which is more popular, Dynamic Yield by Mastercard or Intelligems?
Intelligems is detected on 74× as many Shopify stores as Dynamic Yield by Mastercard: 7,500 vs 101 as of Nov 11, 2026.
Which has better reviews, Dynamic Yield by Mastercard or Intelligems?
On the Shopify App Store: Dynamic Yield by Mastercard 5.0 from 2 reviews and Intelligems 4.8 from 203 reviews.
What features does each app list that the other doesn’t?
Intelligems lists 14 the others don’t mention, such as A/B testing, Analytics, Custom pricing, Dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Are stores switching between Dynamic Yield by Mastercard and Intelligems?
1 store dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 11, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 11, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.