ThoughtMetric Analytics vs TouchFlow ‑ Follow Every Touch
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for ThoughtMetric Analytics, Jul 8, 2026 for TouchFlow.
The short answer
- ThoughtMetric Analytics lists 17 features TouchFlow’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Custom dashboards.
Head to head
Marketing attribution and performance tracking
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
p50k
- · Covers up to 50k pageviews per month.
p100k
- · Covers up to 100k pageviews per month.
p200k
- · Covers up to 200k pageviews per month.
p300k
- · Covers up to 300k pageviews per month.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureThoughtMetric integrates with all of your marketing platforms so you can easily identify which marketing channels are working and which ones aren't. Don't settle for a world where all of your marketing data is siloed and every channel takes credit for the same conversion. With ThoughtMetric, you can see your true marketing ROI across all your digital channels.
Many attribution tools focus primarily on last-click reporting or offer limited journey visibility. TouchFlow shows every touchpoint before a sale so merchants can understand the impact of all marketing channels. See what’s working, remove what’s not, and make informed decisions. TouchFlow makes customer-journey insights simple and accessible for busy merchants.
- Track the performance of all your marketing channels
- See where your customers are REALLY coming from
- Optimize ad spend and increase ROI
- Run post purchase "how did you hear about us" surveys.
- View customer touchpoints from first visit through purchase.
- Access a clear view of the interactions customers take before buying.
- Understand the sequence of channels and actions leading to each order.
- Compare channel performance to support informed marketing decisions.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ThoughtMetric Analytics |  TouchFlow |
|---|---|---|
| Detected stores | 341 | Not published |
| Net store change, 28 days | +2 | 0 |
| Stores added, 28 days | 2 | Not enough data |
| Big-brand share | 27% | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Sporting Goods | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | ThoughtMetric Analytics | TouchFlow |
|---|---|---|
| App Store rating | 4.0 ★ | Not published |
| App Store reviews | 15 | Not published |
| New reviews, 28 days | 1 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ThoughtMetric Analytics | TouchFlow |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $99/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 4 | Not published |
Listing
| Measure | ThoughtMetric Analytics | TouchFlow |
|---|---|---|
| Shopify category rank | #166 | #176 |
| Shopify App Charts | #19 on Big-brand picks in Analytics | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 11, 2019 | Jan 20, 2026 |
| Languages | 1 | 1 |
| Developer | ThoughtMetric Inc. | SOS Creativity |
FAQ
ThoughtMetric Analytics and TouchFlow: common questions
- What features does each app list that the other doesn’t?
- ThoughtMetric Analytics lists 17 the others don’t mention, such as Activity tracking, Analytics dashboard, Custom dashboards, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for ThoughtMetric Analytics, Jul 8, 2026 for TouchFlow; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for ThoughtMetric Analytics, Jul 8, 2026 for TouchFlow. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.