ReelUp‑Shoppable Videos+Reels vs Whatmore Shoppable Videos&UGC
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- ReelUp‑Shoppable Videos+Reels is detected on 1.5× as many Shopify stores as Whatmore Shoppable Videos&UGC: 4,653 vs 3,203 as of Nov 8, 2026.
- On the Shopify App Store: ReelUp‑Shoppable Videos+Reels 4.9 from 296 reviews and Whatmore Shoppable Videos&UGC 5.0 from 398 reviews.
- Both list a free plan. Paid plans start at $29.99/month for ReelUp‑Shoppable Videos+Reels and $29/month for Whatmore Shoppable Videos&UGC.
- ReelUp‑Shoppable Videos+Reels lists 5 features Whatmore Shoppable Videos&UGC’s listing doesn’t mention, including Hashtags, Notifications, Photos.
Head to head
ReelUp‑Shoppable Videos+Reels: 4,653
Whatmore Shoppable Videos&UGC: 3,203
ReelUp‑Shoppable Videos+Reels: 296
Whatmore Shoppable Videos&UGC: 398
ReelUp‑Shoppable Videos+Reels: 0
Whatmore Shoppable Videos&UGC: 13
ReelUp‑Shoppable Videos+Reels: 42
Whatmore Shoppable Videos&UGC: 42
Pitch
—
—
Categories
Languages
Launched
Sep 21, 2022
Jun 20, 2022
Built for Shopify
Built for Shopify
Not badged
Reviews per month
Detected stores
4,653
3,203
Most common store size
11-50 products
11-50 products
Top countries
- United States
- India
- United Kingdom
- India
- United States
- Pakistan
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $199.99/month
From $0 to $149/month
Plans
Free Forever
- · 100 video views/month
- · Basic Analytics
- · Equivalent to 500 video clicks
- · Unlimited video impressions
- · Upload up to 10 videos
Basic
- · 3000 video views/month
- · Basic Analytics
- · Equivalent to 20,000 video clicks
- · Everything in the Free plan+
- · Remove watermark
- · Upload up to 100 videos
Premium
- · 20,000 video views/month
- · Detailed Analytics
- · Equivalent to 100,000 video clicks
- · Everything in the Basic plan +
- · Premium support
- · Upload up to 250 videos
Elite
- · 50,000 video views/month
- · Dedicated support
- · Detailed Analytics
- · Equivalent to 250,000 video clicks
- · Everything in the Premium plan +
- · Upload up to 1000 videos
Free Forever
- · 10+ video templates & 50+ styling option
- · 300 video clicks/month
- · 5 AI product matches / month
- · Floating video on Product Page
- · Instagram-like stories
- · Upload upto 15 videos
Starter
- · 10 AI product matches / month
- · 24/7 live chat support
- · 3,000 video clicks/month
- · Add videos to 10 collection pages
- · Auto-sync videos from Instagram daily
- · Upload upto 100 videos
Growth
- · 15,000 video clicks/month
- · 20 AI product matches / month
- · Add videos to unlimited collection pages
- · Embed Video in Email
- · HD banner videos
- · Priority chat support
Scale
- · 40,000 video clicks/month
- · Advanced analytics & AB testing
- · Autodisable out of stock products
- · Smart Retargeting - High intent audience
- · Unlimited AI product matches / month
- · Unlimited Video Uploads
Coverage
91%
86%
Unique strengths
Social proof
Analytics
Content types
Display options
Video and livestream
Customization
Video management
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWorks with
How it sells itself
With ReelUp, you can easily import any video from TikTok or Instagram and showcase them as shoppable videos on your store. The app provides various eye-catching widgets to display shoppable videos in various styles like autoplay videos carousel, autoplay videos below add to cart button on the product page, and the stories widget to display videos as Instagram-style stories.
Import Instagram Reels, TikToks, and UGC in one click. Whatmore auto-syncs daily and uses AI to tag products in every video so shoppers buy instantly. Display shoppable videos as autoplay carousels, floating widgets, Instagram-style stories, gallery grids, HD banners or video sliders on your Homepage, Product, and Collection Pages. Built-in Meta Pixel retargeting captures high-intent viewers for your ad campaigns.
Key points
- Google insights & GT-Metrix tested: Video widgets that won't affect store speed
- Natively embeds videos in autoplay mode across all devices, similar to TikTok.
- Import your existing UGC videos from Instagram and TikTok with a single click.
- Seamlessly integrates with Shopify multi-currency and Geolocation app.
- Embed Shoppable Insta & TikTok Videos on Homepage, Collections, and Product page
- Embed Social Proof, Reviews & Video Testimonials arranged in a Shoppable Gallery
- Convert your Instagram Reel into a Shoppable Video, Carousel & Boost Conversions
- Embed Collection Carousels as Video Banners, Video Collage and Video Background
Screenshots
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ReelUp‑Shoppable Videos+Reels |  Whatmore Shoppable Videos&UGC |
|---|---|---|
| Detected stores | 4,653(ahead) | 3,203 |
| Net store change, 28 days | −10 | +4 |
| Stores added, 28 days | 42 | 42 |
| Big-brand share | 16% | 22% |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, India, United Kingdom | India, United States, Pakistan |
Reviews
| Measure | ReelUp‑Shoppable Videos+Reels | Whatmore Shoppable Videos&UGC |
|---|---|---|
| App Store rating | 4.9 ★ | 5.0 ★(ahead) |
| App Store reviews | 296 | 398(ahead) |
| New reviews, 28 days | 0 | 13(ahead) |
| Reviewers a year or more in | 26% | 31%(ahead) |
Pricing
| Measure | ReelUp‑Shoppable Videos+Reels | Whatmore Shoppable Videos&UGC |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29.99/month | $29/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 4 | 4 |
Listing
| Measure | ReelUp‑Shoppable Videos+Reels | Whatmore Shoppable Videos&UGC |
|---|---|---|
| Shopify category rank | #15 | #9(ahead) |
| Shopify App Charts | #3 in Video and livestream | #4 in Video and livestream |
| Built for Shopify | Yes | No |
| Launched | Sep 21, 2022 | Jun 20, 2022 |
| Languages | 1 | 1 |
| Developer | ReelUp LTD. | whatmore |
Switching movement
1 store dropped one and added the other in the last 180 days
FAQ
ReelUp‑Shoppable Videos+Reels and Whatmore Shoppable Videos&UGC: common questions
- Which is more popular, ReelUp‑Shoppable Videos+Reels or Whatmore Shoppable Videos&UGC?
- ReelUp‑Shoppable Videos+Reels is detected on 1.5× as many Shopify stores as Whatmore Shoppable Videos&UGC: 4,653 vs 3,203 as of Nov 8, 2026.
- Is ReelUp‑Shoppable Videos+Reels or Whatmore Shoppable Videos&UGC cheaper?
- Both list a free plan. Paid plans start at $29.99/month for ReelUp‑Shoppable Videos+Reels and $29/month for Whatmore Shoppable Videos&UGC. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, ReelUp‑Shoppable Videos+Reels or Whatmore Shoppable Videos&UGC?
- On the Shopify App Store: ReelUp‑Shoppable Videos+Reels 4.9 from 296 reviews and Whatmore Shoppable Videos&UGC 5.0 from 398 reviews.
- What features does each app list that the other doesn’t?
- ReelUp‑Shoppable Videos+Reels lists 5 the others don’t mention, such as Hashtags, Notifications, Photos, Social links. Whatmore Shoppable Videos&UGC lists 3 the others don’t mention, such as Custom URL, Liked products, Multi-language. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Are stores switching between ReelUp‑Shoppable Videos+Reels and Whatmore Shoppable Videos&UGC?
- 1 store dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
- ReelUp‑Shoppable Videos+Reels vs Tolstoy
- Tolstoy vs Whatmore Shoppable Videos&UGC
- Reelfy Shoppable Videos & UGC vs ReelUp‑Shoppable Videos+Reels
- Moast Shoppable Video & UGC vs Whatmore Shoppable Videos&UGC
- Moast Shoppable Video & UGC vs ReelUp‑Shoppable Videos+Reels
- Video Slider vs Whatmore Shoppable Videos&UGC
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.