Fish Wishlist vs Swish ‑ Wishlist & Accounts
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Swish is detected on 48× as many Shopify stores as Fish Wishlist: 4,835 vs 101 as of Nov 8, 2026.
- On the Shopify App Store: Fish Wishlist 5.0 from 20 reviews and Swish 5.0 from 290 reviews.
- Only Fish Wishlist lists a free plan. Paid plans start at $12/month for Fish Wishlist and $19/month for Swish.
- Swish lists 39 features Fish Wishlist’s listing doesn’t mention, including Analytics, Automations, Back-in-stock emails.
Head to head
The Wishlist app that works. Customisable. Free Setup.
- Australia
- New Zealand
- United States
- United States
- United Kingdom
- Japan
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · All Features
- · Checkout Upsell Widget
- · Customer Accounts Widget
- · Klaviyo Integration
- · Shopify Flow Triggers
- · Shopify Markets Compatible
Grow
- · All Features
- · Up to 500 customers
Lightning
- · All features
- · Unlimited wishlist customers
Trade
- · Auto Invoicing
- · Create Draft Orders from Wishlist
- · Designed for B2B
- · Quantity Picker on Wishlist
- · Request a Quote function
Starter
- · 10,000 website sessions/month included
- · Free setup and onboarding
- · Full Swish feature set
- · Unlimited Wishlists and saved items
Growth
- · 100,000 website sessions/month included
- · Free setup and onboarding
- · Full Swish feature set
- · Unlimited Wishlists and saved items
Scale
- · 500,000 website sessions/month included
- · Custom Integrations
- · Full Swish feature set
- · Unlimited Wishlists and saved items
- · White glove customisation and onboarding
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWishlist app with features to let customers create lists and share with friends. B2B pricing, plus Request a Quote for B2B stores. Fully integrated with Shopify POS. Get up and running in minutes. Extensive options to create an omnichannel custom wishlist shopping experience. Accounts Tab lets customers access their account with one click from anywhere on your site. White Glove Installation available.
Swish is a fully customisable, all-in-one Wishlist platform powering some of the biggest names in ecomm. Go entirely custom with ease, or use the out-of-the-box platform to launch a premium, on brand Wishlist in minutes - all housed within the Swish Shopper and Customer Accounts Hub. Swish enables shoppers to save & track the products they want most & helps drive conversion at the optimal moment.
- Wishlist for Product & Collection Page, Checkout & Account Widgets
- Request a Quote, B2B pricing, Draft Order Integration
- Lighting fast blocks for easy installation on any theme
- Share Wishlist links & Social Proof widgets to boost sales
- Start a wishlist with 1 click and add products from anywhere. Accounts optional.
- Integrates seamlessly with all themes, no popups or generic look and feel.
- Free setup and customisations by us to ensure everything looks and works well.
- Klaviyo integration allowing you to send email reminders as well as GA4 & Pixel.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Fish Wishlist |  Swish |
|---|---|---|
| Detected stores | 101 | 4,835(ahead) |
| Net store change, 28 days | +5 | +68 |
| Stores added, 28 days | 5 | 144(ahead) |
| Big-brand share | Not enough data | 31% |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Australia, New Zealand, United States | United States, United Kingdom, Japan |
Reviews
| Measure | Fish Wishlist | Swish |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 20 | 290(ahead) |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | 20% |
Pricing
| Measure | Fish Wishlist | Swish |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $12/month(ahead) | $19/month |
| Longest free trial | Not listed | 30 days |
| Plans listed | 4 | 3 |
Listing
| Measure | Fish Wishlist | Swish |
|---|---|---|
| Shopify category rank | #16 | #3(ahead) |
| Shopify App Charts | #23 in Wishlists | #3 in Wishlists |
| Built for Shopify | Yes | Yes |
| Launched | Oct 11, 2024 | Nov 30, 2015 |
| Languages | 10 | 1 |
| Developer | Native App Co | Swish |
FAQ
Fish Wishlist and Swish: common questions
- Which is more popular, Fish Wishlist or Swish?
- Swish is detected on 48× as many Shopify stores as Fish Wishlist: 4,835 vs 101 as of Nov 8, 2026.
- Is Fish Wishlist or Swish cheaper?
- Only Fish Wishlist lists a free plan. Paid plans start at $12/month for Fish Wishlist and $19/month for Swish. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Fish Wishlist or Swish?
- On the Shopify App Store: Fish Wishlist 5.0 from 20 reviews and Swish 5.0 from 290 reviews.
- What features does each app list that the other doesn’t?
- Fish Wishlist lists 8 the others don’t mention, such as Convert quote to order, Email notifications, Multi-currency, Multi-language. Swish lists 39 the others don’t mention, such as Analytics, Automations, Back-in-stock emails, Conversion analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.