Shoplift ‑ CRO & A/B Testing vs Visually A/B Testing & CRO
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.
The short answer
- Visually A/B Testing & CRO and Shoplift run on almost as many Shopify stores as each other: 1,880 vs 1,837 as of Nov 3, 2026.
- On the Shopify App Store: Shoplift 4.9 from 147 reviews and Visually A/B Testing & CRO 4.8 from 151 reviews.
- Only Visually A/B Testing & CRO lists a free plan. Paid plans start at $99/month for Shoplift and $15/month for Visually A/B Testing & CRO.
- Visually A/B Testing & CRO lists 26 features Shoplift’s listing doesn’t mention, including A/B testing, AI recommendations, Announcement bar.
Head to head
- United States
- United Kingdom
- Australia
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Core
- · Apply winners to your live theme
- · Bayesian results on CVR, RPV, and AOV
- · CRO campaigns and test roadmaps
- · Prioritize tests by impact & effort
- · Segment by mobile vs. desktop
- · Theme, template, and split URL testing
Advanced
- · API - Use with Claude & ChatGPT
- · Advanced audience segmentation
- · Everything in Core
- · GA4 integration & data exports
- · Lift Assist branded section builder
- · Personalization by audience
Pro
- · CRO audit and testing roadmap
- · Dedicated Merchant Success Manager
- · Dedicated Slack channel
- · Everything in Advanced
- · Quarterly Business Review
- · Twice-monthly CRO strategy sessions
Free - Dev Stores
- · AI-Powered Visual Editor
- · Chat Support
- · Free for development stores
- · Try all of our platform features
Up to 100 Orders
- · AI-Powered Visual Editor
- · Advanced Personalization
- · Chat Support
- · Unlimited A/B Tests
- · Unlimited Recs, Upsells & Post Purchase
Up to 200 Orders
- · AI-Powered Visual Editor
- · Advanced Personalization
- · Chat Support
- · Unlimited A/B Tests
- · Unlimited Recs, Upsells & Post Purchase
Up to 600 Orders
- · AI-Powered Visual Editor
- · Advanced Personalization
- · Chat Support
- · Unlimited A/B Tests
- · Unlimited Recs, Upsells & Post Purchase
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureShoplift is a CRO platform for Shopify Plus. Plan each launch, drop, or sale as a campaign of experiments and prioritize the ideas. A/B test product pages, collections, landing pages, cart and themes, split test URLs, and run price testing on products and subscriptions. Build theme and template variants in the theme editor without a developer, then apply winners to your live theme.
AI-powered A/B testing, split testing, and personalization. With Visually AI, test every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. Instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place.
- AB test PDPs, ab test landing pages, a/b test collections, homepage, search, etc
- Theme Testing for big bets like rebrands, navigation tests, and mini-cart tests
- Audience segmentation & advanced analytics for RPV, AOV, CVR, CTR, and more
- Lift Assist: auto-generated AB tests that match your brand & store design
- AB test & Launch full funnel tests in minutes and with no code
- Personalization & Behavioral Targeting
- Price, checkout and shipping A/B testing
- Post Purchase Upsells & Product Recommendations
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Shoplift |  Visually A/B Testing & CRO |
|---|---|---|
| Detected stores | 1,837 | 1,880(ahead) |
| Net store change, 28 days | +5 | −35 |
| Stores added, 28 days | 5(ahead) | 4 |
| Big-brand share | 47% | 37% |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, United Kingdom, Australia | United States, United Kingdom, Australia |
Reviews
| Measure | Shoplift | Visually A/B Testing & CRO |
|---|---|---|
| App Store rating | 4.9 ★(ahead) | 4.8 ★ |
| App Store reviews | 147 | 151(ahead) |
| New reviews, 28 days | 1 | 1 |
| Reviewers a year or more in | 9% | 23%(ahead) |
Pricing
| Measure | Shoplift | Visually A/B Testing & CRO |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $99/month | $15/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Shoplift | Visually A/B Testing & CRO |
|---|---|---|
| Shopify category rank | #4 | #121 |
| Shopify App Charts | #3 in Design elements - Other | #17 in Upsell and cross-sell |
| Built for Shopify | No | No |
| Launched | Sep 15, 2022 | Jun 15, 2022 |
| Languages | 1 | 1 |
| Developer | Shoplift | Visually.io |
FAQ
Shoplift and Visually A/B Testing & CRO: common questions
- Which is more popular, Shoplift or Visually A/B Testing & CRO?
- Visually A/B Testing & CRO and Shoplift run on almost as many Shopify stores as each other: 1,880 vs 1,837 as of Nov 3, 2026.
- Is Shoplift or Visually A/B Testing & CRO cheaper?
- Only Visually A/B Testing & CRO lists a free plan. Paid plans start at $99/month for Shoplift and $15/month for Visually A/B Testing & CRO. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Shoplift or Visually A/B Testing & CRO?
- On the Shopify App Store: Shoplift 4.9 from 147 reviews and Visually A/B Testing & CRO 4.8 from 151 reviews.
- What features does each app list that the other doesn’t?
- Visually A/B Testing & CRO lists 26 the others don’t mention, such as A/B testing, AI recommendations, Announcement bar, Cart drawer. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.