AB Genius: Price & A/B Testing vs ABConvert: A/B Testing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.

The short answer

  • ABConvert is detected on 3.9× as many Shopify stores as AB Genius: 609 vs 158 as of Nov 3, 2026.
  • On the Shopify App Store: AB Genius 3.2 from 10 reviews and ABConvert 4.7 from 113 reviews.
  • Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $99/month for ABConvert.
  • AB Genius lists 13 features ABConvert’s listing doesn’t mention, including Activity tracking, AI insights, Analytics dashboard.

Head to head

Detected stores

AB Genius: 158
ABConvert: 609

App Store reviews

AB Genius: 10
ABConvert: 113

Stores added, 28 days

AB Genius: —
ABConvert: 70
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Site optimization - Other
  • Pricing optimization
  • Site optimization - Other
Languages
  • English
  • English
  • Chinese (Simplified)
Launched
Feb 27, 2024
Oct 31, 2022
Built for Shopify
Not badged
Built for Shopify
Reviews per month
2 last full month
1 last full month
Detected stores
158active installs
  • National Portrait Gallery Shop
  • Born Primitive
  • Le Petit Lunetier
  • Avilia Home
  • Vida Glow Australia & New Zealand
+153 more
609active installs
  • Kulani Kinis
  • Miaou
  • edikted
  • Paramount Shop
  • Guizio
+604 more
Most common store size
11-50 products34%
11-50 products36%
Top countries
  • United States22%
  • Netherlands11%
  • United Kingdom11%
  • United States25%
  • Germany13%
  • Netherlands6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510MarJulJulSepNovFebAprJunOctAB Genius: Price & A/B Testing: 2 reviews in March 2024AB Genius: Price & A/B Testing: 3 reviews in April 2024AB Genius: Price & A/B Testing: 1 reviews in July 2024AB Genius: Price & A/B Testing: 1 reviews in February 2025AB Genius: Price & A/B Testing: 1 reviews in March 2026AB Genius: Price & A/B Testing: 2 reviews in May 2026ABConvert: A/B Testing: 4 reviews in July 2025ABConvert: A/B Testing: 2 reviews in August 2025ABConvert: A/B Testing: 4 reviews in September 2025ABConvert: A/B Testing: 1 reviews in October 2025ABConvert: A/B Testing: 3 reviews in November 2025ABConvert: A/B Testing: 1 reviews in December 2025ABConvert: A/B Testing: 6 reviews in February 2026ABConvert: A/B Testing: 4 reviews in March 2026ABConvert: A/B Testing: 1 reviews in April 2026ABConvert: A/B Testing: 1 reviews in June 2026ABConvert: A/B Testing: 1 reviews in September 2026ABConvert: A/B Testing: 1 reviews in October 2026
AB GeniusABConvertCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $99/month
From $99 to $599/month
Plans
Free TestingFree
  • · Basic Analytics
  • · Content Edit Test: 1
  • · No-Flicker Integration
  • · Page A/B Test: 1
  • · Preview Links
  • · Price Test: 1
Pro CRO$49/month
2-day free trial
  • · Advance Pixel Tracking
  • · All from Free
  • · Checkout testing
  • · Content Test: Unlimited
  • · Custom Metrics and Ai custom code editor
  • · Page A/B Test: Unlimited
Plus CRO$99/month
2-day free trial
  • · All from Pro CRO
  • · Checkout Block Testing
  • · Checkout Upsell Blocks
  • · Countdown Timers
  • · Custom Text & Image Blocks
  • · Trust Badges & Call-outs
Starter$99/month
14-day free trial1,000 test orders included. +$59/1K after
  • · 24/7 AI assistant
  • · Analytics dashboard
  • · Audience targeting
  • · Checkout test
  • · Offer test
  • · Shipping test
Growth$199/month
14-day free trial5,000 test orders included. +$39/1K after
  • · All Starter features
  • · Live guided onboarding
  • · Price test
  • · Theme check service
Scale$399/month
14-day free trial15,000 test orders included. +$29/1K after
  • · All Growth features
  • · Monthly test reviews
  • · Multi-market price test
  • · Prioritized technical support
Pro$599/month
14-day free trial30,000 test orders included. +$24/1K after
  • · All Scale features
  • · Dedicated Slack channel
  • · Dedicated account manager
  • · White-glove onboarding
Coverage
13 of 23 features57%
10 of 23 features43%
Unique strengths
  • Activity tracking
  • AI insights
  • Analytics dashboard
  • Checkout analytics
  • +9 more
  • A/B testing
  • AI-powered rules
  • Analytics
  • Custom pricing
  • +6 more
Analytics
100%13/13
0%0/13
Customer behavior
100%3/3
0%0/3
Marketing and sales
100%5/5
0%0/5
Visuals and reports
100%5/5
0%0/5
Pricing optimization
0%0/10
100%10/10
Monitoring
0%0/3
100%3/3
Pricing management
0%0/7
100%7/7
13010onlybothonly
AB GeniusABConvert23 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

AB Genius3.2(10)ABConvert4.7(113)
Works with also listed by another
—
  • Checkout
  • Frequently Bought Together
  • Candy Rack
  • Upcart
  • Kaching
How it sells itself

Most A/B testing tools change only display prices while Shopify charges the original at checkout AB Genius applies real test prices using Cart Transform Test pricing content themes and full page templates including product collection blog and homepage using a visual editor with no code Track RPV AOV profit and conversions with targeting by device country source and visitor type Built by CRO practitioners, not a…

ABConvert helps growing Shopify brands and CRO teams improve revenue and profit through continuous testing. Compare prices, discounts, shipping thresholds, pages, themes and checkout. Evaluate revenue per visitor, AOV, conversion and profit using your own product, shipping and transaction costs. Target audiences, personalize proven experiences and schedule tests.

Key points
  • Launch experiments on any existing landing or product page in your Shopify store
  • Real checkout price testing, test prices that customers actually pay at checkout
  • Measure conversion based on sessions, add to cart, and checkout triggers
  • Theme & template A/B testing: split test full themes or any page template.
  • A/B Tests: Prices, Shipping Rates & Product Content/Template/Theme & Checkout
  • Free Shipping Thresholds & Flat Rate Experiments: To maximize your AOV & CVR
  • LIVE Traffic Splitting: Real-time split test results with low speed impacts
  • Price Tests: Displays different price based on UTM sources by country
Screenshots
Run Tests in A/B Genius dashboard with revenue and test metrics
Visual builder with guided A/B test setup stepsRun high impact a/b testing that drive real profitStable A/B testing with no flicker or theme breakage
Custom split testing for CRO
Onboarding by experts to ensure ab tests are set up properlyAll-in-one A/B testing solution for split testsCreate Product Pricing A/B Tests Easily and within seconds.

Installed with

AB Genius3.2(10)ABConvert4.7(113)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureAB GeniusABConvert
Detected stores158as of Nov 3, 2026609(ahead)as of Nov 3, 2026
Net store change, 28 days0estimated+1estimated
Stores added, 28 daysNot enough data70new and returning
Big-brand shareNot enough data30%of stores of known size
Top store categoriesHealth & Beauty, Apparel & Accessories, Home & GardenHealth & Beauty, Apparel & Accessories, Home & Garden
Top store countriesUnited States, Netherlands, United KingdomUnited States, Germany, Netherlands

Reviews

MeasureAB GeniusABConvert
App Store rating3.2 ★4.7 ★(ahead)
App Store reviews10113(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureAB GeniusABConvert
Free planYesNot listed
Lowest paid monthly plan$49/month(ahead)$99/month
Longest free trial2 days14 days
Plans listed34

Listing

MeasureAB GeniusABConvert
Shopify category rank#68in Site optimization - Other#40in Pricing optimization
Shopify App Charts#5 in Site optimization - Other#3 in Pricing optimization
Built for ShopifyNoYes
LaunchedFeb 27, 2024Oct 31, 2022
Languages1English2English, Chinese (Simplified)
DeveloperPM DigitalABConvert

FAQ

AB Genius and ABConvert: common questions

Which is more popular, AB Genius or ABConvert?
ABConvert is detected on 3.9× as many Shopify stores as AB Genius: 609 vs 158 as of Nov 3, 2026.
Is AB Genius or ABConvert cheaper?
Only AB Genius lists a free plan. Paid plans start at $49/month for AB Genius and $99/month for ABConvert. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, AB Genius or ABConvert?
On the Shopify App Store: AB Genius 3.2 from 10 reviews and ABConvert 4.7 from 113 reviews.
What features does each app list that the other doesn’t?
AB Genius lists 13 the others don’t mention, such as Activity tracking, AI insights, Analytics dashboard, Checkout analytics. ABConvert lists 10 the others don’t mention, such as A/B testing, AI-powered rules, Analytics, Custom pricing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.