Shopify app comparison

Facebook & Instagram vs TikTok— adoption, reviews, and pricing compared with real detection data

Compare detected store footprint, review volume, pricing posture, top public categories, countries, and positive or neutral momentum bands.

Shared AdsShared MarketplacesShared Apparel & AccessoriesShared Home & Garden

Combined detected footprint

20,808

detected Shopify stores across both apps. Counts stay precise and tied to Shoplist detection freshness.

Quick answer

As of Jul 8, 2026 for Facebook & Instagram and Jul 9, 2026 for TikTok, Facebook & Instagram is detected on 1,680 Shopify stores vs 19,128 for TikTok.

Side-by-side stats

Adoption, reviews, and pricing

SignalFacebook & InstagramTikTok
Detected stores1,680as of Jul 8, 202619,128as of Jul 9, 2026
Reviews11,528 reviews40,038 reviews
Rating4.14.8
Pricing postureFree to install. Additional charges may apply.Free to install. Additional charges may apply.
Top categoriesApparel & Accessories, Home & Garden, Health & BeautyApparel & Accessories, Health & Beauty, Home & Garden
Top countriesUnited States, United Kingdom, AustraliaUnited States, United Kingdom, Unknown
Momentum bandNo positive or neutral public bandNo positive or neutral public band

Switching movement

12 brands dropped one and added the other in the last 180 days

see which way they moved

FAQ

Comparison notes

Which app has more detected Shopify stores, Facebook & Instagram or TikTok?

TikTok has the larger detected footprint with 19,128 detected stores.

Does Shoplist show exact merchants switching between Facebook & Instagram and TikTok?

The public page shows the aggregate switching count when Shoplist detects brands that dropped one app and added the other in the last 180 days. Store identities and direction stay behind signup.

What data powers these Shopify app comparisons?

Shoplist compares public storefront detections, Shopify App Store review data, pricing posture, category and country distributions, and positive or neutral public momentum bands when available.