Tolstoy: Shoppable Video & UGC vs Vidjet Shoppable Videos +Story

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Tolstoy, Oct 27, 2026 for Vidjet Shoppable Videos +Story.

The short answer

  • On the Shopify App Store: Tolstoy 4.6 from 287 reviews and Vidjet Shoppable Videos +Story 5.0 from 104 reviews.
  • Only Tolstoy lists a free plan. Paid plans start at $19/month for Tolstoy and $49/month for Vidjet Shoppable Videos +Story.
  • Tolstoy lists 12 features Vidjet Shoppable Videos +Story’s listing doesn’t mention, including Custom URL, Hashtags, Interactive video.

Head to head

Detected stores

Tolstoy: 6,524
Vidjet Shoppable Videos +Story: —

App Store reviews

Tolstoy: 287
Vidjet Shoppable Videos +Story: 104

New reviews, 28 days

Tolstoy: 9
Vidjet Shoppable Videos +Story: 0

Stores added, 28 days

Tolstoy: 55
Vidjet Shoppable Videos +Story: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Product recommendations video maker, video chat, video gallery

The pop-up video player that generates and tracks conversions.

Categories
  • Video and livestream
  • Social proof
  • Social proof
  • Video and livestream
Languages
  • English
  • Japanese
  • French
  • English
Launched
Dec 2, 2020
Dec 15, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
5 last full month
1 last full month
Detected stores
6,524active installs
  • Morphe US
  • MESHKI
  • Laura Mercier - US
  • Milk Makeup
  • ColourPop
+6,519 more
0active installs
Most common store size
11-50 products28%
—
Top countries
  • United States33%
  • Australia16%
  • United Kingdom6%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020FebAprJunAugNovJanMarMayJulSepOctTolstoy: Shoppable Video & UGC: 2 reviews in December 2025Tolstoy: Shoppable Video & UGC: 10 reviews in January 2026Tolstoy: Shoppable Video & UGC: 6 reviews in February 2026Tolstoy: Shoppable Video & UGC: 14 reviews in March 2026Tolstoy: Shoppable Video & UGC: 9 reviews in April 2026Tolstoy: Shoppable Video & UGC: 9 reviews in May 2026Tolstoy: Shoppable Video & UGC: 12 reviews in June 2026Tolstoy: Shoppable Video & UGC: 6 reviews in July 2026Tolstoy: Shoppable Video & UGC: 1 reviews in August 2026Tolstoy: Shoppable Video & UGC: 15 reviews in September 2026Tolstoy: Shoppable Video & UGC: 5 reviews in October 2026Vidjet Shoppable Videos +Story: 1 reviews in February 2025Vidjet Shoppable Videos +Story: 4 reviews in March 2025Vidjet Shoppable Videos +Story: 2 reviews in April 2025Vidjet Shoppable Videos +Story: 1 reviews in May 2025Vidjet Shoppable Videos +Story: 1 reviews in June 2025Vidjet Shoppable Videos +Story: 2 reviews in July 2025Vidjet Shoppable Videos +Story: 1 reviews in August 2025Vidjet Shoppable Videos +Story: 1 reviews in September 2025Vidjet Shoppable Videos +Story: 1 reviews in November 2025Vidjet Shoppable Videos +Story: 2 reviews in December 2025Vidjet Shoppable Videos +Story: 2 reviews in April 2026Vidjet Shoppable Videos +Story: 1 reviews in August 2026
TolstoyVidjet Shoppable Videos +StoryCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $195/month
From $49 to $499/month
Plans
FreeFree
  • · 14-day trial for eligible accounts
  • · Build your first shoppable experience
  • · Full analytics
  • · No card required
  • · Publish your first widget right away
  • · Uncapped on-site views for 14 days
Starter$19/month
Extra viewers cost $10 per 1,000.
  • · 3,000 AI Studio tokens per month
  • · 5,000 viewers per month
  • · 500 AI Sales Agent tokens per month
  • · Everything in Free, plus:
  • · Publish shoppable videos to your store
  • · Virtual Try-On and sizing
Plus$44/month
Extra viewers cost $10 per 1,000.
  • · 2,500 AI Sales Agent tokens per month
  • · 20,000 viewers per month
  • · 7,300 AI Studio tokens per month
  • · AI Widget Builder and Ad Spy
  • · Everything in Starter, plus:
  • · Team collaboration
Pro$195/month
Extra viewers cost $7 per 1,000.
  • · 10,000 AI Sales Agent tokens per month
  • · 100,000 viewers per month
  • · 32,400 AI Studio tokens per month
  • · Everything in Plus, plus:
  • · One-time AI Studio token top-ups
STARTER$49/month
7-day free trial
  • · 1 domain integrated
  • · 10+ widgets
  • · 4,000 views/month
  • · 40 hosted videos
  • · 40+ customization options
  • · Assisted onboarding
GROWTH$99/month
7-day free trial
  • · 1 domain integrated
  • · 10+ widgets
  • · 10,000 views/month
  • · 100 hosted videos
  • · 40+ customization options
  • · Assisted onboarding
SCALE$249/month
7-day free trial
  • · 10+ widgets
  • · 30,000 views/month
  • · 300 hosted videos
  • · 40+ customization options
  • · Multiple domains
  • · Unlimited impressions
PRO$499/month
7-day free trial
  • · 10+ widgets
  • · 40+ customization options
  • · 60,000 views/month
  • · 600 hosted videos
  • · Multiple domains
  • · Ongoing implementation
Coverage
30 of 34 features88%
22 of 34 features65%
Unique strengths
  • Custom URL
  • Hashtags
  • Interactive video
  • Multi-channel
  • +8 more
  • Autoplay
  • Video player
  • Video templates
  • Video widget
Social proof
100%14/14
50%7/14
Analytics
100%2/2
100%2/2
Content types
100%6/6
33%2/6
Display options
100%6/6
50%3/6
Video and livestream
80%16/20
75%15/20
Customization
75%9/12
75%9/12
Video management
88%7/8
75%6/8
12184onlybothonly
TolstoyVidjet Shoppable Videos +Story34 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Shop app Minis, TikTok videos
  • TikTok feed, Instagram Stories
  • GoogleAnalytics, Yotpo, HeyGen
  • Klaviyo, Gorgias, Tapcart
  • Zapier, Rebuy, Fuego, Hubspot
  • Shopney, Synthesia, Buñu
  • Klaviyo
  • Google Sheets
  • Google Drive
How it sells itself

Import Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos.

Looking for a simple solution to add Stories, Carousels or Floating Videos to your store? You have UGC or Product videos in stock? With Vidjet you can import videos in one click, pick pre-built formats, and publish them at scale on product pages. Your site speed score won't be affected, no matter how many videos you publish on your pages.

Key points
  • Feature your videos on the Shop app home feed, seen by 1M+ users daily.
  • Shoppable videos. Add-to-cart, share and search directly within your videos.
  • Automatically pull videos from Instagram, TikTok, Google Drive, and more.
  • Shop app video. Feature your videos on Shop app home feed; brand page & PDPs.
  • No impact on site speed, no matter how many videos are on your pages!
  • Bulk-embed videos on thousands of pages, without using code
  • Add elements on videos: tag products, add coupon codes, CTAs, etc
  • 10+ formats: Stories, Carousels, Floating Bubbles, Video Background, etc
Screenshots
In-video shopping
Measure your video performance against other brands like yours.We set the standard for shoppable videosShop Videos. Get seen by 100,000,000 shoppers.
Bulk-embed videos on thousands of product pages
Fully responsive player, and fast loading timesReuse your existing content, and get started now!Select various video formats (floating, embedded, etc)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureTolstoyVidjet Shoppable Videos +Story
Detected stores6,524as of Nov 8, 2026Not published
Net store change, 28 days−33estimated0estimated
Stores added, 28 days55new and returningNot enough data
Big-brand share29%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, Australia, United KingdomNot published

Reviews

MeasureTolstoyVidjet Shoppable Videos +Story
App Store rating4.6 ★5.0 ★(ahead)
App Store reviews287(ahead)104
New reviews, 28 days9(ahead)0
Reviewers a year or more in38%Not enough data

Pricing

MeasureTolstoyVidjet Shoppable Videos +Story
Free planYesNot listed
Lowest paid monthly plan$19/month(ahead)$49/month
Longest free trialNot listed7 days
Plans listed44

Listing

MeasureTolstoyVidjet Shoppable Videos +Story
Shopify category rank#24(ahead)in Video and livestream#65in Video and livestream
Shopify App Charts#2 in Video and livestreamNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 2, 2020Dec 15, 2020
Languages2English, Japanese2French, English
DeveloperTolstoyVidjet Technologies

FAQ

Tolstoy and Vidjet Shoppable Videos +Story: common questions

Is Tolstoy or Vidjet Shoppable Videos +Story cheaper?
Only Tolstoy lists a free plan. Paid plans start at $19/month for Tolstoy and $49/month for Vidjet Shoppable Videos +Story. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Tolstoy or Vidjet Shoppable Videos +Story?
On the Shopify App Store: Tolstoy 4.6 from 287 reviews and Vidjet Shoppable Videos +Story 5.0 from 104 reviews.
What features does each app list that the other doesn’t?
Tolstoy lists 12 the others don’t mention, such as Custom URL, Hashtags, Interactive video, Multi-channel. Vidjet Shoppable Videos +Story lists 4 the others don’t mention, such as Autoplay, Video player, Video templates, Video widget. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Tolstoy, Oct 27, 2026 for Vidjet Shoppable Videos +Story; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Tolstoy, Oct 27, 2026 for Vidjet Shoppable Videos +Story. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.