ABConvert: A/B Testing vs Shoplift ‑ CRO & A/B Testing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.
The short answer
- Shoplift is detected on 3× as many Shopify stores as ABConvert: 1,837 vs 609 as of Nov 3, 2026.
- On the Shopify App Store: ABConvert 4.7 from 113 reviews and Shoplift 4.9 from 147 reviews.
- Paid plans start at $99/month for ABConvert and $99/month for Shoplift.
- ABConvert lists 10 features Shoplift’s listing doesn’t mention, including A/B testing, AI-powered rules, Analytics.
Head to head
- United States
- Germany
- Netherlands
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 24/7 AI assistant
- · Analytics dashboard
- · Audience targeting
- · Checkout test
- · Offer test
- · Shipping test
Growth
- · All Starter features
- · Live guided onboarding
- · Price test
- · Theme check service
Scale
- · All Growth features
- · Monthly test reviews
- · Multi-market price test
- · Prioritized technical support
Pro
- · All Scale features
- · Dedicated Slack channel
- · Dedicated account manager
- · White-glove onboarding
Core
- · Apply winners to your live theme
- · Bayesian results on CVR, RPV, and AOV
- · CRO campaigns and test roadmaps
- · Prioritize tests by impact & effort
- · Segment by mobile vs. desktop
- · Theme, template, and split URL testing
Advanced
- · API - Use with Claude & ChatGPT
- · Advanced audience segmentation
- · Everything in Core
- · GA4 integration & data exports
- · Lift Assist branded section builder
- · Personalization by audience
Pro
- · CRO audit and testing roadmap
- · Dedicated Merchant Success Manager
- · Dedicated Slack channel
- · Everything in Advanced
- · Quarterly Business Review
- · Twice-monthly CRO strategy sessions
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureABConvert helps growing Shopify brands and CRO teams improve revenue and profit through continuous testing. Compare prices, discounts, shipping thresholds, pages, themes and checkout. Evaluate revenue per visitor, AOV, conversion and profit using your own product, shipping and transaction costs. Target audiences, personalize proven experiences and schedule tests.
Shoplift is a CRO platform for Shopify Plus. Plan each launch, drop, or sale as a campaign of experiments and prioritize the ideas. A/B test product pages, collections, landing pages, cart and themes, split test URLs, and run price testing on products and subscriptions. Build theme and template variants in the theme editor without a developer, then apply winners to your live theme.
- A/B Tests: Prices, Shipping Rates & Product Content/Template/Theme & Checkout
- Free Shipping Thresholds & Flat Rate Experiments: To maximize your AOV & CVR
- LIVE Traffic Splitting: Real-time split test results with low speed impacts
- Price Tests: Displays different price based on UTM sources by country
- AB test PDPs, ab test landing pages, a/b test collections, homepage, search, etc
- Theme Testing for big bets like rebrands, navigation tests, and mini-cart tests
- Audience segmentation & advanced analytics for RPV, AOV, CVR, CTR, and more
- Lift Assist: auto-generated AB tests that match your brand & store design
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ABConvert |  Shoplift |
|---|---|---|
| Detected stores | 609 | 1,837(ahead) |
| Net store change, 28 days | +1 | +5 |
| Stores added, 28 days | 70(ahead) | 5 |
| Big-brand share | 30% | 47% |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Health & Beauty, Apparel & Accessories, Home & Garden |
| Top store countries | United States, Germany, Netherlands | United States, United Kingdom, Australia |
Reviews
| Measure | ABConvert | Shoplift |
|---|---|---|
| App Store rating | 4.7 ★ | 4.9 ★(ahead) |
| App Store reviews | 113 | 147(ahead) |
| New reviews, 28 days | 0 | 1(ahead) |
| Reviewers a year or more in | Not enough data | 9% |
FAQ
ABConvert and Shoplift: common questions
- Which is more popular, ABConvert or Shoplift?
- Shoplift is detected on 3× as many Shopify stores as ABConvert: 1,837 vs 609 as of Nov 3, 2026.
- Is ABConvert or Shoplift cheaper?
- Paid plans start at $99/month for ABConvert and $99/month for Shoplift. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, ABConvert or Shoplift?
- On the Shopify App Store: ABConvert 4.7 from 113 reviews and Shoplift 4.9 from 147 reviews.
- What features does each app list that the other doesn’t?
- ABConvert lists 10 the others don’t mention, such as A/B testing, AI-powered rules, Analytics, Custom pricing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.