Tracking Plug vs Track by Loop
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Tracking Plug, Nov 8, 2026 for Track by Loop.
The short answer
- Paid plans start at $6.97/month for Tracking Plug and $99/month for Track by Loop.
- Track by Loop lists 26 features Tracking Plug’s listing doesn’t mention, including Analytics, API, Branded tracking page.
Head to head
Because customer experience doesn't end at the checkout.
- United States
- Australia
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Standard
- · Email support (24h chat support coming soon )
- · Since this app is new we welcome any feedback and offer rewards for it
Starter Plan
- · Best for self-service
- · Branded Tracking Page
- · Klaviyo, Postscript, Attentive
- · Up to 2,500 shipments/month
Premium Plan
- · Advanced Reporting
- · Automation Integrations
- · Everything in Starter, plus:
- · Gorgias Integration
- · Included Onboarding
- · Shopify Flow
Plus Plan
- · Delivery Promise
- · Everything in Premium, plus:
- · Split Shipment Support
- · Webhooks and API
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTracking Plug makes it easy for your customers to stay up-to-date on their order tracking time frame. Keeping your customers in the loop with their order delivery time without you dealing with real tracking numbers. Tracking Plug makes order tracking easy for both you and your customers.
Track by Loop (formerly Wonderment) gives customers full visibility before and after purchase. Display accurate delivery estimates on product pages and at checkout to increase conversion and reduce hesitation. After purchase, branded tracking pages provide real-time order updates and built-in upsell opportunities.
- Say Farewell to broken tracking numbers
- Auto update estimated delivery times
- Fully customizable Track orders page
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Tracking Plug |  Track by Loop |
|---|---|---|
| Detected stores | Not published | 24 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, Australia, Canada |
Reviews
| Measure | Tracking Plug | Track by Loop |
|---|---|---|
| App Store rating | Not published | 4.3 ★ |
| App Store reviews | Not published | 76 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Tracking Plug | Track by Loop |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $6.97/month(ahead) | $99/month |
| Longest free trial | 3 days | Not listed |
| Plans listed | 1 | 3 |
Listing
| Measure | Tracking Plug | Track by Loop |
|---|---|---|
| Shopify category rank | #188 | #41 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 27, 2022 | Oct 5, 2020 |
| Languages | 1 | 1 |
| Developer | Shoplugs | Wonderment |
FAQ
Tracking Plug and Track by Loop: common questions
- Is Tracking Plug or Track by Loop cheaper?
- Paid plans start at $6.97/month for Tracking Plug and $99/month for Track by Loop. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Track by Loop lists 26 the others don’t mention, such as Analytics, API, Branded tracking page, Custom alerts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Tracking Plug, Nov 8, 2026 for Track by Loop; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Tracking Plug, Nov 8, 2026 for Track by Loop. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.