Tolstoy Elements Video Gallery vs Tolstoy: Shoppable Video & UGC
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Sep 28, 2026 for Tolstoy Elements Video Gallery, Nov 10, 2026 for Tolstoy.
The short answer
- Only Tolstoy lists a free plan.
- Tolstoy lists 25 features Tolstoy Elements Video Gallery’s listing doesn’t mention, including Add to cart, Analytics, Conversion tracking.
Head to head
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 14-day trial for eligible accounts
- · Build your first shoppable experience
- · Full analytics
- · No card required
- · Publish your first widget right away
- · Uncapped on-site views for 14 days
Starter
- · 3,000 AI Studio tokens per month
- · 5,000 viewers per month
- · 500 AI Sales Agent tokens per month
- · Everything in Free, plus:
- · Publish shoppable videos to your store
- · Virtual Try-On and sizing
Plus
- · 2,500 AI Sales Agent tokens per month
- · 20,000 viewers per month
- · 7,300 AI Studio tokens per month
- · AI Widget Builder and Ad Spy
- · Everything in Starter, plus:
- · Team collaboration
Pro
- · 10,000 AI Sales Agent tokens per month
- · 100,000 viewers per month
- · 32,400 AI Studio tokens per month
- · Everything in Plus, plus:
- · One-time AI Studio token top-ups
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureShow shoppers your products through photos and videos they can explore on your storefront. Create product-page stories, carousels and Spotlight carousels from your existing media. Organize content into playlists and tag products to display relevant media on each product page. Preview widgets before publishing, place them with Shopify’s theme editor, and manage your content from Shopify admin.
Import Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos.
- Add product-page stories, Spotlight carousels, and Carousels to your store.
- Show relevant photos and videos on product pages with product tagging.
- Organize photos and videos into playlists for different storefront widgets.
- Preview your stories and carousels before publishing.
- Feature your videos on the Shop app home feed, seen by 1M+ users daily.
- Shoppable videos. Add-to-cart, share and search directly within your videos.
- Automatically pull videos from Instagram, TikTok, Google Drive, and more.
- Shop app video. Feature your videos on Shop app home feed; brand page & PDPs.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Tolstoy Elements Video Gallery |  Tolstoy |
|---|---|---|
| Detected stores | Not published | 6,681 |
| Net store change, 28 days | 0 | −29 |
| Stores added, 28 days | Not enough data | 57 |
| Big-brand share | Not enough data | 29% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, Australia, United Kingdom |
Reviews
| Measure | Tolstoy Elements Video Gallery | Tolstoy |
|---|---|---|
| App Store rating | Not published | 4.6 ★ |
| App Store reviews | Not published | 287 |
| New reviews, 28 days | Not enough data | 8 |
| Reviewers a year or more in | Not enough data | 38% |
Pricing
| Measure | Tolstoy Elements Video Gallery | Tolstoy |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $19/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | 4 |
Listing
| Measure | Tolstoy Elements Video Gallery | Tolstoy |
|---|---|---|
| Shopify category rank | #100 | #24(ahead) |
| Shopify App Charts | Not on this week’s charts | #2 in Video and livestream |
| Built for Shopify | No | No |
| Launched | Sep 24, 2026 | Dec 2, 2020 |
| Languages | 1 | 2 |
| Developer | Tolstoy | Tolstoy |
FAQ
Tolstoy Elements Video Gallery and Tolstoy: common questions
- Is Tolstoy Elements Video Gallery or Tolstoy cheaper?
- Only Tolstoy lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Tolstoy Elements Video Gallery lists 9 the others don’t mention, such as Autoplay, Bulk upload, Carousel, Mobile responsive. Tolstoy lists 25 the others don’t mention, such as Add to cart, Analytics, Conversion tracking, Custom layouts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Sep 28, 2026 for Tolstoy Elements Video Gallery, Nov 10, 2026 for Tolstoy; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Sep 28, 2026 for Tolstoy Elements Video Gallery, Nov 10, 2026 for Tolstoy. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.