ReelUp‑Shoppable Videos+Reels vs InstaVid Shoppable Videos+Reel

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • ReelUp‑Shoppable Videos+Reels is detected on 18× as many Shopify stores as InstaVid Shoppable Videos+Reel: 4,677 vs 265 as of Nov 8, 2026.
  • On the Shopify App Store: ReelUp‑Shoppable Videos+Reels 4.9 from 296 reviews and InstaVid Shoppable Videos+Reel 4.9 from 35 reviews.
  • Both list a free plan. Paid plans start at $29.99/month for ReelUp‑Shoppable Videos+Reels and $29/month for InstaVid Shoppable Videos+Reel.
  • ReelUp‑Shoppable Videos+Reels lists 14 features InstaVid Shoppable Videos+Reel’s listing doesn’t mention, including Analytics, Autoplay, Checkout.

Head to head

Detected stores

ReelUp‑Shoppable Videos+Reels: 4,677
InstaVid Shoppable Videos+Reel: 265

App Store reviews

ReelUp‑Shoppable Videos+Reels: 296
InstaVid Shoppable Videos+Reel: 35

Stores added, 28 days

ReelUp‑Shoppable Videos+Reels: 42
InstaVid Shoppable Videos+Reel: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Social proof
  • Video and livestream
  • Social proof
  • Video and livestream
Languages
  • English
  • English
Launched
Sep 21, 2022
May 8, 2024
Built for Shopify
Built for Shopify
Not badged
Reviews per month
6 last full month
1 last full month
Detected stores
4,677active installs
  • Halo x aden + anais
  • Studio 113
  • YOKKAO
  • Bellisima
  • Beauty of Joseon
+4,672 more
265active installs
  • Mydesignation
  • Powerlook
  • Renee Cosmetics
  • Miduty
  • Mirror Glass World Wide
+260 more
Most common store size
11-50 products28%
11-50 products22%
Top countries
  • United States20%
  • India14%
  • United Kingdom5%
  • India45%
  • United States7%
  • Belgium2%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020MarJunSepNovJanMarMayJulSepReelUp‑Shoppable Videos+Reels: 17 reviews in November 2025ReelUp‑Shoppable Videos+Reels: 7 reviews in December 2025ReelUp‑Shoppable Videos+Reels: 11 reviews in January 2026ReelUp‑Shoppable Videos+Reels: 12 reviews in February 2026ReelUp‑Shoppable Videos+Reels: 11 reviews in March 2026ReelUp‑Shoppable Videos+Reels: 9 reviews in April 2026ReelUp‑Shoppable Videos+Reels: 5 reviews in May 2026ReelUp‑Shoppable Videos+Reels: 5 reviews in June 2026ReelUp‑Shoppable Videos+Reels: 1 reviews in July 2026ReelUp‑Shoppable Videos+Reels: 4 reviews in August 2026ReelUp‑Shoppable Videos+Reels: 6 reviews in September 2026InstaVid Shoppable Videos+Reel: 1 reviews in March 2025InstaVid Shoppable Videos+Reel: 1 reviews in May 2025InstaVid Shoppable Videos+Reel: 3 reviews in June 2025InstaVid Shoppable Videos+Reel: 1 reviews in August 2025InstaVid Shoppable Videos+Reel: 1 reviews in September 2025InstaVid Shoppable Videos+Reel: 4 reviews in October 2025InstaVid Shoppable Videos+Reel: 1 reviews in November 2025InstaVid Shoppable Videos+Reel: 2 reviews in December 2025InstaVid Shoppable Videos+Reel: 3 reviews in February 2026InstaVid Shoppable Videos+Reel: 2 reviews in March 2026InstaVid Shoppable Videos+Reel: 1 reviews in May 2026InstaVid Shoppable Videos+Reel: 1 reviews in September 2026
ReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+ReelCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $199.99/month
From $0 to $99/month
Plans
Free ForeverFree
  • · 100 video views/month
  • · Basic Analytics
  • · Equivalent to 500 video clicks
  • · Unlimited video impressions
  • · Upload up to 10 videos
Basic$29.99/month
7-day free trialReelUp counts view if user watches the video for at least 4 seconds. Other apps count a view just if the video is shown
  • · 3000 video views/month
  • · Basic Analytics
  • · Equivalent to 20,000 video clicks
  • · Everything in the Free plan+
  • · Remove watermark
  • · Upload up to 100 videos
Premium$99.99/month
7-day free trialReelUp counts view if user watches the video for at least 4 seconds. Other apps count a view just if the video is shown
  • · 20,000 video views/month
  • · Detailed Analytics
  • · Equivalent to 100,000 video clicks
  • · Everything in the Basic plan +
  • · Premium support
  • · Upload up to 250 videos
Elite$199.99/month
7-day free trialReelUp counts view if user watches the video for at least 4 seconds. Other apps count a view just if the video is shown
  • · 50,000 video views/month
  • · Dedicated support
  • · Detailed Analytics
  • · Equivalent to 250,000 video clicks
  • · Everything in the Premium plan +
  • · Upload up to 1000 videos
FreeFree
  • · Basic Analytics Dashboard
  • · Floating Video on Product Page
  • · Free for 1000 Video Views/Month
  • · Standard Email Support
  • · Video Carousel on Homepage
Starter$29/month
14-day free trial
  • · Add PIP Floating Video
  • · Add it on Product, Home & All Pages
  • · Everything in Free
  • · For 10,000 Video Views/month
  • · Video Stories/Pips
Growth$49/month
14-day free trial
  • · 25,000 Video Views
  • · Customise feed with AI
  • · Everything in Basic+
  • · Founder/Announcement Video PIP
  • · Unlimited Designs
  • · Unlimited Video Uploads
Growth Plus$99/month
14-day free trial
  • · 50,000 Video Views
  • · Complete Migration & Set Up on Us
  • · Dedicated Account Manager
  • · Everything in Growth+
  • · White Glove Onboarding
Coverage
32 of 32 features100%
18 of 32 features56%
Unique strengths
  • Analytics
  • Autoplay
  • Checkout
  • Hashtags
  • +10 more
—
Social proof
100%12/12
67%8/12
Analytics
100%2/2
100%2/2
Content types
100%6/6
50%3/6
Display options
100%4/4
75%3/4
Video and livestream
100%20/20
50%10/20
Customization
100%10/10
50%5/10
Video management
100%10/10
50%5/10
14180onlybothonly
ReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+Reel32 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Yotpo | Loox | Judgeme
  • TikTok Videos | TikTok Shorts
  • Instagram Stories | Reels
  • Shoppable instagram & ugc
  • Checkout
  • instagram
  • insta
  • tiktok
  • ig
  • video
How it sells itself

With ReelUp, you can easily import any video from TikTok or Instagram and showcase them as shoppable videos on your store. The app provides various eye-catching widgets to display shoppable videos in various styles like autoplay videos carousel, autoplay videos below add to cart button on the product page, and the stories widget to display videos as Instagram-style stories.

Boost conversions with Insta Shoppable Video ! Seamlessly integrate TikTok Shop -like Short Videos, Instagram Reels, UGC Videos, & a Video Feed / Video Gallery directly into your home, product & collection pages. Elevate your product pages & engage customers with Video Slider / Video background, turning viewers into buyers with immersive shopping experiences. Perfect for enhancing product discovery & video sales.

Key points
  • Google insights & GT-Metrix tested: Video widgets that won't affect store speed
  • Natively embeds videos in autoplay mode across all devices, similar to TikTok.
  • Import your existing UGC videos from Instagram and TikTok with a single click.
  • Seamlessly integrates with Shopify multi-currency and Geolocation app.
  • Seamlessly integrate shoppable videos to boost on-site conversions.
  • Tag products directly in tiktok like video feed for instant shopper engagement.
  • Scrollable video feed for a Instagram reels like immersive experience.
  • Detailed analytics on views, interactions, and short videos conversion
Screenshots
Short Videos Carousel - ReelUp
Share Reel - ReelUpFully mobile optimized - ReelUpShort Videos that sell - ReelUp
Upload videos page dashboard
Hero Banner for InstaVIdDashboard Home Page screenshotHero banner

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+Reel
Detected stores4,677(ahead)as of Nov 8, 2026265as of Nov 8, 2026
Net store change, 28 days−10estimated0estimated
Stores added, 28 days42new and returningNot enough data
Big-brand share16%of stores of known size22%of stores of known size
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenApparel & Accessories, Health & Beauty, Food, Beverages & Tobacco
Top store countriesUnited States, India, United KingdomIndia, United States, Belgium

Reviews

MeasureReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+Reel
App Store rating4.9 ★4.9 ★
App Store reviews296(ahead)35
New reviews, 28 days00(ahead)
Reviewers a year or more in26%Not enough data

Pricing

MeasureReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+Reel
Free planYesYes
Lowest paid monthly plan$29.99/month$29/month(ahead)
Longest free trial7 days14 days
Plans listed44

Listing

MeasureReelUp‑Shoppable Videos+ReelsInstaVid Shoppable Videos+Reel
Shopify category rank#15(ahead)in Video and livestream#71in Video and livestream
Shopify App Charts#3 in Video and livestream#20 in Video and livestream
Built for ShopifyYesNo
LaunchedSep 21, 2022May 8, 2024
Languages1English1English
DeveloperReelUp LTD.Instasell

FAQ

ReelUp‑Shoppable Videos+Reels and InstaVid Shoppable Videos+Reel: common questions

Which is more popular, ReelUp‑Shoppable Videos+Reels or InstaVid Shoppable Videos+Reel?
ReelUp‑Shoppable Videos+Reels is detected on 18× as many Shopify stores as InstaVid Shoppable Videos+Reel: 4,677 vs 265 as of Nov 8, 2026.
Is ReelUp‑Shoppable Videos+Reels or InstaVid Shoppable Videos+Reel cheaper?
Both list a free plan. Paid plans start at $29.99/month for ReelUp‑Shoppable Videos+Reels and $29/month for InstaVid Shoppable Videos+Reel. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, ReelUp‑Shoppable Videos+Reels or InstaVid Shoppable Videos+Reel?
On the Shopify App Store: ReelUp‑Shoppable Videos+Reels 4.9 from 296 reviews and InstaVid Shoppable Videos+Reel 4.9 from 35 reviews.
What features does each app list that the other doesn’t?
ReelUp‑Shoppable Videos+Reels lists 14 the others don’t mention, such as Analytics, Autoplay, Checkout, Hashtags. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.