Pixelio Facebook Pixels & API vs ScaleUp: Google Ads Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026.

The short answer

  • Pixelio Facebook Pixels & API is detected on 2.3× as many Shopify stores as ScaleUp: 229 vs 101 as of Nov 4, 2026.
  • On the Shopify App Store: Pixelio Facebook Pixels & API 4.9 from 66 reviews and ScaleUp 5.0 from 6 reviews.
  • Pixelio Facebook Pixels & API lists 33 features ScaleUp’s listing doesn’t mention, including AI insights, Audience segments, Benchmarking.

Head to head

Detected stores

Pixelio Facebook Pixels & API: 229
ScaleUp: 101

App Store reviews

Pixelio Facebook Pixels & API: 66
ScaleUp: 6

Stores added, 28 days

Pixelio Facebook Pixels & API: —
ScaleUp: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Track & sync multiple Facebook pixel, Add & manage backups

—
Categories
  • Ads
  • Analytics
  • Ads
  • Analytics
Languages
  • English
  • French
  • Spanish
  • German
  • +4 more
  • English
Launched
Dec 2, 2021
Feb 21, 2025
Built for Shopify
Built for Shopify
Built for Shopify
Reviews per month
1 last full month
1 last full month
Detected stores
229active installs
  • CboysTV
  • VOYLLA
  • Lovebirds Studio
  • Kristina Fidelskaya
  • nutriadn
+224 more
101active installs
  • Falling In Reverse
  • WISHES FROM AFRICA
  • Bicho Papão
  • Talis Us
  • Manicura Perfecta
+96 more
Most common store size
11-50 products22%
201-500 products25%
Top countries
  • United States16%
  • France7%
  • China7%
  • United States17%
  • Netherlands12%
  • United Kingdom11%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510MarNovJanMarMayJulSepPixelio Facebook Pixels & API: 2 reviews in October 2025Pixelio Facebook Pixels & API: 3 reviews in November 2025Pixelio Facebook Pixels & API: 2 reviews in December 2025Pixelio Facebook Pixels & API: 1 reviews in January 2026Pixelio Facebook Pixels & API: 3 reviews in February 2026Pixelio Facebook Pixels & API: 8 reviews in March 2026Pixelio Facebook Pixels & API: 5 reviews in April 2026Pixelio Facebook Pixels & API: 4 reviews in May 2026Pixelio Facebook Pixels & API: 3 reviews in June 2026Pixelio Facebook Pixels & API: 4 reviews in July 2026Pixelio Facebook Pixels & API: 1 reviews in August 2026Pixelio Facebook Pixels & API: 1 reviews in September 2026ScaleUp: Google Ads Tracking: 2 reviews in March 2025ScaleUp: Google Ads Tracking: 3 reviews in November 2025ScaleUp: Google Ads Tracking: 1 reviews in June 2026ScaleUp: Google Ads Tracking: 1 reviews in September 2026
Pixelio Facebook Pixels & APIScaleUpCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$15/month
—
Plans
Free to installFree to install
Free for development stores
  • · Unlimited pixels
Unlimited Plan$15/month
7-day free trial
  • · Live chat
  • · Track all fb pixel events
  • · Track specific collections
  • · Unlimited Conversions APIs Tracking
  • · Unlimited Facebook / Meta Pixels
  • · Unlimited Server-side Events
Free
Coverage
47 of 49 features96%
16 of 49 features33%
Unique strengths
  • AI insights
  • Audience segments
  • Benchmarking
  • Broken links
  • +29 more
  • Behavior
  • Website
Ads
89%17/19
42%8/19
Campaign management
50%1/2
100%2/2
Performance analytics
100%9/9
44%4/9
Targeting
88%7/8
25%2/8
Analytics
100%30/30
27%8/30
Customer behavior
100%8/8
38%3/8
Marketing and sales
100%10/10
40%4/10
Visuals and reports
100%12/12
8%1/12
33142onlybothonly
Pixelio Facebook Pixels & APIScaleUp49 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Facebook
  • META Conversions API
  • iOS 14
  • Cart X
  • Instagram
  • Facebook pixel
  • Google Ads
  • Google Ads Tracking
  • Google Pixel
  • Google Ads Conversion Tracking
  • Checkout
How it sells itself

Pixelio will let you track and sync multiple Facebook pixels. With no coding or technical knowledge involved. The app will install the fb pixel code (Meta pixel) exactly on your store, the more pixel events & data are collected, the better optimization for more conversions. FBtrack all your events in the backend to help you make the most of your ads across Facebook & Instagram.

Automate Google Ads conversion tracking across multiple accounts with our no-code solution. Our app uses Google Pixel setup to track key events like Purchases, Add to Cart, Begin Checkout, and more. Enjoy error-free setup with one-click installation and automatic updates. Benefit from Enhanced Conversions and GDPR-compliant consent tracking.

Key points
  • Add unlimited Meta and Facebook Pixels IDs as backups in order to track traffic
  • Add & manage multiple pixel tracking data on your store in just one click,
  • No-coding required, track all conversion events based on each individual product
  • Track properly Apple devices trough the Conversion api of ios14
  • One-click Google Ads pixel setup with automatic updates for Shopify changes.
  • Multi-account support for agencies managing multiple Google Ads accounts.
  • Error-proof Google Ads tracking to prevent duplicate or missing conversions.
  • Built-in consent tracking to ensure compliance with GDPR and privacy laws.
Screenshots
Business manager Facebook ads ad account ban restricted profile
Facebook Pixel ad manager business account dashboard multipleFB pixel events purchase add to cart ATC IC tracking track multiFacebook Pixel
One-click Google Pixel setup screen
Google Ads data analysis dashboardExtra perks for smarter Google Ads displayTracking store events interface screenshot

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasurePixelio Facebook Pixels & APIScaleUp
Detected stores229(ahead)as of Nov 4, 2026101as of Nov 4, 2026
Net store change, 28 days0estimated+1estimated
Stores added, 28 daysNot enough data1new and returning
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenApparel & Accessories, Home & Garden, Sporting Goods
Top store countriesUnited States, France, ChinaUnited States, Netherlands, United Kingdom

Reviews

MeasurePixelio Facebook Pixels & APIScaleUp
App Store rating4.9 ★5.0 ★(ahead)
App Store reviews66(ahead)6
New reviews, 28 days0Not enough data
Reviewers a year or more in4%Not enough data

Pricing

MeasurePixelio Facebook Pixels & APIScaleUp
Free planNot listedNot listed
Lowest paid monthly plan$15/monthNo monthly plan listed
Longest free trial7 daysNot listed
Plans listed2Not published

Listing

MeasurePixelio Facebook Pixels & APIScaleUp
Shopify category rank#93in Analytics#43in Ads
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyYesYes
LaunchedDec 2, 2021Feb 21, 2025
Languages8English, French, Spanish1English
DeveloperRapid Bundle | Upsells | Cart Drawer | SubscriptionsScaleUp

FAQ

Pixelio Facebook Pixels & API and ScaleUp: common questions

Which is more popular, Pixelio Facebook Pixels & API or ScaleUp?
Pixelio Facebook Pixels & API is detected on 2.3× as many Shopify stores as ScaleUp: 229 vs 101 as of Nov 4, 2026.
Which has better reviews, Pixelio Facebook Pixels & API or ScaleUp?
On the Shopify App Store: Pixelio Facebook Pixels & API 4.9 from 66 reviews and ScaleUp 5.0 from 6 reviews.
What features does each app list that the other doesn’t?
Pixelio Facebook Pixels & API lists 33 the others don’t mention, such as AI insights, Audience segments, Benchmarking, Broken links. ScaleUp lists 2 the others don’t mention, such as Behavior, Website. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.