Lootly Loyalty & Referrals vs Loyoly ‑ Loyalty and Referral
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Loyoly is detected on 21× as many Shopify stores as Lootly Loyalty & Referrals: 687 vs 32 as of Nov 8, 2026.
- On the Shopify App Store: Lootly Loyalty & Referrals 5.0 from 1 reviews and Loyoly 5.0 from 118 reviews.
- Only Loyoly lists a free plan. Paid plans start at $99/month for Lootly Loyalty & Referrals and $99/month for Loyoly.
- Lootly Loyalty & Referrals lists 19 features Loyoly’s listing doesn’t mention, including Affiliate programs, Analytics, APIs and webhooks.
Head to head
- United States
- China
- Australia
- France
- United Kingdom
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Growth
- · Earning Limits
- · Email Customization
- · Import Existing Customers
- · Referral Program
- · Remove Lootly Branding
- · Unlimited Integrations
Pro
- · Dedicated Rewards Page
- · Email HTML Editor
- · Insights & Reports
- · Nudges (popups)
- · Points Expiration
- · VIP Program
Advanced
- · API Access
- · Advanced Referrals Suite
- · Bonus Point Campaigns
- · Custom Email Domain
- · Dedicated Manager
- · Referral UTM Blacklist
Free to install
- · 7 days free
- · Access +40 verified actions
- · Dedicated Loyalty & Referral protection
- · Dedicated Loyalty Page
- · Point program
- · Unlimited referral links & rewards
Lite
- · 2 Integrations
- · Analytics Overview
- · Billed in euros
- · From 500 orders/month
- · More options available on our website
- · Points for purchases & opt-ins & follows
Premium
- · Automation : 3 flows
- · Billed in euros
- · Dedicated Account Manager
- · Enhanced Reports & Analytics
- · From 500 orders/month
- · Page builder with custom CSS
Enterprise
- · A-la-carte feature development
- · Automation : 5 flows
- · Billed in euros
- · Monthly Business Review
- · Senior Account Manager
- · Unlimited Volume
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureLootly makes it easy to launch your own Loyalty, Referral and Affiliate marketing programs in just a few minutes. Customize every aspect of your program including colors, text, images and actions. Encourage customers to share your brand across Social Media, SMS, WhatsApp and FB Messenger in 1-click.
Loyoly helps you generate more revenue from your existing customers. Set up your loyalty program, referral, VIP tiers, UGC missions and digital wallet in minutes. No technical skills required. A dedicated team supports you through onboarding and helps you get the most out of your program. Built-in analytics track LTV, repurchase rate and program revenue in real time.
- Create thousands of exciting and unique ways for customers to earn points.
- Customize all colors, images, icons and fonts to match your store branding.
- Launch a affiliate program to drive new signups and new customer referrals.
- Encourage customers to share your brand across Social Media, SMS, WhatsApp & FB.
- A fully customizable loyalty program to match your brand identity
- Referral program to reward loyal customers who recommend your brand
- A library of +40 missions to collect UGC and customer reviews on every channel
- Pre-built or customized rewards linked to your Shopify store
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Lootly Loyalty & Referrals |  Loyoly |
|---|---|---|
| Detected stores | 32 | 687(ahead) |
| Net store change, 28 days | −1 | −13 |
| Stores added, 28 days | 2 | 2 |
| Big-brand share | Not enough data | 37% |
| Top store categories | Apparel & Accessories, Food, Beverages & Tobacco, Arts & Entertainment | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States, China, Australia | France, United Kingdom, United States |
Reviews
| Measure | Lootly Loyalty & Referrals | Loyoly |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1 | 118(ahead) |
| New reviews, 28 days | 0 | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Lootly Loyalty & Referrals | Loyoly |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $99/month | $99/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 3 | 4 |
Listing
| Measure | Lootly Loyalty & Referrals | Loyoly |
|---|---|---|
| Shopify category rank | #1197 | #44 |
| Shopify App Charts | Not on this week’s charts | #12 in Loyalty and rewards |
| Built for Shopify | No | No |
| Launched | Mar 7, 2019 | Jan 26, 2023 |
| Languages | 1 | 2 |
| Developer | Lootly | Aura Corp |
FAQ
Lootly Loyalty & Referrals and Loyoly: common questions
- Which is more popular, Lootly Loyalty & Referrals or Loyoly?
- Loyoly is detected on 21× as many Shopify stores as Lootly Loyalty & Referrals: 687 vs 32 as of Nov 8, 2026.
- Is Lootly Loyalty & Referrals or Loyoly cheaper?
- Only Loyoly lists a free plan. Paid plans start at $99/month for Lootly Loyalty & Referrals and $99/month for Loyoly. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Lootly Loyalty & Referrals or Loyoly?
- On the Shopify App Store: Lootly Loyalty & Referrals 5.0 from 1 reviews and Loyoly 5.0 from 118 reviews.
- What features does each app list that the other doesn’t?
- Lootly Loyalty & Referrals lists 19 the others don’t mention, such as Affiliate programs, Analytics, APIs and webhooks, Campaigns. Loyoly lists 8 the others don’t mention, such as Badges, Early access, Events, Exclusive access. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.