Shopify App Charts · Marketing + Conversion
The apps big brands are adding now, ranked every week from stores that really changed their app stack.
This week’s chart
Week of Oct 26, 2026
SMS marketing
Quick answer
Big brands adding in SMS marketing: a weekly Shopify App Chart from Shoplist. In the week of Oct 26, 2026, Postscript SMS Marketing leads Big brands adding with +25 big-brand adds over 28 days.
Marketing + Conversion
Orders + Shipping
Sales Channels
Selling Products
Store design
Big-brand stores that added the app over 28 days, at least 10, with big brands making up at least as large a share of its adds as of its installed base.
EstimatedThis week’s window reaches back before Shoplist labeled every install, so its store movement is estimated from crawl history. Days from Oct 31, 2026 on are counted from labeled installs.
Postscript SMS MarketingSMS marketingBig-brand adds, 28 days: +258,881 storesOn chart: 1 weekMethodology
Every chart leaves out unlisted apps and Shopify’s own apps. “Coverage” marks a week in which Shoplist’s detection of the app widened, so its place is shown without an arrow.
Real changes only
A store Shoplist crawls for the first time, a new detector, or a store coming back after a long gap is labeled and left out. Only stores that changed their app stack move a chart.
Named rules, no scores
Each chart has one rule, a minimum size and a stated window, shown above its rows. Nothing is blended into a composite.
Held-out days
A spike day waiting for review, or a day the crawler saw fewer stores than usual, is left out of every window until it is checked.
Published Mondays, kept forever
Charts publish every Monday from the trailing complete days. Each week is archived with its ranks, so ▲▼, NEW and weeks on chart are real history.
FAQ
Weekly rankings of public Shopify apps, each built on one named rule: the apps gaining the most stores, the most-installed, small apps breaking out, apps climbing Shopify’s own category ranks, review surges, big-brand favorites, rookies, Shopify’s featured apps and pricing changes.
A store Shoplist had already crawled without the app that now runs it, or a store coming back to it. A store crawled for the first time, a new detector recognizing an app that was already there, and a store returning after a long gap are labeled and never counted.
Every Monday, from the trailing complete days. Each week is archived with its ranks, so movement arrows, NEW and weeks on chart are real history.
Big-brand stores that added the app over 28 days, at least 10, with big brands making up at least as large a share of its adds as of its installed base. Unlisted apps and Shopify’s own apps are left out, and the store-movement charts leave out an app while one of its days is held for review.