Tolstoy: Shoppable Video & UGC vs Viral Volt
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Tolstoy, Oct 14, 2026 for Viral Volt.
The short answer
- Both list a free plan. Paid plans start at $19/month for Tolstoy and $19/month for Viral Volt.
- Tolstoy lists 17 features Viral Volt’s listing doesn’t mention, including Analytics, Custom layouts, Custom URL.
Head to head
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 14-day trial for eligible accounts
- · Build your first shoppable experience
- · Full analytics
- · No card required
- · Publish your first widget right away
- · Uncapped on-site views for 14 days
Starter
- · 3,000 AI Studio tokens per month
- · 5,000 viewers per month
- · 500 AI Sales Agent tokens per month
- · Everything in Free, plus:
- · Publish shoppable videos to your store
- · Virtual Try-On and sizing
Plus
- · 2,500 AI Sales Agent tokens per month
- · 20,000 viewers per month
- · 7,300 AI Studio tokens per month
- · AI Widget Builder and Ad Spy
- · Everything in Starter, plus:
- · Team collaboration
Pro
- · 10,000 AI Sales Agent tokens per month
- · 100,000 viewers per month
- · 32,400 AI Studio tokens per month
- · Everything in Plus, plus:
- · One-time AI Studio token top-ups
Free
- · 500 video clicks/month
- · Floating video on Product Page
- · Unlimited videos
- · Video carousel on Homepage
Starter
- · 3,000 video clicks/month
- · Everything in Free+
- · Styling and customization options
- · Unlimited videos
Pro
- · 15,000 video clicks/month
- · Everything in Starter+
- · Instagram Auto-Import
- · Unlimited videos
- · Video Templates
Enterprise
- · 40,000 video clicks/month
- · Everything in Growth+
- · Stories like Instagram
- · Unlimited videos
- · Video Carousel on Collection Page
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureImport Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos.
Transform your website visitors into loyal customers with Viral Volt! Elevate conversion rates by making videos shoppable without slowing page speed. Seamlessly integrate TikTok Shop, Instagram Reels, and Instagram Stories-style widgets. Highlight client testimonials, product carousels, and shoppable stories to enhance engagement.
- Feature your videos on the Shop app home feed, seen by 1M+ users daily.
- Shoppable videos. Add-to-cart, share and search directly within your videos.
- Automatically pull videos from Instagram, TikTok, Google Drive, and more.
- Shop app video. Feature your videos on Shop app home feed; brand page & PDPs.
- Create shoppable videos, personalized videos & interactive videos at scale.
- Turn your Instagram Reel into Shoppable Videos, Carousel & Elevate Conversions
- Embed Social Proof, Reviews & Video Testimonials arranged in a Shoppable Gallery
- Video Slider, Video Gallery, Video Reviews, Insta Feed optimized for page speed.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Tolstoy |  Viral Volt |
|---|---|---|
| Detected stores | 6,524 | Not published |
| Net store change, 28 days | −33 | 0 |
| Stores added, 28 days | 55 | Not enough data |
| Big-brand share | 29% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, Australia, United Kingdom | Not published |
Reviews
| Measure | Tolstoy | Viral Volt |
|---|---|---|
| App Store rating | 4.6 ★ | Not published |
| App Store reviews | 287 | Not published |
| New reviews, 28 days | 9 | Not enough data |
| Reviewers a year or more in | 38% | Not enough data |
Pricing
| Measure | Tolstoy | Viral Volt |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month | $19/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 4 |
Listing
| Measure | Tolstoy | Viral Volt |
|---|---|---|
| Shopify category rank | #24 | #250 |
| Shopify App Charts | #2 in Video and livestream | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Dec 2, 2020 | Sep 18, 2024 |
| Languages | 2 | 1 |
| Developer | Tolstoy | Vibetry |
FAQ
Tolstoy and Viral Volt: common questions
- Is Tolstoy or Viral Volt cheaper?
- Both list a free plan. Paid plans start at $19/month for Tolstoy and $19/month for Viral Volt. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Tolstoy lists 17 the others don’t mention, such as Analytics, Custom layouts, Custom URL, Hashtags. Viral Volt lists 2 the others don’t mention, such as Checkout, Sales count. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Tolstoy, Oct 14, 2026 for Viral Volt; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Tolstoy, Oct 14, 2026 for Viral Volt. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.