JOIN: Shoppable Video & UGC vs InstaVid Shoppable Videos+Reel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.
The short answer
- InstaVid Shoppable Videos+Reel is detected on 1.3× as many Shopify stores as JOIN: 235 vs 188 as of Nov 3, 2026.
- On the Shopify App Store: JOIN 5.0 from 18 reviews and InstaVid Shoppable Videos+Reel 4.9 from 93 reviews.
- Only InstaVid Shoppable Videos+Reel lists a free plan. Paid plans start at $99/month for JOIN and $29/month for InstaVid Shoppable Videos+Reel.
- InstaVid Shoppable Videos+Reel lists 17 features JOIN’s listing doesn’t mention, including Add to cart, Carousels, Conversion tracking.
Head to head
- France
- United Kingdom
- United States
- India
- United States
- Belgium
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 1 user
- · 50K impressions/month included
- · Email support
- · Extra impressions €5/1,000
- · Shopify & CSV product catalog
- · Shoppable widgets on your site
Growth
- · 100K impressions/month included
- · AI subtitling
- · Add to Cart & Product Matcher
- · Advanced analytics (conversion...)
- · Custom branding (fonts...)
- · Extra impressions €3/1,000
Scale
- · A/B testing
- · Custom impressions
- · Dedicated onboarding & support
- · Full AI suite
- · Multi-language & multi-market
- · SDK, partner APIs & SSO
Free
- · Basic Analytics Dashboard
- · Floating Video on Product Page
- · Free for 1000 Video Views/Month
- · Standard Email Support
- · Video Carousel on Homepage
Starter
- · Add PIP Floating Video
- · Add it on Product, Home & All Pages
- · Everything in Free
- · For 10,000 Video Views/month
- · Video Stories/Pips
Growth
- · 25,000 Video Views
- · Customise feed with AI
- · Everything in Basic+
- · Founder/Announcement Video PIP
- · Unlimited Designs
- · Unlimited Video Uploads
Growth Plus
- · 50,000 Video Views
- · Complete Migration & Set Up on Us
- · Dedicated Account Manager
- · Everything in Growth+
- · White Glove Onboarding
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureJOIN is an AI Video Commerce platform built for Shopify. Turn product images, videos, UGC, and social content into shoppable video experiences that drive engagement & conversion. Create AI-generated product videos and images from a single packshot at catalog scale, not just for your bestsellers.
Boost conversions with Insta Shoppable Video ! Seamlessly integrate TikTok Shop -like Short Videos, Instagram Reels, UGC Videos, & a Video Feed / Video Gallery directly into your home, product & collection pages. Elevate your product pages & engage customers with Video Slider / Video background, turning viewers into buyers with immersive shopping experiences. Perfect for enhancing product discovery & video sales.
- Create your stories in just a few clicks.
- Add your products to your stories
- Integrate short-content to your website.
- Analyze their performance.
- Seamlessly integrate shoppable videos to boost on-site conversions.
- Tag products directly in tiktok like video feed for instant shopper engagement.
- Scrollable video feed for a Instagram reels like immersive experience.
- Detailed analytics on views, interactions, and short videos conversion
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  JOIN |  InstaVid Shoppable Videos+Reel |
|---|---|---|
| Detected stores | 188 | 235(ahead) |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | 62% | 23% |
| Top store categories | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | France, United Kingdom, United States | India, United States, Belgium |
Reviews
| Measure | JOIN | InstaVid Shoppable Videos+Reel |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.9 ★ |
| App Store reviews | 18 | 93(ahead) |
| New reviews, 28 days | 0 | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | JOIN | InstaVid Shoppable Videos+Reel |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $99/month | $29/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | JOIN | InstaVid Shoppable Videos+Reel |
|---|---|---|
| Shopify category rank | #43(ahead) | #73 |
| Shopify App Charts | #23 in Video and livestream | #20 in Video and livestream |
| Built for Shopify | No | No |
| Launched | Jun 27, 2024 | May 8, 2024 |
| Languages | 1 | 1 |
| Developer | Join | Instasell |
FAQ
JOIN and InstaVid Shoppable Videos+Reel: common questions
- Which is more popular, JOIN or InstaVid Shoppable Videos+Reel?
- InstaVid Shoppable Videos+Reel is detected on 1.3× as many Shopify stores as JOIN: 235 vs 188 as of Nov 3, 2026.
- Is JOIN or InstaVid Shoppable Videos+Reel cheaper?
- Only InstaVid Shoppable Videos+Reel lists a free plan. Paid plans start at $99/month for JOIN and $29/month for InstaVid Shoppable Videos+Reel. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, JOIN or InstaVid Shoppable Videos+Reel?
- On the Shopify App Store: JOIN 5.0 from 18 reviews and InstaVid Shoppable Videos+Reel 4.9 from 93 reviews.
- What features does each app list that the other doesn’t?
- JOIN lists 2 the others don’t mention, such as Product sync, Variant sync. InstaVid Shoppable Videos+Reel lists 17 the others don’t mention, such as Add to cart, Carousels, Conversion tracking, Custom layouts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.