Peel: Retention Analytics vs Repeat Customer Insights
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Peel, Oct 14, 2026 for Repeat Customer Insights.
The short answer
- On the Shopify App Store: Peel 5.0 from 38 reviews and Repeat Customer Insights 5.0 from 14 reviews.
- Paid plans start at $199/month for Peel and $59/month for Repeat Customer Insights.
- Peel lists 8 features Repeat Customer Insights’s listing doesn’t mention, including AI insights, Checkout analytics, Event tracking.
Head to head
Grow fast with automated metrics, segments, cohorts & reports
Better repeat customer retention via RFM, cohorts and segments
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Core
- · Cohort Analysis, RFM, LTV, CAC and more
- · Google Sheets, Klaviyo export
- · Google, Facebook, Amazon ads integration
- · Retention and Subscription analytics
- · Up to 3 stores on Shopify and Amazon
- · Up to 6k orders/ month
Essentials
- · Cohort Analysis, RFM, LTV, CAC and more
- · Custom Retention & Subscription Reports
- · Google Sheets, Klaviyo export
- · Google, Facebook, Amazon ads integration
- · Retention and Subscription analytics
- · Up to 16k orders/ month
Accelerate
- · Cohort Analysis, RFM, LTV, CAC and more
- · Custom Retention & Subscription Reports
- · Dedicated Account Manager
- · Google Sheets, Klaviyo export
- · Google, Facebook, Amazon ads integration
- · Retention and Subscription analytics
Entrepreneur
- · Automatic Customer Segmenting
- · Customer Cohorts (12 mo)
- · Focus Dashboards
- · Order Sequencing (2 years)
- · Product Analysis
- · RFM Analysis and Segmenting
Growth
- · Adds:
- · Customer Cohorts (full history)
- · Order Sequencing (all, 5 years)
- · Product Reorder Analysis
- · Segment by 11 popular sales channels
- · Tag customers
Peak
- · API access
- · Adds:
- · Order Sequencing Analysis (all historic)
- · Premium support
- · Segment by 50 popular sales channels
- · Store Analysis (all historic drilldowns)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTransform raw data from Shopify, subscription, and marketing channels into clear growth plans. Brand or agency, Peel saves time, effort, and dollars blindly spent on chasing repeat purchases. With dozens of ready-made templates and 150+ metrics, stay on top of LTV, AOV, churn, and cohort trends with the best retention analytics platform for long-term profitability.
For shops selling CPG and other consumable goods: have your customer behavior analyzed to calculate dozens of metrics and give you actionable advice around finding and keeping loyal customers. Automatically builds customer segments so your marketing hits the right customers, at the right time. Sends that back to Shopify via tagging or Klaviyo for an integrated view of your customer base.
- Daily Insights - get reports via Slack/Email + build Custom Dashboards.
- Cohort Analysis - see Retention & Revenue trends for monthly acquisition groups.
- Product Analytics - Market Basket Analysis, Purchasing Journey & top rankings.
- Subscription Analysis - get analytics on your subscriber and subscription data.
- Advice tailored to your metrics and performance highlighting your opportunities
- Dashboards for loyal customers, getting repeat customers, downturns
- Customer Segmenting with RFM, grading, cohorts, and visual customer grids
- Learn how products influence customer lifetime behavior and AOV, LTV, and RPR
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Peel |  Repeat Customer Insights |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Peel | Repeat Customer Insights |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 38(ahead) | 14 |
| New reviews, 28 days | 0 | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Peel | Repeat Customer Insights |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $199/month | $59/month(ahead) |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Peel | Repeat Customer Insights |
|---|---|---|
| Shopify category rank | #305(ahead) | #568 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 8, 2019 | May 30, 2016 |
| Languages | 1 | 1 |
| Developer | Peel | Little Stream Software |
FAQ
Peel and Repeat Customer Insights: common questions
- Is Peel or Repeat Customer Insights cheaper?
- Paid plans start at $199/month for Peel and $59/month for Repeat Customer Insights. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Peel or Repeat Customer Insights?
- On the Shopify App Store: Peel 5.0 from 38 reviews and Repeat Customer Insights 5.0 from 14 reviews.
- What features does each app list that the other doesn’t?
- Peel lists 8 the others don’t mention, such as AI insights, Checkout analytics, Event tracking, Forecasting. Repeat Customer Insights lists 3 the others don’t mention, such as GDPR compliance, Multi-store reports, Notifications. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Peel, Oct 14, 2026 for Repeat Customer Insights; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Peel, Oct 14, 2026 for Repeat Customer Insights. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.