Shopify Collabs vs UpPromote Affiliate Marketing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026.
The short answer
- Shopify Collabs is detected on 1.6× as many Shopify stores as UpPromote Affiliate Marketing: 67,469 vs 41,466 as of Nov 7, 2026.
- On the Shopify App Store: Shopify Collabs 4.2 from 449 reviews and UpPromote Affiliate Marketing 4.9 from 3,931 reviews.
- Only UpPromote Affiliate Marketing lists a free plan.
- UpPromote Affiliate Marketing lists 34 features Shopify Collabs’s listing doesn’t mention, including Achievement tracking, Affiliate programs, Bank transfers.
- 7,249 stores run Shopify Collabs and UpPromote Affiliate Marketing together.
Head to head
- United States
- United Kingdom
- Canada
- United States
- United Kingdom
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free plan
- · Analytics, Fraud protection
- · Creator Discovery (optional add-on)
- · Live chat support 24/7 for all plans
- · Manual payout, W9 form supported
- · Review $3,000 referral sales/month
- · Sidekick extension integration
Growth
- · Affiliate in-app chat
- · Creator Discovery (add-on from $39/mo)
- · Customer referral program
- · Premium registration templates
- · Review 300 referrals/month
- · Store credit
Professional
- · API, MCP
- · Anti-leak discount
- · Auto-tier commission, Gift, Bonus
- · Creator Discovery (add-on from $39/mo)
- · Custom affiliate link & Auto-gen coupon
- · Invoice, 1099 tax form generation
Enterprise
- · Approve/deny unlimited referral orders
- · Creator Discovery (add-on from $39/mo)
- · Custom development (extra fee may apply)
- · Custom pricing for your business scale
- · Multi-store
- · Prioritized 1-1 support
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCollabs is built to help you drive more sales. Grow an affiliate program with a custom application page, or invite creators directly with personalized offers and gifts. Incentivize Collabs creators to drive additional sales for you by activating an open access program. Stay up to date on commission payouts with automatic payouts. Get set up for free, and only pay when sales are driven.
Manual & unreliable tracking, inactive creators, and fraud kill your affiliate program. UpPromote helps Shopify brands turn affiliate partnerships into a measurable growth channel. Save admin hours with automated tracking, management and PayPal payouts. Get the actionable data and insights you need to build robust programs, track ROI, and scale what works.
- Recruit & gather applications with your own custom creator application page
- Kickstart sales by instantly sharing commission offers with the Collabs Network
- No more addresses in spreadsheets. Send & track gifts through Shopify
- Customize affiliate offers with personalized links & codes for your creators
- Customize everything matching your brand: affiliate portal, link, sign-up page
- Show refer-a-friend program as a widget, landing page, or post-purchase signup
- Seamlessly track referral orders via affiliate links, coupons, connected emails
- Motivate affiliates effectively: auto-discount, bonus, gifts, store credit, MLM
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Shopify Collabs |  UpPromote Affiliate Marketing |
|---|---|---|
| Detected stores | 67,469(ahead) | 41,466 |
| Net store change, 28 days | +5 | −217 |
| Stores added, 28 days | 7 | 377(ahead) |
| Big-brand share | 15% | 11% |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, United Kingdom, Canada | United States, United Kingdom, Germany |
Reviews
| Measure | Shopify Collabs | UpPromote Affiliate Marketing |
|---|---|---|
| App Store rating | 4.2 ★ | 4.9 ★(ahead) |
| App Store reviews | 449 | 3,931(ahead) |
| New reviews, 28 days | 17 | 62(ahead) |
| Reviewers a year or more in | 31%(ahead) | 23% |
Pricing
| Measure | Shopify Collabs | UpPromote Affiliate Marketing |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $29.99/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Shopify Collabs | UpPromote Affiliate Marketing |
|---|---|---|
| Shopify category rank | #6 | #2(ahead) |
| Shopify App Charts | Not on this week’s charts | #9 on the Shoplist 100 |
| Built for Shopify | No | Yes |
| Launched | Apr 2, 2021 | May 15, 2019 |
| Languages | 1 | 16 |
| Developer | Shopify | UpPromote |
Switching movement
12 stores dropped one and added the other in the last 180 days
FAQ
Shopify Collabs and UpPromote Affiliate Marketing: common questions
- Which is more popular, Shopify Collabs or UpPromote Affiliate Marketing?
- Shopify Collabs is detected on 1.6× as many Shopify stores as UpPromote Affiliate Marketing: 67,469 vs 41,466 as of Nov 7, 2026.
- Is Shopify Collabs or UpPromote Affiliate Marketing cheaper?
- Only UpPromote Affiliate Marketing lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Shopify Collabs or UpPromote Affiliate Marketing?
- On the Shopify App Store: Shopify Collabs 4.2 from 449 reviews and UpPromote Affiliate Marketing 4.9 from 3,931 reviews.
- What features does each app list that the other doesn’t?
- Shopify Collabs lists 9 the others don’t mention, such as Analytics, Automations, Custom discounts, Discount codes. UpPromote Affiliate Marketing lists 34 the others don’t mention, such as Achievement tracking, Affiliate programs, Bank transfers, Branded portal. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Can you use Shopify Collabs and UpPromote Affiliate Marketing together?
- Yes. 7,249 stores run Shopify Collabs and UpPromote Affiliate Marketing together. Shoplist detects both apps on those storefronts.
- Are stores switching between Shopify Collabs and UpPromote Affiliate Marketing?
- 12 stores dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.