Early Bird: Preorder & Restock vs Preorder, Back In Stock ‑ STOQ
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 13, 2026.
The short answer
- Preorder, Back In Stock is detected on 38× as many Shopify stores as Early Bird: 21,627 vs 566 as of Nov 13, 2026.
- On the Shopify App Store: Early Bird 4.8 from 75 reviews and Preorder, Back In Stock 5.0 from 3,942 reviews.
- Both list a free plan. Paid plans start at $19/month for Early Bird and $10/month for Preorder, Back In Stock.
- Preorder, Back In Stock lists 5 features Early Bird’s listing doesn’t mention, including Banners, Custom branding, Multi-language.
Head to head
Send Back In Stock Email and SMS Alerts automatically
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free: Get Started
- · 5 back-in-stock emails/month
- · 5 preorders/backorders/month
- · Keep 100% of your sales. No commission
- · Mixed cart split shipping support
- · No app branding
- · Send preorder shipment timeline emails
Launch
- · 200 preorders/month
- · 500 emails/month
- · All Free features included
- · Auto-collect deferred final payments
- · Custom email domain and templates
- · Keep 100% of your sales. No commission
Grow
- · 5,000 emails/month
- · 500 preorders/month
- · All Launch features included
- · Auto-collect deferred final payments
- · Custom email domain and templates
- · Keep 100% of your sales. No commission
Scale
- · 1,000 preorders/month
- · 10,000 emails/month
- · All Grow features included
- · Auto-collect deferred final payments
- · Custom email domain and templates
- · Keep 100% of your sales. No commission
Free
- · 10 preorders per mo.
- · 24*7 live chat support
- · 30 email per mo.
- · Automatic restock alerts
- · Customize everything
- · Notify me, Preorder widget
Lite
- · 1,000 email/SMS per mo.*
- · 100 preorders per mo.
- · 24*7 live chat support
- · All features unlocked
- · Free features
- · Get 60% off with code BFCM26
Pro
- · 24*7 live chat support
- · 3,000 email/SMS alerts per mo.*
- · 400 preorders per mo.
- · All features unlocked
- · Get 60% off with code BFCM26
- · No transaction fee
Unlimited
- · 24*7 live chat support
- · All features unlocked
- · Get 60% off with code BFCM26
- · No transaction fees
- · Unlimited email/SMS alerts per mo.*
- · Unlimited preorders per mo.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAvoid lost sales with flexible preorder campaigns & backorders. Accept partial pay or $0 deposits. Send back-in-stock alerts to convert waitlists into pre-sales. Auto-collect deferred payments. Email customers about shipment delays/early arrivals. Track real-time performance by product & variant. Perfect for coming soon launches, seasonal drops, presales & made-to-order items with long lead times.
Use STOQ's Preorder or Notify Me button to create waitlists for out of stock products. Offer pre-order, backorder, presales with deposits or partial payment and unlock preorder revenue today. Or send back in stock when you restock via email/SMS automatically. Customize everything with 24*7 help.
- Schedule pre order campaigns with customizable discounts and reporting dashboard
- Activate back orders across your entire catalog, or for specific products only
- Setup partial payments for pre-orders and auto-capture the remaining balance
- Customize/translate any labels, messaging, badges and styling shown to customers
- Add Preorder or Notify me widget to your out of stock products in minutes
- Customize preorder button, restock alerts to match your brand, with 24*7 help
- Send multi-lingual back in stock email/SMS alerts to waitlist when you restock
- Set up preorder, presales, back orders with partial payments & discounts








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Early Bird | Preorder, Back In Stock |
|---|---|---|
| Detected stores | 566 | 21,627(ahead) |
| Net store change, 28 days | 0 | +305 |
| Stores added, 28 days | 12 | 627(ahead) |
| Big-brand share | 10% | 15% |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | United States, Australia, United Kingdom | United States, United Kingdom, Australia |
Reviews
| Measure | Early Bird | Preorder, Back In Stock |
|---|---|---|
| App Store rating | 4.8 ★ | 5.0 ★(ahead) |
| App Store reviews | 75 | 3,942(ahead) |
| New reviews, 28 days | 0 | 116(ahead) |
| Reviewers a year or more in | 13%(ahead) | 12% |
Pricing
| Measure | Early Bird | Preorder, Back In Stock |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month | $10/month(ahead) |
| Longest free trial | Not listed | 14 days |
| Plans listed | 4 | 4 |
Listing
| Measure | Early Bird | Preorder, Back In Stock |
|---|---|---|
| Shopify category rank | #23 | #1(ahead) |
| Shopify App Charts | #12 in Pre-orders | #32 on the Shoplist 100 |
| Built for Shopify | Yes | Yes |
| Launched | Jun 20, 2024 | Nov 1, 2021 |
| Languages | 1 | 16 |
| Developer | Shopside by Piric Group | Artos Software |
FAQ
Early Bird and Preorder, Back In Stock: common questions
- Which is more popular, Early Bird or Preorder, Back In Stock?
- Preorder, Back In Stock is detected on 38× as many Shopify stores as Early Bird: 21,627 vs 566 as of Nov 13, 2026.
- Is Early Bird or Preorder, Back In Stock cheaper?
- Both list a free plan. Paid plans start at $19/month for Early Bird and $10/month for Preorder, Back In Stock. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Early Bird or Preorder, Back In Stock?
- On the Shopify App Store: Early Bird 4.8 from 75 reviews and Preorder, Back In Stock 5.0 from 3,942 reviews.
- What features does each app list that the other doesn’t?
- Early Bird lists 2 the others don’t mention, such as Payment schedules, Product drops. Preorder, Back In Stock lists 5 the others don’t mention, such as Banners, Custom branding, Multi-language, SMS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026; estimated figures are labeled.
Keep comparing
More matchups
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.

























