AB Genius: Price & A/B Testing vs Shogun ‑ AB Testing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026.
The short answer
- Shogun is detected on 4.4× as many Shopify stores as AB Genius: 757 vs 173 as of Nov 10, 2026.
- On the Shopify App Store: AB Genius 3.2 from 6 reviews and Shogun 4.2 from 47 reviews.
- Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $39/month for Shogun.
- AB Genius lists 13 features Shogun’s listing doesn’t mention, including Activity tracking, AI insights, Analytics dashboard.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Testing
- · Basic Analytics
- · Content Edit Test: 1
- · No-Flicker Integration
- · Page A/B Test: 1
- · Preview Links
- · Price Test: 1
Pro CRO
- · Advance Pixel Tracking
- · All from Free
- · Checkout testing
- · Content Test: Unlimited
- · Custom Metrics and Ai custom code editor
- · Page A/B Test: Unlimited
Plus CRO
- · All from Pro CRO
- · Checkout Block Testing
- · Checkout Upsell Blocks
- · Countdown Timers
- · Custom Text & Image Blocks
- · Trust Badges & Call-outs
Pro
- · 3 Active Tests
- · Page testing
- · Split URL testing
- · Template testing
- · Theme testing
Advanced
- · 5 Active Tests
- · Advanced analytics & goals
- · Everything in Pro plus:
- · MCP access with Claude, ChatGPT & others
- · Meta & Google Ad Integration
- · Personalize test targeting
Unlimited
- · Everything in Advanced plus:
- · Export data
- · Multi-variant testing
- · Price testing
- · Slack channel
- · Test Checkout Blocks (Shopify Plus)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMost A/B testing tools change only display prices while Shopify charges the original at checkout AB Genius applies real test prices using Cart Transform Test pricing content themes and full page templates including product collection blog and homepage using a visual editor with no code Track RPV AOV profit and conversions with targeting by device country source and visitor type Built by CRO practitioners, not a…
Take conversion rate optimization to the next level with an AB testing app built specifically for Shopify. Create test variants for: Pages, sections, elements, PDPs, product prices and checkout within your theme using Shopify’s native editor. Optimize new template designs by testing changes across all associated pages, expanding the test surface area for faster insights and greater revenue potential.
- Launch experiments on any existing landing or product page in your Shopify store
- Real checkout price testing, test prices that customers actually pay at checkout
- Measure conversion based on sessions, add to cart, and checkout triggers
- Theme & template A/B testing: split test full themes or any page template.
- Page Testing – A/B test pages by creating variants and comparing performance
- Template Testing – Experiment to find layouts that boost conversions
- Theme Testing – Run storewide tests to optimize branding, UX and site flows
- Audience Segmentation – Segment based on location, customer behavior and more








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | AB Genius | Shogun |
|---|---|---|
| Detected stores | 173 | 757(ahead) |
| Net store change, 28 days | 0 | +4 |
| Stores added, 28 days | Not enough data | 4 |
| Big-brand share | Not enough data | 24% |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, Netherlands, United Kingdom | United States, United Kingdom, Australia |
Reviews
| Measure | AB Genius | Shogun |
|---|---|---|
| App Store rating | 3.2 ★ | 4.2 ★(ahead) |
| App Store reviews | 6 | 47(ahead) |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 7% |
FAQ
AB Genius and Shogun: common questions
- Which is more popular, AB Genius or Shogun?
- Shogun is detected on 4.4× as many Shopify stores as AB Genius: 757 vs 173 as of Nov 10, 2026.
- Is AB Genius or Shogun cheaper?
- Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $39/month for Shogun. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, AB Genius or Shogun?
- On the Shopify App Store: AB Genius 3.2 from 6 reviews and Shogun 4.2 from 47 reviews.
- What features does each app list that the other doesn’t?
- AB Genius lists 13 the others don’t mention, such as Activity tracking, AI insights, Analytics dashboard, Checkout analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.

























