MIDA Replay, Heatmap & Insight vs Statcounter ‑ Heatmap & Replay
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026.
The short answer
- MIDA Replay, Heatmap & Insight is detected on 30× as many Shopify stores as Statcounter: 3,117 vs 103 as of Nov 10, 2026.
- On the Shopify App Store: MIDA Replay, Heatmap & Insight 4.9 from 619 reviews and Statcounter 5.0 from 2 reviews.
- Both list a free plan. Paid plans start at $9.90/month for MIDA Replay, Heatmap & Insight and $9/month for Statcounter.
- MIDA Replay, Heatmap & Insight lists 19 features Statcounter’s listing doesn’t mention, including Abandoned cart, Benchmarking, Broken links.
Head to head
- United States
- United Kingdom
- Australia
- United States
- Canada
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · 250 sessions/month
- · 30 Days Storage
- · AI-Powered Summaries
- · Abandoned Cart Recordings
- · Full-Funnel Analytic
- · Live Session Replays
Basic Plan
- · 5,000 sessions/month
- · AI Assistant (+$5)
- · AI Error Insights
- · AI Search Insights
- · Advanced Filters
- · Email Reports
Growth Plan
- · 15,000 sessions/month
- · AI Assistant (+$10)
- · AI Heatmap Insights
- · Conversion Heatmaps
- · Lifetime Analytics Data
- · Revenue Click Tracking
Enterprise Plan
- · 40,000 sessions/month
- · AI Assistant (+$15)
- · API Data Export
- · Bulk Heatmap Export
- · Lifetime Analytics Data
- · MCP Integration
Free
- · Analytics Dashboard
- · Real Time Visitor Feeds
- · Traffic Trend Charts
Premium 100K
- · API Access
- · Conversion Tracking
- · Export Reports as CSV
- · Landing Page Analysis
- · Paid Traffic Analysis
- · Visitor Labels & Alerts
Premium Plus 100K
- · Google Ads Integration
- · Heatmaps
- · UTM Campaign Tracking
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEvery abandoned cart has a reason — MIDA shows you exactly what it is. Watch real shopper journeys from first click to checkout with live recording, replays & filters, and see where they hesitate and drop off. A multilingual AI Assistant reads every session and tells you what to fix first. Revenue heatmaps reveal which clicks make money; conversion maps show what truly sells. Running ads?
Statcounter helps you to understand your visitors and see how they are experiencing your store so you can remove points of friction and frustration and optimize their experience for increased sales and customer loyalty.
- Session Recording: replay customer visits on your online store
- Heatmaps: see what people find most interesting (and not)
- Analytics: track & report customer data (checkout, add-to-cart sessions & more)
- Filter recordings by events: abandoned cart/checkout, successful order
- Real-time analytics that show you how your website is doing at a glance.
- Session recordings that reveal how your visitors are experiencing your store.
- Heatmaps that highlight areas on a page getting the most attention.
- A live feed of your visitors as they land on and explore your website.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MIDA Replay, Heatmap & Insight |  Statcounter |
|---|---|---|
| Detected stores | 3,117(ahead) | 103 |
| Net store change, 28 days | +15 | +1 |
| Stores added, 28 days | 134(ahead) | 1 |
| Big-brand share | 11% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | United States, United Kingdom, Australia | United States, Canada, Australia |
Reviews
| Measure | MIDA Replay, Heatmap & Insight | Statcounter |
|---|---|---|
| App Store rating | 4.9 ★ | 5.0 ★(ahead) |
| App Store reviews | 619(ahead) | 2 |
| New reviews, 28 days | 14 | Not enough data |
| Reviewers a year or more in | 4% | Not enough data |
Pricing
| Measure | MIDA Replay, Heatmap & Insight | Statcounter |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9.90/month | $9/month(ahead) |
| Longest free trial | 7 days | 30 days |
| Plans listed | 4 | 3 |
Listing
| Measure | MIDA Replay, Heatmap & Insight | Statcounter |
|---|---|---|
| Shopify category rank | #4(ahead) | #208 |
| Shopify App Charts | #8 in Analytics | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Jul 27, 2022 | Mar 5, 2025 |
| Languages | 1 | 1 |
| Developer | MIDA | Statcounter |
FAQ
MIDA Replay, Heatmap & Insight and Statcounter: common questions
- Which is more popular, MIDA Replay, Heatmap & Insight or Statcounter?
- MIDA Replay, Heatmap & Insight is detected on 30× as many Shopify stores as Statcounter: 3,117 vs 103 as of Nov 10, 2026.
- Is MIDA Replay, Heatmap & Insight or Statcounter cheaper?
- Both list a free plan. Paid plans start at $9.90/month for MIDA Replay, Heatmap & Insight and $9/month for Statcounter. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, MIDA Replay, Heatmap & Insight or Statcounter?
- On the Shopify App Store: MIDA Replay, Heatmap & Insight 4.9 from 619 reviews and Statcounter 5.0 from 2 reviews.
- What features does each app list that the other doesn’t?
- MIDA Replay, Heatmap & Insight lists 19 the others don’t mention, such as Abandoned cart, Benchmarking, Broken links, Cohort analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.