Kendall Analytics vs Northbeam
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026.
The short answer
- Northbeam is detected on 2.2× as many Shopify stores as Kendall Analytics: 286 vs 129 as of Nov 4, 2026.
- On the Shopify App Store: Kendall Analytics 3.9 from 29 reviews and Northbeam 5.0 from 3 reviews.
- Kendall Analytics lists 16 features Northbeam’s listing doesn’t mention, including Activity tracking, AI insights, Benchmarking.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Kendall 5
- · For stores with up to $5M yearly GMV
- · Includes all app features
Kendall 10
- · For stores with up to $10M yearly GMV
- · Includes all app features
- · Standard support
Kendall 25
- · For stores with up to $25M yearly GMV
- · Includes all app features
- · Priority support
Kendall 50
- · For stores with over $50M yearly GMV
- · Includes all app features
- · Personalized support
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureKendall is built for merchants who want to grow efficiently and track their progress all in one easy-to-use app. Via our first-party pixel, we help you accurately identify your true best performing ads and convert more website traffic into orders with detailed conversion rate reports.
Northbeam uses first-party data attribution to show you the true impact of your ad spend. Stop wondering what ads are working: Northbeam tells you what channels, campaigns and creatives are actually driving revenue. Northbeam provides a single unified source of truth for all your marketing channels. Analyze your ads by funnel stage, channel and any custom filters you desire.
- Get notified of which ads to cut / boost based on real first-party metrics
- Know your landing page winners / losers and easily identify leaky checkout flows
- Get alerted to unusual KPI trends and site anomalies, giving you peace of mind
- Compare your store to others in the industry using our robust benchmarking data
- We use machine learning to identify the sources of your revenue.
- Customize reports on the fly, so you can find and share new insights.
- Never miss a thing with our custom alerting for spend and performance metrics.



All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Kendall Analytics | |
|---|---|---|
| Detected stores | 129 | 286(ahead) |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | 68% |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Health & Beauty, Apparel & Accessories, Home & Garden |
| Top store countries | United States, Canada, Australia | United States, Canada, United Kingdom |
Reviews
| Measure | Kendall Analytics | |
|---|---|---|
| App Store rating | 3.9 ★ | 5.0 ★(ahead) |
| App Store reviews | 29(ahead) | 3 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Kendall Analytics | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $299/month | No monthly plan listed |
| Longest free trial | 30 days | Not listed |
| Plans listed | 4 | 1 |
Listing
| Measure | Kendall Analytics | |
|---|---|---|
| Shopify category rank | #724 | Not enough data |
| Shopify App Charts | #7 on Pricing moves in Analytics | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 12, 2022 | Oct 19, 2022 |
| Languages | 1 | 1 |
| Developer | Kendall Square, Inc | Northbeam |
FAQ
Kendall Analytics and Northbeam: common questions
- Which is more popular, Kendall Analytics or Northbeam?
- Northbeam is detected on 2.2× as many Shopify stores as Kendall Analytics: 286 vs 129 as of Nov 4, 2026.
- Which has better reviews, Kendall Analytics or Northbeam?
- On the Shopify App Store: Kendall Analytics 3.9 from 29 reviews and Northbeam 5.0 from 3 reviews.
- What features does each app list that the other doesn’t?
- Kendall Analytics lists 16 the others don’t mention, such as Activity tracking, AI insights, Benchmarking, Checkout analytics. Northbeam lists 1 the others don’t mention, such as Real-time tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.
























