Inveterate by Onward vs Recurly Commerce Subscriptions

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • Inveterate by Onward is detected on 18× as many Shopify stores as Recurly Commerce Subscriptions: 110 vs 6 as of Nov 8, 2026.
  • On the Shopify App Store: Inveterate by Onward 4.9 from 12 reviews and Recurly Commerce Subscriptions 4.0 from 31 reviews.
  • Recurly Commerce Subscriptions lists 17 features Inveterate by Onward’s listing doesn’t mention, including Access subscriptions, Curated subscriptions, Custom pricing.

Head to head

Detected stores

Inveterate by Onward: 110
Recurly Commerce Subscriptions: 6

App Store reviews

Inveterate by Onward: 12
Recurly Commerce Subscriptions: 31

Stores added, 28 days

Inveterate by Onward: 4
Recurly Commerce Subscriptions: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Reward loyalty with membership perks & capture repeat revenue

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Categories
  • Subscriptions
  • Subscriptions
Languages
  • English
  • English
Launched
Apr 22, 2022
Apr 11, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
1 last full month
Detected stores
110active installs
  • Grunt Style, LLC
  • Dr. Brandt Skincare
  • FRAME
  • Noma Projects
  • glamnetic
+105 more
6active installs
  • Stance Europe DE
  • Gardenuity
  • Nomad Coffee
  • The Foundation Raw
  • RAIN Wellbeing
+1 more
Most common store size
11-50 products25%
1-10 products33%
Top countries
  • United States82%
  • Canada4%
  • Denmark2%
  • United Kingdom33%
  • United States33%
  • Canada17%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510OctFebJunAugOctJanJunOctDecSepDecAugInveterate by Onward: 1 reviews in October 2022Inveterate by Onward: 1 reviews in November 2022Inveterate by Onward: 2 reviews in February 2023Inveterate by Onward: 1 reviews in May 2023Inveterate by Onward: 1 reviews in September 2023Inveterate by Onward: 1 reviews in June 2024Inveterate by Onward: 2 reviews in August 2024Inveterate by Onward: 2 reviews in October 2024Inveterate by Onward: 1 reviews in November 2024Inveterate by Onward: 1 reviews in December 2024Inveterate by Onward: 1 reviews in September 2025Recurly Commerce Subscriptions: 1 reviews in June 2023Recurly Commerce Subscriptions: 1 reviews in July 2023Recurly Commerce Subscriptions: 2 reviews in August 2023Recurly Commerce Subscriptions: 1 reviews in October 2023Recurly Commerce Subscriptions: 1 reviews in November 2023Recurly Commerce Subscriptions: 7 reviews in January 2024Recurly Commerce Subscriptions: 2 reviews in March 2024Recurly Commerce Subscriptions: 1 reviews in May 2025Recurly Commerce Subscriptions: 1 reviews in November 2025Recurly Commerce Subscriptions: 1 reviews in December 2025Recurly Commerce Subscriptions: 1 reviews in January 2026Recurly Commerce Subscriptions: 1 reviews in August 2026
Inveterate by OnwardRecurly Commerce SubscriptionsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
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Plans
FreeFree to install
Free until 50 members. Then, a 10% fee applies to all signup and recurring membership revenue.
CustomFree to install
Request pricing from Recurly
  • · Everything in Core
  • · No platform / transaction fees
  • · Premium support
  • · Volume-based discounts
Coverage
4 of 21 features19%
21 of 21 features100%
Unique strengths
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  • Access subscriptions
  • Curated subscriptions
  • Custom pricing
  • Custom subscriptions
  • +13 more
Subscriptions
19%4/21
100%21/21
Pricing you can set
27%3/11
100%11/11
Subscription types
10%1/10
100%10/10
0417onlybothonly
Inveterate by OnwardRecurly Commerce Subscriptions21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Shopify POS
  • Customer accounts
  • Klaviyo
  • Gorgias
  • Postscript
  • Rebuy
  • Tapcart
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How it sells itself

SUBSCRIBE TO THE BRAND™. Inveterate lets you customize your own membership program from the ground up, from complimentary rewards to exclusive, paid options. Create different price points, billing frequencies and benefits by tier to entice ongoing growth as your customers deepen their relationship with your brand.

Recurring revenue is the fastest way to build a predictable business, but it only works if subscribers stay and renewals get paid. Recurly Commerce gives your Shopify store the tools to launch subscription programs, keep subscribers engaged, and recover the revenue you’d otherwise lose to failed payments. Checkout stays native to Shopify, so the experience your customers already trust stays the same.

Key points
  • Use complimentary rewards for casual shoppers + paid tiers for your real fans.
  • Create different price points, billing frequencies, and benefits by tier.
  • Instantly offer discounts, cash back, and free shipping - no coding required.
  • Customize benefits to increase contribution margin and AOV for your store.
  • Shopify-First: Seamless setup with Shopify Checkout and Shopify Payments
  • Fast Setup & Migration: Launch with low-code tools and automated migrations
  • Modular Backend & APIs: Flexible infrastructure to scale and customize
  • Powerful Automation: Enable free trials, loyalty rewards, and tiered discounts
Screenshots
Screenshot of Membership Setup
Screenshot of Inveterate Landing Page GeneratorScreenshot of Inveterate Benefits
Enterprise-grade integrations for scalable success
Automation workflows for bespoke programsPowerful subscriptions for high-growth brandsAdvanced features such as special discounts and gifting

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureInveterate by OnwardRecurly Commerce Subscriptions
Detected stores110(ahead)as of Nov 8, 20266as of Nov 8, 2026
Net store change, 28 days−1estimated0estimated
Stores added, 28 days4new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Food, Beverages & TobaccoHealth & Beauty, Animals & Pet Supplies, Apparel & Accessories
Top store countriesUnited States, Canada, DenmarkUnited Kingdom, United States, Canada

Reviews

MeasureInveterate by OnwardRecurly Commerce Subscriptions
App Store rating4.9 ★(ahead)4.0 ★
App Store reviews1231(ahead)
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureInveterate by OnwardRecurly Commerce Subscriptions
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed11

Listing

MeasureInveterate by OnwardRecurly Commerce Subscriptions
Shopify category rank#80in Subscriptions#72(ahead)in Subscriptions
Shopify App Charts#13 in SubscriptionsNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 22, 2022Apr 11, 2022
Languages1English1English
DeveloperInveterateRecurly, Inc.

FAQ

Inveterate by Onward and Recurly Commerce Subscriptions: common questions

Which is more popular, Inveterate by Onward or Recurly Commerce Subscriptions?
Inveterate by Onward is detected on 18× as many Shopify stores as Recurly Commerce Subscriptions: 110 vs 6 as of Nov 8, 2026.
Which has better reviews, Inveterate by Onward or Recurly Commerce Subscriptions?
On the Shopify App Store: Inveterate by Onward 4.9 from 12 reviews and Recurly Commerce Subscriptions 4.0 from 31 reviews.
What features does each app list that the other doesn’t?
Recurly Commerce Subscriptions lists 17 the others don’t mention, such as Access subscriptions, Curated subscriptions, Custom pricing, Custom subscriptions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.