Miko AI: Retention & Email vs Repeat Customer Insights
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for Miko AI, Oct 14, 2026 for Repeat Customer Insights.
The short answer
- Only Miko AI lists a free plan. Paid plans start at $9.99/month for Miko AI and $59/month for Repeat Customer Insights.
- Repeat Customer Insights lists 13 features Miko AI’s listing doesn’t mention, including Cohort analysis, Custom dashboards, Custom reports.
Head to head
Better repeat customer retention via RFM, cohorts and segments
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 50 customers analysed
- · No email sending
- · RFM customer segments
- · Rule-based Shopify tagging
- · Shopify Flow integration
Essentials
- · 500 customers analysed
- · 500 emails a month
- · Cart recovery, campaigns and automations
- · Churn risk and VIP scores
- · Weekly reports and CSV exports
Growth
- · 3,000 customers analysed
- · 3,000 emails a month
- · AI email designer and AI-written reports
- · Everything in Essentials
Scale
- · 10,000 emails a month
- · Benchmarks and priority support
- · Everything in Growth
- · Unlimited customers analysed
- · White label emails, no Miko AI badge
Entrepreneur
- · Automatic Customer Segmenting
- · Customer Cohorts (12 mo)
- · Focus Dashboards
- · Order Sequencing (2 years)
- · Product Analysis
- · RFM Analysis and Segmenting
Growth
- · Adds:
- · Customer Cohorts (full history)
- · Order Sequencing (all, 5 years)
- · Product Reorder Analysis
- · Segment by 11 popular sales channels
- · Tag customers
Peak
- · API access
- · Adds:
- · Order Sequencing Analysis (all historic)
- · Premium support
- · Segment by 50 popular sales channels
- · Store Analysis (all historic drilldowns)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCustomer retention and email marketing in one app. Miko scores every customer with RFM analysis and sorts them into segments you can act on: champions, loyal regulars, at risk, lapsed. Churn, lifetime value and VIP predictions show who is likely to leave.
For shops selling CPG and other consumable goods: have your customer behavior analyzed to calculate dozens of metrics and give you actionable advice around finding and keeping loyal customers. Automatically builds customer segments so your marketing hits the right customers, at the right time. Sends that back to Shopify via tagging or Klaviyo for an integrated view of your customer base.
- RFM scoring across 10 segments, updated on every new order
- Churn risk and VIP probability per customer, recalculated in real time
- AI email copy written by Claude, personalised for each segment
- Automations that send campaigns through Shopify Messaging automatically
- Advice tailored to your metrics and performance highlighting your opportunities
- Dashboards for loyal customers, getting repeat customers, downturns
- Customer Segmenting with RFM, grading, cohorts, and visual customer grids
- Learn how products influence customer lifetime behavior and AOV, LTV, and RPR
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Miko AI |  Repeat Customer Insights |
|---|---|---|
| Detected stores | 1 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | Miko AI | Repeat Customer Insights |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 14 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Miko AI | Repeat Customer Insights |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $9.99/month(ahead) | $59/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 3 |
Listing
| Measure | Miko AI | Repeat Customer Insights |
|---|---|---|
| Shopify category rank | #1017 | #568(ahead) |
| Shopify App Charts | #22 on Pricing moves in Analytics | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 8, 2026 | May 30, 2016 |
| Languages | 1 | 1 |
| Developer | Tripster Developers | Little Stream Software |
FAQ
Miko AI and Repeat Customer Insights: common questions
- Is Miko AI or Repeat Customer Insights cheaper?
- Only Miko AI lists a free plan. Paid plans start at $9.99/month for Miko AI and $59/month for Repeat Customer Insights. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Miko AI lists 2 the others don’t mention, such as AI insights, Real-time tracking. Repeat Customer Insights lists 13 the others don’t mention, such as Cohort analysis, Custom dashboards, Custom reports, Funnel analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for Miko AI, Oct 14, 2026 for Repeat Customer Insights; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for Miko AI, Oct 14, 2026 for Repeat Customer Insights. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.