Lovro: D2C beauty store launched in 7 days, then scaled to the Baltics

Expert: Polar-Commerce.com & Thepilots.pl

Cosmetics brand built from scratch on Shopify and launched in 7 days. Pre-launch strategy with a Klaviyo waitlist and launch email sequence, then post-launch flows and a campaign calendar. Next step: expansion into Estonia, Latvia and Lithuania with an EUR price list, DHL shipping zones and audited translations. Loyalty program with a rising point value, weekly sales and gift card reports.