Pathlight Post Purchase Survey vs Zigpoll Customer Surveys
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Zigpoll Customer Surveys is detected on 85× as many Shopify stores as Pathlight Post Purchase Survey: 3,904 vs 46 as of Nov 8, 2026.
- On the Shopify App Store: Pathlight Post Purchase Survey 4.6 from 20 reviews and Zigpoll Customer Surveys 5.0 from 602 reviews.
- Both list a free plan. Paid plans start at $19/month for Pathlight Post Purchase Survey and $39/month for Zigpoll Customer Surveys.
- Pathlight Post Purchase Survey lists 9 features Zigpoll Customer Surveys’s listing doesn’t mention, including Checkout analytics, Cohort analysis, Funnel analysis.
Head to head
Post purchase surveys, email & abandoned cart surveys and more
- Denmark
- United States
- Netherlands
- United States
- Germany
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 active survey
- · 1 language translation (powered by AI)
- · 100 answers per month
- · 24h support
- · 3 questions per survey
- · free templates
Basic
- · 1,000 answers per month
- · 10 questions per survey
- · 5 active surveys
- · 5 language translations (powered by AI)
- · 8 question types (incl. NPS, open ended)
- · Integrate with Google Analytics, Klaviyo
Pro
- · Access all question types
- · Access all templates
- · Conditional logic for complex flows
- · Incentivize customers w/ discount codes
- · Integrate with Shopify Flow, GTM & more
- · Target by location, OV< LTV, products
Lite
- · 50 responses / mo
- · Automated reports
- · Export survey data
- · Multi-language
- · Unlimited surveys
- · Weekly AI insights
Standard
- · 200 responses / mo
- · Automated reports
- · Export survey data
- · Multi-language
- · Unlimited surveys
- · Weekly AI insights
Advanced
- · 600 responses / mo
- · API & MCP access
- · Automated reports
- · Export survey data
- · Multi-language
- · Unlimited surveys
Premier
- · API & MCP access
- · Automated reports
- · Export survey data
- · Multi-language
- · Unlimited responses / mo
- · Unlimited surveys
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePathlight lets you create flexible post purchase surveys with a wide range of question types, AI-powered translations, and precise targeting. Use ready-made templates for attribution, CRO, NPS, demographics, gifting, and more. Use the collected zero-party data to gain insights with real-time analytics, and deep filters to understand attribution, CX, and buyer intent.
Run post-purchase surveys on your thank-you and order status pages, plus exit-intent, product page, email, SMS and Shopify POS surveys. Ask "How did you hear about us?" (HDYHAU) and compare revenue and AOV by channel with Meta Ads Manager and GA4. Collect zero-party data, NPS and CSAT, and learn why visitors don't buy. AI sorts open-ended customer feedback into themes and sends weekly reports.
- Launch your first post purchase survey in 5 minutes with a customizable template
- Target customers by recurrence, tags, products, location, order value, or LTV.
- Clean, intuitive UI designed for quick setup and easy daily use.
- Track views, response rate, revenue and AOV for each answer, filter and export.
- Advanced post-purchase surveys that get quality responses. No coding required.
- Customize and translate every detail. Localize for multiple languages.
- Abandoned checkout campaigns. Uncover common pain points and recover carts.
- Connect survey responses to your Shopify customer and order dashboards.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Pathlight Post Purchase Survey |  Zigpoll Customer Surveys |
|---|---|---|
| Detected stores | 46 | 3,904(ahead) |
| Net store change, 28 days | 0 | +72 |
| Stores added, 28 days | Not enough data | 129 |
| Big-brand share | Not enough data | 16% |
| Top store categories | Apparel & Accessories, Health & Beauty, Animals & Pet Supplies | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Denmark, United States, Netherlands | United States, Germany, United Kingdom |
Reviews
| Measure | Pathlight Post Purchase Survey | Zigpoll Customer Surveys |
|---|---|---|
| App Store rating | 4.6 ★ | 5.0 ★(ahead) |
| App Store reviews | 20 | 602(ahead) |
| New reviews, 28 days | Not enough data | 11 |
| Reviewers a year or more in | Not enough data | 21% |
Pricing
| Measure | Pathlight Post Purchase Survey | Zigpoll Customer Surveys |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month(ahead) | $39/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 3 | 4 |
Listing
| Measure | Pathlight Post Purchase Survey | Zigpoll Customer Surveys |
|---|---|---|
| Shopify category rank | #17 | #3(ahead) |
| Shopify App Charts | Not on this week’s charts | #1 in Surveys |
| Built for Shopify | Yes | No |
| Launched | Nov 28, 2025 | Apr 23, 2019 |
| Languages | 1 | 1 |
| Developer | App Jar | Argonautic Labs |
FAQ
Pathlight Post Purchase Survey and Zigpoll Customer Surveys: common questions
- Which is more popular, Pathlight Post Purchase Survey or Zigpoll Customer Surveys?
- Zigpoll Customer Surveys is detected on 85× as many Shopify stores as Pathlight Post Purchase Survey: 3,904 vs 46 as of Nov 8, 2026.
- Is Pathlight Post Purchase Survey or Zigpoll Customer Surveys cheaper?
- Both list a free plan. Paid plans start at $19/month for Pathlight Post Purchase Survey and $39/month for Zigpoll Customer Surveys. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Pathlight Post Purchase Survey or Zigpoll Customer Surveys?
- On the Shopify App Store: Pathlight Post Purchase Survey 4.6 from 20 reviews and Zigpoll Customer Surveys 5.0 from 602 reviews.
- What features does each app list that the other doesn’t?
- Pathlight Post Purchase Survey lists 9 the others don’t mention, such as Checkout analytics, Cohort analysis, Funnel analysis, Historical analysis. Zigpoll Customer Surveys lists 9 the others don’t mention, such as Abandoned cart, AI insights, Custom dashboards, Drag-and-drop editor. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.