Replatformed from SFCC to Shopify Plus for **Living Proof**, a Unilever brand offering science-backed hair care products, for both B2C and B2B. Integrated Shogun, PageFly, Klaviyo, and Stamped.io to streamline product management, reviews, and marketing. Delivered a custom theme with intuitive navigation, PayPal & Afterpay payment options, and eco-focused branding to enhance sales.