MP Instagram Feed ‑ Instafeed vs OT: Instagram Feed, Instafeed
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026.
The short answer
- MP Instagram Feed is detected on 6.7× as many Shopify stores as OT: 1,217 vs 181 as of Nov 5, 2026.
- On the Shopify App Store: MP Instagram Feed 4.9 from 239 reviews and OT 4.7 from 43 reviews.
- MP Instagram Feed lists 12 features OT’s listing doesn’t mention, including Conversion tracking, Engagement tracking, Icon position.
Head to head
- United States
- United Kingdom
- India
- United States
- Australia
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMP Instagram Feed shows your Instagram feed, Reels, TikTok videos and UGC as a shoppable video gallery. Auto-sync keeps your Instagram gallery fresh, and 13 Instagram feed layouts — grid, slider, masonry, collage & more — let you match your brand. Tag unlimited products so shoppers shop the look and add to cart in a tap.
OT: Instagram Feed turns your Instagram into a sales channel. Create shoppable posts so customers can buy directly, choose which posts to show or hide, drag & drop to arrange, and customize layouts to match your brand. Your feed updates in real time - saving time, boosting engagement, and driving more sales.
- Display shopping product tags on Instagram feeds.
- Easily manage multiple feeds (create, edit, delete feeds and update status).
- Show posts on different layouts: grid, slider, and highlight.
- Customize feed interface (text, color, post numbers, and spacing).
- Display Instagram posts (photos, videos, reels) in slider, grid, and highlight.
- Make posts shoppable: Tag products & let customers buy instantly.
- Drag-and-drop feed: Create the perfect display in seconds.
- Post filtering & hiding: Filter by hashtags or hide posts you don’t love.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MP Instagram Feed |  OT |
|---|---|---|
| Detected stores | 1,217(ahead) | 181 |
| Net store change, 28 days | −2 | 0 |
| Stores added, 28 days | 22 | Not enough data |
| Big-brand share | 11% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, United Kingdom, India | United States, Australia, India |
Reviews
| Measure | MP Instagram Feed | OT |
|---|---|---|
| App Store rating | 4.9 ★(ahead) | 4.7 ★ |
| App Store reviews | 239(ahead) | 43 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | 22% | Not enough data |
Pricing
| Measure | MP Instagram Feed | OT |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | Not published |
Listing
| Measure | MP Instagram Feed | OT |
|---|---|---|
| Shopify category rank | #9(ahead) | #27 |
| Shopify App Charts | #13 in Image gallery | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Mar 27, 2024 | Nov 15, 2024 |
| Languages | 7 | 1 |
| Developer | Shopplaza | Omni Themes |
FAQ
MP Instagram Feed and OT: common questions
- Which is more popular, MP Instagram Feed or OT?
- MP Instagram Feed is detected on 6.7× as many Shopify stores as OT: 1,217 vs 181 as of Nov 5, 2026.
- Which has better reviews, MP Instagram Feed or OT?
- On the Shopify App Store: MP Instagram Feed 4.9 from 239 reviews and OT 4.7 from 43 reviews.
- What features does each app list that the other doesn’t?
- MP Instagram Feed lists 12 the others don’t mention, such as Conversion tracking, Engagement tracking, Icon position, Image resizing. OT lists 2 the others don’t mention, such as Collage, Social sharing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.