AppLovin vs TikTok
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- AppLovin is detected on 3.8× as many Shopify stores as TikTok: 5,516 vs 1,436 as of Nov 8, 2026.
- On the Shopify App Store: AppLovin 3.6 from 26 reviews and TikTok 4.8 from 15,996 reviews.
- TikTok lists 33 features AppLovin’s listing doesn’t mention, including A/B testing, Ad spend, AI copywriting.
Head to head
Easily create TikTok video ads to reach engaged audiences
- United States
- Australia
- Canada
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
free to install
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAppLovin helps Shopify brands acquire new customers by advertising inside mobile games, reaching over 1 billion potential customers worldwide. Getting live on AppLovin Ads is fast and easy. Simply install the app, connect your store, and you're ready to launch - no coding required. AppLovin Ads automatically sets up pixel tracking and syncs your product catalog so you can quickly run ads and start driving sales.
Tap into TikTok’s hyper-engaged audience with trends like #TikTokMadeMeBuyIt that turn viewers into loyal customers. Sync products directly from Shopify to TikTok to promote your offerings to an engaged audience and drive conversions. There’s never been a better time to connect with social commerce shoppers and grow your business
- Import your product catalogs to setup Dynamic Product Ads easily
- Setup events tracking with Web Pixel to optimize your ad campaigns
- Accurately attribute checkouts to understand campaign performance
- Build TikTok-style ads in minutes. Simply upload product images or videos.
- Install the TikTok Pixel in 1-click to measure the performance of your ads.
- Sell on TikTok Shop and manage your business in Shopify (US & UK only).
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  AppLovin |  TikTok |
|---|---|---|
| Detected stores | 5,516(ahead) | 1,436 |
| Net store change, 28 days | +117 | 0 |
| Stores added, 28 days | 208 | Not enough data |
| Big-brand share | 38% | 41% |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Apparel & Accessories, Media, Health & Beauty |
| Top store countries | United States, Australia, Canada | United States, United Kingdom, Australia |
Reviews
| Measure | AppLovin | TikTok |
|---|---|---|
| App Store rating | 3.6 ★ | 4.8 ★(ahead) |
| App Store reviews | 26 | 15,996(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 9% |
Switching movement
64 stores dropped one and added the other in the last 180 days
FAQ
AppLovin and TikTok: common questions
- Which is more popular, AppLovin or TikTok?
- AppLovin is detected on 3.8× as many Shopify stores as TikTok: 5,516 vs 1,436 as of Nov 8, 2026.
- Which has better reviews, AppLovin or TikTok?
- On the Shopify App Store: AppLovin 3.6 from 26 reviews and TikTok 4.8 from 15,996 reviews.
- What features does each app list that the other doesn’t?
- TikTok lists 33 the others don’t mention, such as A/B testing, Ad spend, AI copywriting, AI images and video. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Are stores switching between AppLovin and TikTok?
- 64 stores dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.