Relens: AI Analytics Chat vs Theo
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Relens, Oct 20, 2026 for Theo.
The short answer
- Only Relens lists a free plan.
- Relens lists 8 features Theo’s listing doesn’t mention, including AI insights, Cohort analysis, Data export.
Head to head
Free
- · 3 questions included
- · All 5 data sources
- · No card required
Pro — Monthly
- · 200 questions per month
- · All GA4 metrics & dimensions
- · Anomaly detection
- · GA4, Shopify, Klaviyo, Omnisend + Email
- · Inline charts included
- · Interactive charts
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureRelens connects to your store and answers your questions in plain English. Ask about revenue, top products, customer trends, profit margins, or order history — and get a clear, data-backed answer instantly. No dashboards to configure, no reports to export. Relens fetches your real store data, streams back the answer, and generates charts or PDF reports when helpful.
Theo is an AI assistant for ecommerce teams. Once you connect your store, your team asks questions in plain language and gets answers from live store data, without opening a dashboard or building a report. Ask how sales are trending, which products are low on stock, or what a vendor's catalog looks like. Theo reads your Shopify analytics, product catalog, and inventory levels, then replies with the numbers.
- Ask questions in plain English — no dashboards or filters needed
- Revenue and order analysis with full historical data
- Top products, margins, and COGS breakdown
- Customer analytics — LTV, repeat rate, new vs returning
- See current stock by product, variant, and location, including low stock
- Ask about sales, orders, and store performance in plain language
- Look up products, variants, SKUs, prices, and vendors instantly
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Relens |  Theo |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Relens | Theo |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Relens and Theo: common questions
- Is Relens or Theo cheaper?
- Only Relens lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Relens lists 8 the others don’t mention, such as AI insights, Cohort analysis, Data export, Historical analysis. Theo lists 1 the others don’t mention, such as Activity tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Relens, Oct 20, 2026 for Theo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Relens, Oct 20, 2026 for Theo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.