Upsell Master: Post Purchase+ vs UpsellPlus Checkout Upsell
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- UpsellPlus Checkout Upsell is detected on 108× as many Shopify stores as Upsell Master: 108 vs 1 as of Nov 8, 2026.
- On the Shopify App Store: Upsell Master 5.0 from 2 reviews and UpsellPlus Checkout Upsell 5.0 from 151 reviews.
- Both list a free plan. Paid plans start at $9/month for Upsell Master and $49/month for UpsellPlus Checkout Upsell.
- UpsellPlus Checkout Upsell lists 17 features Upsell Master’s listing doesn’t mention, including A/B testing, AI recommendations, Announcement bar.
Head to head
Grow AOV, post-purchase, BOGO, offers, funnels, gifts
- United States
- United Kingdom
- Sweden
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · For Development & Partner Stores
- · Includes All Features On Paid Plans
Starter Plan
- · Checkout Blocks
- · In-checkout upsells
- · Post Purchase One Click Upsells
- · Shipping Protection
- · Shop App Upsells
- · TY/OS page upsells
Growth Plan
- · Advanced analytics
- · All features included
- · Marketplace Support
- · Priority email support (24h response)
- · Unlimited styling options
Free
- · Analytics
- · Build for free. Launch with a free trial
- · Checkout Upsells (Plus only)
- · Choose from all 12 upsell types
- · Product, Cart, Post-purchase upsells
Launch
- · Cart Page, Pop-up & Drawer Upsells
- · Earn back fees with UpsellPlus Earn
- · Free Gifts
- · Multivariate A/B testing
- · Post-purchase Upsells
- · Product Page Upsells
Shopify Plus
- · AI recommendations
- · Checkout Customization
- · Checkout Upsells
- · Earn back fees with UpsellPlus Earn
- · Everything in Basic, plus:
- · Thank You Page Customizations
Scale
- · Checkout & TY page Customization
- · Checkout Upsells
- · Earn back fees with UpsellPlus Earn
- · Everything in Basic, plus:
- · Live support with 30s replies
- · Multivariate A/B Testing
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureUpsell Master maximizes revenue for Shopify merchants of all sizes. Transform your checkout into a powerful sales funnel with customisable pre-purchase, post-purchase, and thank you page upsells. Upsell Master solves the problem of missed opportunities by engaging customers at critical moments. Gain valuable insights through comprehensive analytics and interactive performance graphs.
UpsellPlus helps increase average order value with personalized upsells and cross sells across product pages, cart drawers, checkout, post purchase, thank you, order status and customer account pages. Staff can also upsell in store with offers on the Shopify POS home screen, added in one tap. Create one click post purchase offers, free gifts, subscription upgrades and checkout customizations.
- Customizable pre, post, and thank you page funnels improve sales at key moments.
- Real-time analytics with interactive graphs for data-driven decision making.
- Seamless subscription integration increases recurring revenue effortlessly.
- Customize checkout, cart and post-purchase page with upsells and customizations
- Upsell one-off purchases to subscriptions to grow your recurring revenue
- Add custom fields to checkout page for gift message, delivery date/notes
- A/B test checkout upsells to learn what works best
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Upsell Master |  UpsellPlus Checkout Upsell |
|---|---|---|
| Detected stores | 1 | 108(ahead) |
| Net store change, 28 days | 0 | +15 |
| Stores added, 28 days | Not enough data | 17 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Sweden |
Reviews
| Measure | Upsell Master | UpsellPlus Checkout Upsell |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 2 | 151(ahead) |
| New reviews, 28 days | Not enough data | 6 |
| Reviewers a year or more in | Not enough data | 11% |
Pricing
| Measure | Upsell Master | UpsellPlus Checkout Upsell |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9/month(ahead) | $49/month |
| Longest free trial | 30 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Upsell Master | UpsellPlus Checkout Upsell |
|---|---|---|
| Shopify category rank | #582 | #22 |
| Shopify App Charts | Not on this week’s charts | #11 in Checkout - Other |
| Built for Shopify | No | Yes |
| Launched | Nov 20, 2024 | Nov 3, 2021 |
| Languages | 1 | 1 |
| Developer | Valar Digital | UpsellPlus |
FAQ
Upsell Master and UpsellPlus Checkout Upsell: common questions
- Which is more popular, Upsell Master or UpsellPlus Checkout Upsell?
- UpsellPlus Checkout Upsell is detected on 108× as many Shopify stores as Upsell Master: 108 vs 1 as of Nov 8, 2026.
- Is Upsell Master or UpsellPlus Checkout Upsell cheaper?
- Both list a free plan. Paid plans start at $9/month for Upsell Master and $49/month for UpsellPlus Checkout Upsell. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Upsell Master or UpsellPlus Checkout Upsell?
- On the Shopify App Store: Upsell Master 5.0 from 2 reviews and UpsellPlus Checkout Upsell 5.0 from 151 reviews.
- What features does each app list that the other doesn’t?
- UpsellPlus Checkout Upsell lists 17 the others don’t mention, such as A/B testing, AI recommendations, Announcement bar, Cart drawer. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.