True Fit: AI Size Guidance vs TrueSize

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for True Fit, Oct 14, 2026 for TrueSize.

The short answer

  • Paid plans start at $1,000/month for True Fit and $4.99/month for TrueSize.
  • True Fit lists 13 features TrueSize’s listing doesn’t mention, including Color and font, Conversion tracking, Drag and drop editor.

Head to head

Detected stores

True Fit: 386
TrueSize: —

App Store reviews

True Fit: 23
TrueSize: —

Stores added, 28 days

True Fit: 2
TrueSize: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Product comparison
  • Social proof
  • Metafields
Languages
  • English
  • English
  • Spanish
  • German
  • Portuguese (Brazil)
  • +3 more
Launched
Jul 10, 2023
Jun 15, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
386active installs
  • Oh Polly UK
  • VICI
  • Boden US
  • Princess Polly USA
  • Psycho Bunny
+381 more
0active installs
Most common store size
201-500 products17%
—
Top countries
  • United States43%
  • Australia9%
  • United Kingdom9%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012AprJunSepAprFebMaySepTrue Fit: AI Size Guidance: 2 reviews in April 2024True Fit: AI Size Guidance: 1 reviews in May 2024True Fit: AI Size Guidance: 1 reviews in June 2024True Fit: AI Size Guidance: 1 reviews in August 2024True Fit: AI Size Guidance: 1 reviews in September 2024True Fit: AI Size Guidance: 1 reviews in December 2024True Fit: AI Size Guidance: 1 reviews in April 2025True Fit: AI Size Guidance: 1 reviews in August 2025True Fit: AI Size Guidance: 1 reviews in February 2026True Fit: AI Size Guidance: 1 reviews in March 2026True Fit: AI Size Guidance: 1 reviews in May 2026True Fit: AI Size Guidance: 1 reviews in September 2026
True FitTrueSizeCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$1,000/month
From $4.99 to $9.99/month
Plans
True Fit Standard$1,000/month
  • · Access to Customer Success & Support
  • · Agentic size recommendations
  • · Covers up to 150k annual orders
  • · Form-based size recommendations
  • · On-demand Knowledge Base
  • · On-demand insight reporting
Starter$4.99/month
7-day free trial
  • · 100 productos
  • · Bulk import/export
  • · Widget styles
Pro$9.99/month
7-day free trial
  • · Bulk import/export
  • · Dynamic size guides
  • · Productos ilimitados
  • · Texts and languages
  • · Widget styles
Coverage
13 of 17 features76%
4 of 17 features24%
Unique strengths
  • Color and font
  • Conversion tracking
  • Drag and drop editor
  • Mobile responsive
  • +9 more
  • Bulk import and export
  • Dimensions
  • Metafields editor
  • Multi-language
Metafields
0%0/4
100%4/4
Management tools
0%0/3
100%3/3
Metafield types
0%0/1
100%1/1
Product comparison
100%7/7
0%0/7
Comparison tools
100%2/2
0%0/2
Display options
100%5/5
0%0/5
Social proof
100%6/6
0%0/6
Analytics
100%1/1
0%0/1
Content types
100%2/2
0%0/2
Display options
100%3/3
0%0/3
1304onlybothonly
True FitTrueSize17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
—
How it sells itself

Shopping is becoming more conversational, and shoppers expect in-context answers as they browse. True Fit brings AI-powered size and fit guidance directly to the product page, with personalized size recommendations and answers to questions about fit, fabric, style, and more.

Size guides show specs. TrueFit shows reality. When production arrives, measure each garment and clasify it — runs large, true to size, or runs small. A dynamic widget on your product page shows shoppers exactly how it fits, with model measurements, your recommendation, and a style tip like "prefer a relaxed fit?

Key points
  • Single business solution to increase conversion & reduce returns
  • Size recommendations for a broad assortment of categories & shoppers
  • Varying size and fit experiences to turn browsers to buyers
  • No-code Install in minutes
  • Classify each garment as runs large, true to size, or runs small on arrival
  • Product fit widget with real measurements, model info, and size tips
  • Size guides with metric conversion and cross-brand size comparisons
Screenshots
UI images showcasing product categories
UI image showing how to configure productMobile app images with text on types of recommendationsMobile image with text on how recommendations are made
Bulk size guide builder
True fit indicator based on real production measuresShow shoppers how your sizes compare to the brands they knowCompare your size across well-known brands

Installed with

True Fit4.5(23)TrueSizeNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureTrue FitTrueSize
Detected stores386as of Nov 9, 2026Not published
Net store change, 28 days+2estimated0estimated
Stores added, 28 days2new and returningNot enough data
Big-brand share44%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Sporting Goods, Business & IndustrialNot published
Top store countriesUnited States, Australia, United KingdomNot published

Reviews

MeasureTrue FitTrueSize
App Store rating4.5 ★Not published
App Store reviews23Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureTrue FitTrueSize
Free planNot listedNot listed
Lowest paid monthly plan$1,000/month$4.99/month(ahead)
Longest free trialNot listed7 days
Plans listed12

Listing

MeasureTrue FitTrueSize
Shopify category rank#36in Product comparison#61in Metafields
Shopify App Charts#5 in Product comparisonNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 10, 2023Jun 15, 2026
Languages1English7English, Spanish, German
DeveloperTrue Fit CorporationMoxie

FAQ

True Fit and TrueSize: common questions

Is True Fit or TrueSize cheaper?
Paid plans start at $1,000/month for True Fit and $4.99/month for TrueSize. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
True Fit lists 13 the others don’t mention, such as Color and font, Conversion tracking, Drag and drop editor, Mobile responsive. TrueSize lists 4 the others don’t mention, such as Bulk import and export, Dimensions, Metafields editor, Multi-language. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for True Fit, Oct 14, 2026 for TrueSize; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for True Fit, Oct 14, 2026 for TrueSize. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.