Early Bird: Preorder & Restock vs Preorder, Back In Stock ‑ STOQ

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 13, 2026.

The short answer

  • Preorder, Back In Stock is detected on 38× as many Shopify stores as Early Bird: 21,627 vs 566 as of Nov 13, 2026.
  • On the Shopify App Store: Early Bird 4.8 from 75 reviews and Preorder, Back In Stock 5.0 from 3,942 reviews.
  • Both list a free plan. Paid plans start at $19/month for Early Bird and $10/month for Preorder, Back In Stock.
  • Preorder, Back In Stock lists 5 features Early Bird’s listing doesn’t mention, including Banners, Custom branding, Multi-language.

Head to head

Detected stores

Early Bird: 566
Preorder, Back In Stock: 21,627

App Store reviews

Early Bird: 75
Preorder, Back In Stock: 3,942

New reviews, 28 days

Early Bird: 0
Preorder, Back In Stock: 116

Stores added, 28 days

Early Bird: 12
Preorder, Back In Stock: 627
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Send Back In Stock Email and SMS Alerts automatically

Categories
  • Pre-orders
  • Stock alerts
  • Stock alerts
  • Pre-orders
Languages
  • English
  • English
  • German
  • Danish
  • Dutch
  • +12 more
Launched
Jun 20, 2024
Nov 1, 2021
Built for Shopify
Built for Shopify
Built for Shopify
Reviews per month
2 last full month
143 last full month
Detected stores
566active installs
  • Spikeball Store
  • KeepCup
  • Boy Smells
  • The Athletic Community
  • Poler
+561 more
21,627active installs
  • KARL LAGERFELD
  • ColourPop
  • BABYBOO
  • ClioMakeUpShop
  • J Balvin
+21,622 more
Most common store size
11-50 products27%
11-50 products24%
Top countries
  • United States26%
  • Australia9%
  • United Kingdom9%
  • United States25%
  • United Kingdom8%
  • Australia6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0100200NovJanMarMayJulSepOctEarly Bird: Preorder & Restock: 4 reviews in November 2025Early Bird: Preorder & Restock: 1 reviews in December 2025Early Bird: Preorder & Restock: 5 reviews in January 2026Early Bird: Preorder & Restock: 6 reviews in February 2026Early Bird: Preorder & Restock: 4 reviews in March 2026Early Bird: Preorder & Restock: 3 reviews in April 2026Early Bird: Preorder & Restock: 2 reviews in May 2026Early Bird: Preorder & Restock: 4 reviews in June 2026Early Bird: Preorder & Restock: 1 reviews in July 2026Early Bird: Preorder & Restock: 5 reviews in August 2026Early Bird: Preorder & Restock: 4 reviews in September 2026Early Bird: Preorder & Restock: 2 reviews in October 2026Preorder, Back In Stock ‑ STOQ: 109 reviews in December 2025Preorder, Back In Stock ‑ STOQ: 136 reviews in January 2026Preorder, Back In Stock ‑ STOQ: 122 reviews in February 2026Preorder, Back In Stock ‑ STOQ: 162 reviews in March 2026Preorder, Back In Stock ‑ STOQ: 149 reviews in April 2026Preorder, Back In Stock ‑ STOQ: 183 reviews in May 2026Preorder, Back In Stock ‑ STOQ: 172 reviews in June 2026Preorder, Back In Stock ‑ STOQ: 141 reviews in July 2026Preorder, Back In Stock ‑ STOQ: 130 reviews in August 2026Preorder, Back In Stock ‑ STOQ: 125 reviews in September 2026Preorder, Back In Stock ‑ STOQ: 143 reviews in October 2026
Early BirdPreorder, Back In StockCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $99/month
From $0 to $69/month
Plans
Free: Get StartedFree
  • · 5 back-in-stock emails/month
  • · 5 preorders/backorders/month
  • · Keep 100% of your sales. No commission
  • · Mixed cart split shipping support
  • · No app branding
  • · Send preorder shipment timeline emails
Launch$19/month
  • · 200 preorders/month
  • · 500 emails/month
  • · All Free features included
  • · Auto-collect deferred final payments
  • · Custom email domain and templates
  • · Keep 100% of your sales. No commission
Grow$49/month
  • · 5,000 emails/month
  • · 500 preorders/month
  • · All Launch features included
  • · Auto-collect deferred final payments
  • · Custom email domain and templates
  • · Keep 100% of your sales. No commission
Scale$99/month
  • · 1,000 preorders/month
  • · 10,000 emails/month
  • · All Grow features included
  • · Auto-collect deferred final payments
  • · Custom email domain and templates
  • · Keep 100% of your sales. No commission
FreeFree
  • · 10 preorders per mo.
  • · 24*7 live chat support
  • · 30 email per mo.
  • · Automatic restock alerts
  • · Customize everything
  • · Notify me, Preorder widget
Lite$10/month
14-day free trial$0.025 per SMS* • $0.25 per preorder above limit
  • · 1,000 email/SMS per mo.*
  • · 100 preorders per mo.
  • · 24*7 live chat support
  • · All features unlocked
  • · Free features
  • · Get 60% off with code BFCM26
Pro$29/month
14-day free trial$0.025 per SMS* • $0.1 per preorder above limit
  • · 24*7 live chat support
  • · 3,000 email/SMS alerts per mo.*
  • · 400 preorders per mo.
  • · All features unlocked
  • · Get 60% off with code BFCM26
  • · No transaction fee
Unlimited$69/month
14-day free trial$0.025 per SMS*
  • · 24*7 live chat support
  • · All features unlocked
  • · Get 60% off with code BFCM26
  • · No transaction fees
  • · Unlimited email/SMS alerts per mo.*
  • · Unlimited preorders per mo.
Coverage
38 of 44 features86%
42 of 44 features95%
Unique strengths
  • Payment schedules
  • Product drops
  • Banners
  • Custom branding
  • Multi-language
  • SMS
  • +1 more
Pre-orders
84%21/25
92%23/25
Customization
70%7/10
100%10/10
Order type
100%6/6
83%5/6
Payment options
89%8/9
89%8/9
Stock alerts
89%17/19
100%19/19
Analytics and reporting
100%4/4
100%4/4
Customization
100%5/5
100%5/5
Notifications
80%8/10
100%10/10
2366onlybothonly
Early BirdPreorder, Back In Stock44 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Customer accounts
  • Shopify Flow
  • Flow
  • Checkout
  • Shopify POS
  • Shopify Flow
  • Klaviyo
  • Pagefly
  • Omnisend
  • Mailchimp
  • Zipify
  • Flow
How it sells itself

Avoid lost sales with flexible preorder campaigns & backorders. Accept partial pay or $0 deposits. Send back-in-stock alerts to convert waitlists into pre-sales. Auto-collect deferred payments. Email customers about shipment delays/early arrivals. Track real-time performance by product & variant. Perfect for coming soon launches, seasonal drops, presales & made-to-order items with long lead times.

Use STOQ's Preorder or Notify Me button to create waitlists for out of stock products. Offer pre-order, backorder, presales with deposits or partial payment and unlock preorder revenue today. Or send back in stock when you restock via email/SMS automatically. Customize everything with 24*7 help.

Key points
  • Schedule pre order campaigns with customizable discounts and reporting dashboard
  • Activate back orders across your entire catalog, or for specific products only
  • Setup partial payments for pre-orders and auto-capture the remaining balance
  • Customize/translate any labels, messaging, badges and styling shown to customers
  • Add Preorder or Notify me widget to your out of stock products in minutes
  • Customize preorder button, restock alerts to match your brand, with 24*7 help
  • Send multi-lingual back in stock email/SMS alerts to waitlist when you restock
  • Set up preorder, presales, back orders with partial payments & discounts
Screenshots
Customize styles to match your theme.
Translate all labels and messaging.Auto-capture deferred payments.Keep sales flowing with back-orders.
Sign up customers for back in stock alerts in person!
Sell preorders with partial payments, discountsPreorder & Back In Stock alerts to increase salesCreate preorders, backorders, deposits, special orders

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEarly BirdPreorder, Back In Stock
Detected stores566as of Nov 13, 202621,627(ahead)as of Nov 13, 2026
Net store change, 28 days0estimated+305estimated
Stores added, 28 days12new and returning627(ahead)new and returning
Big-brand share10%of stores of known size15%of stores of known size
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesUnited States, Australia, United KingdomUnited States, United Kingdom, Australia

Reviews

MeasureEarly BirdPreorder, Back In Stock
App Store rating4.8 ★5.0 ★(ahead)
App Store reviews753,942(ahead)
New reviews, 28 days0116(ahead)
Reviewers a year or more in13%(ahead)12%

Pricing

MeasureEarly BirdPreorder, Back In Stock
Free planYesYes
Lowest paid monthly plan$19/month$10/month(ahead)
Longest free trialNot listed14 days
Plans listed44

Listing

MeasureEarly BirdPreorder, Back In Stock
Shopify category rank#23in Pre-orders#1(ahead)in Pre-orders
Shopify App Charts#12 in Pre-orders#32 on the Shoplist 100
Built for ShopifyYesYes
LaunchedJun 20, 2024Nov 1, 2021
Languages1English16English, German, Danish
DeveloperShopside by Piric GroupArtos Software

FAQ

Early Bird and Preorder, Back In Stock: common questions

Which is more popular, Early Bird or Preorder, Back In Stock?
Preorder, Back In Stock is detected on 38× as many Shopify stores as Early Bird: 21,627 vs 566 as of Nov 13, 2026.
Is Early Bird or Preorder, Back In Stock cheaper?
Both list a free plan. Paid plans start at $19/month for Early Bird and $10/month for Preorder, Back In Stock. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Early Bird or Preorder, Back In Stock?
On the Shopify App Store: Early Bird 4.8 from 75 reviews and Preorder, Back In Stock 5.0 from 3,942 reviews.
What features does each app list that the other doesn’t?
Early Bird lists 2 the others don’t mention, such as Payment schedules, Product drops. Preorder, Back In Stock lists 5 the others don’t mention, such as Banners, Custom branding, Multi-language, SMS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026; estimated figures are labeled.

Keep comparing

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.