Bestie: Post‑Purchase Surveys vs Pathlight Post Purchase Survey

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • Pathlight Post Purchase Survey is detected on 2.4× as many Shopify stores as Bestie: 46 vs 19 as of Nov 8, 2026.
  • On the Shopify App Store: Bestie 4.8 from 13 reviews and Pathlight Post Purchase Survey 4.6 from 20 reviews.
  • Only Pathlight Post Purchase Survey lists a free plan. Paid plans start at $39/month for Bestie and $19/month for Pathlight Post Purchase Survey.
  • Pathlight Post Purchase Survey lists 11 features Bestie’s listing doesn’t mention, including Conditional logic, Custom reports, Custom styles.

Head to head

Detected stores

Bestie: 19
Pathlight Post Purchase Survey: 46

App Store reviews

Bestie: 13
Pathlight Post Purchase Survey: 20
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Developer
Categories
  • Analytics
  • Surveys
  • Analytics
  • Surveys
Languages
  • English
  • English
Launched
Oct 26, 2022
Nov 28, 2025
Built for Shopify
Not badged
Built for Shopify
Reviews per month
1 last full month
1 last full month
Detected stores
19active installs
  • Coalatree
  • PMD Beauty
  • Lights Lacquer
  • Amped Bikes
  • Southern String
+14 more
46active installs
  • elPulpo
  • ANNE SAX
  • Tug-E-Nuff
  • GoBabyGo
  • Nomad CPH
+41 more
Most common store size
1,001-5,000 products21%
11-50 products41%
Top countries
  • United States89%
  • Denmark22%
  • United States22%
  • Netherlands13%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035NovMarNovMayFebAprJunJulBestie: Post‑Purchase Surveys: 4 reviews in November 2022Bestie: Post‑Purchase Surveys: 3 reviews in December 2022Bestie: Post‑Purchase Surveys: 1 reviews in March 2023Bestie: Post‑Purchase Surveys: 1 reviews in October 2023Bestie: Post‑Purchase Surveys: 2 reviews in November 2023Bestie: Post‑Purchase Surveys: 1 reviews in March 2024Bestie: Post‑Purchase Surveys: 1 reviews in May 2024Pathlight Post Purchase Survey: 5 reviews in January 2026Pathlight Post Purchase Survey: 4 reviews in February 2026Pathlight Post Purchase Survey: 1 reviews in March 2026Pathlight Post Purchase Survey: 3 reviews in April 2026Pathlight Post Purchase Survey: 1 reviews in May 2026Pathlight Post Purchase Survey: 4 reviews in June 2026Pathlight Post Purchase Survey: 1 reviews in July 2026
BestiePathlight Post Purchase SurveyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $39 to $149/month
From $0 to $99/month
Plans
1,000 Impressions$39/month
14-day free trial
  • · AI survey creation
  • · Advanced reporting
  • · Audience segmentation
  • · Post-purchase & email surveys
  • · Unlimited questions & surveys
10,000 Impressions$99/month
14-day free trial
  • · AI survey creation
  • · Advanced reporting
  • · Audience segmentation
  • · Post-purchase & email surveys
  • · Unlimited questions & surveys
Unlimited$149/month
14-day free trial
  • · AI survey creation
  • · Advanced reporting
  • · Audience segmentation
  • · Post-purchase & email surveys
  • · Unlimited questions & surveys
FreeFree
  • · 1 active survey
  • · 1 language translation (powered by AI)
  • · 100 answers per month
  • · 24h support
  • · 3 questions per survey
  • · free templates
Basic$19/month
14-day free trial
  • · 1,000 answers per month
  • · 10 questions per survey
  • · 5 active surveys
  • · 5 language translations (powered by AI)
  • · 8 question types (incl. NPS, open ended)
  • · Integrate with Google Analytics, Klaviyo
Pro$99/month
14-day free trial
  • · Access all question types
  • · Access all templates
  • · Conditional logic for complex flows
  • · Incentivize customers w/ discount codes
  • · Integrate with Shopify Flow, GTM & more
  • · Target by location, OV< LTV, products
Coverage
29 of 40 features73%
33 of 40 features83%
Unique strengths
  • AI insights
  • Drag-and-drop editor
  • Loyalty analysis
  • Notifications
  • +3 more
  • Conditional logic
  • Custom reports
  • Custom styles
  • Customer segments
  • +7 more
Analytics
75%15/20
75%15/20
Customer behavior
75%6/8
75%6/8
Marketing and sales
86%6/7
71%5/7
Visuals and reports
60%3/5
80%4/5
Surveys
70%14/20
90%18/20
Form customization
67%6/9
78%7/9
Submission management
40%2/5
100%5/5
Survey types
100%6/6
100%6/6
72211onlybothonly
BestiePathlight Post Purchase Survey40 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Customer accounts
  • Klaviyo
  • Rebuy
  • Attentive
  • Zapier
  • TikTok
  • Meta Ads
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How it sells itself

Creating surveys can SUCK, but that's no excuse to not talk to your customers. Bestie is here to help! Take the pain out of survey creation by auto-generating surveys based on your needs using AI. Then, Bestie will save you time by analyzing your customer data and delivering actionable insights to help you scale your brand.

Pathlight lets you create flexible post purchase surveys with a wide range of question types, AI-powered translations, and precise targeting. Use ready-made templates for attribution, CRO, NPS, demographics, gifting, and more. Use the collected zero-party data to gain insights with real-time analytics, and deep filters to understand attribution, CX, and buyer intent.

Key points
  • Effortless Onboarding: Get your first survey up and running in less than 5 min
  • AI-Generated Surveys: Not sure what to ask? Let AI do the work for you
  • Week over week analysis: See how your surveys are performing over time
  • Automated Insights: Access data, make informed decisions, no expertise needed
  • Launch your first post purchase survey in 5 minutes with a customizable template
  • Target customers by recurrence, tags, products, location, order value, or LTV.
  • Clean, intuitive UI designed for quick setup and easy daily use.
  • Track views, response rate, revenue and AOV for each answer, filter and export.
Screenshots
bestie-home-screen
weekly-insightsad-recall
Integrations - Klaviyo, Shopify Flow, Google Analytics, GTM
Question Types - single and multi choice, image, rating, NPSPost Purchase Surveys - launch your first survey in 5 minutesClear, Actionable Insights - break down answers, filter, export

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBestiePathlight Post Purchase Survey
Detected stores19as of Nov 8, 202646(ahead)as of Nov 8, 2026
Net store change, 28 days−17estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesHealth & Beauty, Apparel & Accessories, Arts & EntertainmentApparel & Accessories, Health & Beauty, Animals & Pet Supplies
Top store countriesUnited StatesDenmark, United States, Netherlands

Reviews

MeasureBestiePathlight Post Purchase Survey
App Store rating4.8 ★(ahead)4.6 ★
App Store reviews1320(ahead)
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBestiePathlight Post Purchase Survey
Free planNot listedYes
Lowest paid monthly plan$39/month$19/month(ahead)
Longest free trial14 days14 days
Plans listed33

Listing

MeasureBestiePathlight Post Purchase Survey
Shopify category rank#59in Surveys#17(ahead)in Surveys
Shopify App Charts#12 in SurveysNot on this week’s charts
Built for ShopifyNoYes
LaunchedOct 26, 2022Nov 28, 2025
Languages1English1English
DeveloperBestieApp Jar

FAQ

Bestie and Pathlight Post Purchase Survey: common questions

Which is more popular, Bestie or Pathlight Post Purchase Survey?
Pathlight Post Purchase Survey is detected on 2.4× as many Shopify stores as Bestie: 46 vs 19 as of Nov 8, 2026.
Is Bestie or Pathlight Post Purchase Survey cheaper?
Only Pathlight Post Purchase Survey lists a free plan. Paid plans start at $39/month for Bestie and $19/month for Pathlight Post Purchase Survey. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Bestie or Pathlight Post Purchase Survey?
On the Shopify App Store: Bestie 4.8 from 13 reviews and Pathlight Post Purchase Survey 4.6 from 20 reviews.
What features does each app list that the other doesn’t?
Bestie lists 7 the others don’t mention, such as AI insights, Drag-and-drop editor, Loyalty analysis, Notifications. Pathlight Post Purchase Survey lists 11 the others don’t mention, such as Conditional logic, Custom reports, Custom styles, Customer segments. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.