Big-brand picks in SMS marketing

Weekly rankings of public Shopify apps, each built on one named rule: the apps gaining the most stores, the most-installed, small apps breaking out, apps climbing Shopify’s own category ranks, review surges, big-brand favorites, rookies, Shopify’s featured apps and pricing changes.

A store Shoplist had already crawled without the app that now runs it, or a store coming back to it. A store crawled for the first time, a new detector recognizing an app that was already there, and a store returning after a long gap are labeled and never counted.

Every Monday, from the trailing complete days. Each week is archived with its ranks, so movement arrows, NEW and weeks on chart are real history.

Apps whose stores are at least twice as likely to be big brands ($5M+ revenue or 50k+ Instagram followers) as the average Shopify store, from 150 stores of known size. Unlisted apps and Shopify’s own apps are left out, and the store-movement charts leave out an app while one of its days is held for review.