Hotjar Install vs Statcounter ‑ Heatmap & Replay

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026.

The short answer

  • Hotjar Install is detected on 289× as many Shopify stores as Statcounter: 29,763 vs 103 as of Nov 10, 2026.
  • On the Shopify App Store: Hotjar Install 4.3 from 91 reviews and Statcounter 5.0 from 2 reviews.
  • Only Statcounter lists a free plan. Paid plans start at $0.99/month for Hotjar Install and $9/month for Statcounter.
  • Statcounter lists 10 features Hotjar Install’s listing doesn’t mention, including Checkout analytics, Data export, Historical analysis.

Head to head

Detected stores

Hotjar Install: 29,763
Statcounter: 103

App Store reviews

Hotjar Install: 91
Statcounter: 2

Stores added, 28 days

Hotjar Install: 502
Statcounter: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Truly understand how your visitors interact on your site.

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Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Jul 20, 2018
Mar 5, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
3 last full month
1 last full month
Detected stores
29,763active installs
  • ELIE SAAB
  • Milk Makeup
  • Milani Cosmetics
  • AMIRI
  • KILLSTAR - UK Store
+29,758 more
103active installs
  • Meaghers Pharmacy
  • Cecilie Bahnsen
  • Novelly Yours
  • Lady&Oscar
  • Marz Designs
+98 more
Most common store size
11-50 products26%
11-50 products21%
Top countries
  • United States28%
  • United Kingdom10%
  • Australia7%
  • United States20%
  • Canada6%
  • Australia4%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510JulDecFebAprJunAugOctHotjar Install: 7 reviews in November 2025Hotjar Install: 9 reviews in December 2025Hotjar Install: 8 reviews in January 2026Hotjar Install: 5 reviews in February 2026Hotjar Install: 6 reviews in March 2026Hotjar Install: 5 reviews in April 2026Hotjar Install: 10 reviews in May 2026Hotjar Install: 4 reviews in June 2026Hotjar Install: 2 reviews in July 2026Hotjar Install: 1 reviews in August 2026Hotjar Install: 1 reviews in September 2026Hotjar Install: 3 reviews in October 2026Statcounter ‑ Heatmap & Replay: 1 reviews in July 2025Statcounter ‑ Heatmap & Replay: 1 reviews in August 2026
Hotjar InstallStatcounterCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0.99 to $2.99/month
From $0 to $19/month
Plans
BASIC$0.99/month
7-day free trial
  • · Easily integrate Hotjar. No coding.
  • · Install site-wide or on specific pages.
PRO$2.99/month
7-day free trial
  • · All the base features
  • · Customer Identity Tracking
  • · Product & Cart Event Tracking
FreeFree
  • · Analytics Dashboard
  • · Real Time Visitor Feeds
  • · Traffic Trend Charts
Premium 100K$9/month
30-day free trial
  • · API Access
  • · Conversion Tracking
  • · Export Reports as CSV
  • · Landing Page Analysis
  • · Paid Traffic Analysis
  • · Visitor Labels & Alerts
Premium Plus 100K$19/month
30-day free trial
  • · Google Ads Integration
  • · Heatmaps
  • · UTM Campaign Tracking
Coverage
5 of 15 features33%
13 of 15 features87%
Unique strengths
  • Benchmarking
  • Funnel analysis
  • Checkout analytics
  • Data export
  • Historical analysis
  • Marketing attribution
  • +6 more
Analytics
33%5/15
87%13/15
Customer behavior
20%1/5
100%5/5
Marketing and sales
25%1/4
75%3/4
Visuals and reports
50%3/6
83%5/6
2310onlybothonly
Hotjar InstallStatcounter15 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Hotjar
  • Checkout
How it sells itself

We are big fans of the amazing service that Hotjar provides. Our application makes it simple and easy to install Hotjar on all Shopfiy stores and ensure its always running when enabled on your theme. To actively use Hotjar with our application, you must have an active Hotjar account. We are not affiliated with Hotjar itself and have no ability to manage your account with Hotjar Ltd.

Statcounter helps you to understand your visitors and see how they are experiencing your store so you can remove points of friction and frustration and optimize their experience for increased sales and customer loyalty.

Key points
  • Easy implementation with NO development required.
  • No theme editing. Works on all themes.
  • Always on and tracking within minimal code.
  • Real-time analytics that show you how your website is doing at a glance.
  • Session recordings that reveal how your visitors are experiencing your store.
  • Heatmaps that highlight areas on a page getting the most attention.
  • A live feed of your visitors as they land on and explore your website.
Screenshots
Hotjar Tracking Code Successfully Installed!
Setup the Hotjar connectionHotjar easy installPaste your tracking code from Hotjar.com
Heatmaps
StatcounterVisitor ActivitySession Replay

Installed with

Hotjar Install4.3(91)Statcounter5.0(2)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHotjar InstallStatcounter
Detected stores29,763(ahead)as of Nov 10, 2026103as of Nov 10, 2026
Net store change, 28 days−196estimated+1estimated
Stores added, 28 days502(ahead)new and returning1new and returning
Big-brand share17%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesUnited States, United Kingdom, AustraliaUnited States, Canada, Australia

Reviews

MeasureHotjar InstallStatcounter
App Store rating4.3 ★5.0 ★(ahead)
App Store reviews91(ahead)2
New reviews, 28 days0Not enough data
Reviewers a year or more in6%Not enough data

Pricing

MeasureHotjar InstallStatcounter
Free planNot listedYes
Lowest paid monthly plan$0.99/month(ahead)$9/month
Longest free trial7 days30 days
Plans listed23

Listing

MeasureHotjar InstallStatcounter
Shopify category rank#78(ahead)in Analytics#208in Analytics
Shopify App Charts#13 on the Shoplist 100Not on this week’s charts
Built for ShopifyNoNo
LaunchedJul 20, 2018Mar 5, 2025
Languages1English1English
DeveloperDualsidedStatcounter

FAQ

Hotjar Install and Statcounter: common questions

Which is more popular, Hotjar Install or Statcounter?
Hotjar Install is detected on 289× as many Shopify stores as Statcounter: 29,763 vs 103 as of Nov 10, 2026.
Is Hotjar Install or Statcounter cheaper?
Only Statcounter lists a free plan. Paid plans start at $0.99/month for Hotjar Install and $9/month for Statcounter. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Hotjar Install or Statcounter?
On the Shopify App Store: Hotjar Install 4.3 from 91 reviews and Statcounter 5.0 from 2 reviews.
What features does each app list that the other doesn’t?
Hotjar Install lists 2 the others don’t mention, such as Benchmarking, Funnel analysis. Statcounter lists 10 the others don’t mention, such as Checkout analytics, Data export, Historical analysis, Marketing attribution. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.