AB Genius: Price & A/B Testing vs Intelligems: A/B Testing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.

The short answer

  • Intelligems is detected on 41× as many Shopify stores as AB Genius: 6,408 vs 158 as of Nov 3, 2026.
  • On the Shopify App Store: AB Genius 3.2 from 10 reviews and Intelligems 4.8 from 208 reviews.
  • Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $69/month for Intelligems.
  • Intelligems lists 14 features AB Genius’s listing doesn’t mention, including A/B testing, Analytics, Custom pricing.

Head to head

Detected stores

AB Genius: 158
Intelligems: 6,408

App Store reviews

AB Genius: 10
Intelligems: 208

New reviews, 28 days

AB Genius: —
Intelligems: 4

Stores added, 28 days

AB Genius: —
Intelligems: 356
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

A/B Test your prices and shipping rates to boost profit

Categories
  • Site optimization - Other
  • Pricing optimization
  • Site optimization - Other
Languages
  • English
  • English
Launched
Feb 27, 2024
Dec 1, 2021
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
4 last full month
Detected stores
158active installs
  • National Portrait Gallery Shop
  • Born Primitive
  • Le Petit Lunetier
  • Avilia Home
  • Vida Glow Australia & New Zealand
+153 more
6,408active installs
  • Morphe US
  • ColourPop
  • Pura Vida Bracelets
  • ILIA
  • CULT GAIA
+6,403 more
Most common store size
11-50 products34%
11-50 products32%
Top countries
  • United States22%
  • Netherlands11%
  • United Kingdom11%
  • United States47%
  • United Kingdom7%
  • Netherlands6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020MarJulOctDecMarMayJulSepOctAB Genius: Price & A/B Testing: 2 reviews in March 2024AB Genius: Price & A/B Testing: 3 reviews in April 2024AB Genius: Price & A/B Testing: 1 reviews in July 2024AB Genius: Price & A/B Testing: 1 reviews in February 2025AB Genius: Price & A/B Testing: 1 reviews in March 2026AB Genius: Price & A/B Testing: 2 reviews in May 2026Intelligems: A/B Testing: 9 reviews in October 2025Intelligems: A/B Testing: 2 reviews in November 2025Intelligems: A/B Testing: 1 reviews in December 2025Intelligems: A/B Testing: 12 reviews in February 2026Intelligems: A/B Testing: 15 reviews in March 2026Intelligems: A/B Testing: 11 reviews in April 2026Intelligems: A/B Testing: 4 reviews in May 2026Intelligems: A/B Testing: 6 reviews in June 2026Intelligems: A/B Testing: 13 reviews in July 2026Intelligems: A/B Testing: 3 reviews in August 2026Intelligems: A/B Testing: 12 reviews in September 2026Intelligems: A/B Testing: 4 reviews in October 2026
AB GeniusIntelligemsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $99/month
From $69 to $349/month
Plans
Free TestingFree
  • · Basic Analytics
  • · Content Edit Test: 1
  • · No-Flicker Integration
  • · Page A/B Test: 1
  • · Preview Links
  • · Price Test: 1
Pro CRO$49/month
2-day free trial
  • · Advance Pixel Tracking
  • · All from Free
  • · Checkout testing
  • · Content Test: Unlimited
  • · Custom Metrics and Ai custom code editor
  • · Page A/B Test: Unlimited
Plus CRO$99/month
2-day free trial
  • · All from Pro CRO
  • · Checkout Block Testing
  • · Checkout Upsell Blocks
  • · Countdown Timers
  • · Custom Text & Image Blocks
  • · Trust Badges & Call-outs
Smart Content$69/month
14-day free trialPricing scales based on sitewide order volume
  • · Connect to Slack, Claude, ChatGPT & more
  • · Know which content tests to run next
  • · Personalize every page by audience
  • · See profit per visitor on every test
  • · Test landing pages, themes, and content
  • · Use AI to make content edits quickly
Smart Merchandise$112.10/month
14-day free trialPricing scales based on sitewide order volume
  • · Add PDP and cart upsells
  • · Add progress bars and messaging
  • · Add quantity breaks and bundles
  • · All Smart Content features, plus:
  • · Automate free gift with purchase
  • · Test discount types and amounts
Smart Shipping$112.10/month
14-day free trialPricing scales based on sitewide order volume
  • · Add free shipping progress bar
  • · All Smart Content features, plus:
  • · Find your best free shipping threshold
  • · Personalize rates by audience
  • · Test flat, weight, and zone rates
  • · Track profit on every shipping test
Unlimited$349/month
Pricing scales based on sitewide order volume
  • · All Smart Content features, plus:
  • · Get a dedicated Customer Success Manager
  • · Launch with white glove onboarding
  • · Receive a storefront audit and roadmap
  • · Run unlimited tests & uncapped AI usage
  • · Smart Checkout & Post-Purchase
Coverage
13 of 27 features48%
14 of 27 features52%
Unique strengths
  • Activity tracking
  • AI insights
  • Analytics dashboard
  • Checkout analytics
  • +9 more
  • A/B testing
  • Analytics
  • Custom pricing
  • Dashboards
  • +10 more
Analytics
100%13/13
0%0/13
Customer behavior
100%3/3
0%0/3
Marketing and sales
100%5/5
0%0/5
Visuals and reports
100%5/5
0%0/5
Pricing optimization
0%0/14
100%14/14
Monitoring
0%0/5
100%5/5
Pricing management
0%0/9
100%9/9
13014onlybothonly
AB GeniusIntelligems27 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

AB Genius3.2(10)Intelligems4.8(208)
Works with also listed by another
—
  • Checkout
  • Google Analytics
  • Elevar
  • ReCharge
  • Replo
  • Heatmap.com
  • Microsoft Clarity
How it sells itself

Most A/B testing tools change only display prices while Shopify charges the original at checkout AB Genius applies real test prices using Cart Transform Test pricing content themes and full page templates including product collection blog and homepage using a visual editor with no code Track RPV AOV profit and conversions with targeting by device country source and visitor type Built by CRO practitioners, not a…

AB test prices, content, shipping, discounts, checkout, and post-purchase offers to grow profit. Find the right price for every product, roll out winning variants across segments, and track results using your own COGS and metrics. Whether you're testing content updates, new discount strategies, or post-purchase offers, we help Shopify brands run experiments that drive real business impact.

Key points
  • Launch experiments on any existing landing or product page in your Shopify store
  • Real checkout price testing, test prices that customers actually pay at checkout
  • Measure conversion based on sessions, add to cart, and checkout triggers
  • Theme & template A/B testing: split test full themes or any page template.
  • AB test themes, templates, copy, content, & landing pages to supercharge revenue
  • AB test product prices, shipping rates/thresholds to find profit opportunities
  • Maximize profit by creating segmented, personalized content, offers, and prices
  • Experiment with & personalize offers and discounts to measure incremental impact
Screenshots
Run Tests in A/B Genius dashboard with revenue and test metrics
Visual builder with guided A/B test setup stepsRun high impact a/b testing that drive real profitStable A/B testing with no flicker or theme breakage
Volume Discounts
Actionable AnalyticsUnderstand Profit ImpactLaunch Tests in Minutes

Installed with

AB Genius3.2(10)Intelligems4.8(208)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAB GeniusIntelligems
Detected stores158as of Nov 3, 20266,408(ahead)as of Nov 3, 2026
Net store change, 28 days0estimated+119estimated
Stores added, 28 daysNot enough data356new and returning
Big-brand shareNot enough data40%of stores of known size
Top store categoriesHealth & Beauty, Apparel & Accessories, Home & GardenHealth & Beauty, Apparel & Accessories, Home & Garden
Top store countriesUnited States, Netherlands, United KingdomUnited States, United Kingdom, Netherlands

Reviews

MeasureAB GeniusIntelligems
App Store rating3.2 ★4.8 ★(ahead)
App Store reviews10208(ahead)
New reviews, 28 daysNot enough data4
Reviewers a year or more inNot enough data40%

Pricing

MeasureAB GeniusIntelligems
Free planYesNot listed
Lowest paid monthly plan$49/month(ahead)$69/month
Longest free trial2 days14 days
Plans listed34

Listing

MeasureAB GeniusIntelligems
Shopify category rank#68in Site optimization - Other#8in Pricing optimization
Shopify App Charts#5 in Site optimization - Other#1 in Pricing optimization
Built for ShopifyNoNo
LaunchedFeb 27, 2024Dec 1, 2021
Languages1English1English
DeveloperPM DigitalIntelligems

FAQ

AB Genius and Intelligems: common questions

Which is more popular, AB Genius or Intelligems?
Intelligems is detected on 41× as many Shopify stores as AB Genius: 6,408 vs 158 as of Nov 3, 2026.
Is AB Genius or Intelligems cheaper?
Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $69/month for Intelligems. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, AB Genius or Intelligems?
On the Shopify App Store: AB Genius 3.2 from 10 reviews and Intelligems 4.8 from 208 reviews.
What features does each app list that the other doesn’t?
AB Genius lists 13 the others don’t mention, such as Activity tracking, AI insights, Analytics dashboard, Checkout analytics. Intelligems lists 14 the others don’t mention, such as A/B testing, Analytics, Custom pricing, Dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.