Freshmarketer: Email & SMS vs VBOUT Ecommerce Marketing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Freshmarketer, Oct 13, 2026 for VBOUT Ecommerce Marketing.

The short answer

  • On the Shopify App Store: Freshmarketer 4.7 from 19 reviews and VBOUT Ecommerce Marketing 5.0 from 1 reviews.
  • Both list a free plan. Paid plans start at $18/month for Freshmarketer and $100/month for VBOUT Ecommerce Marketing.
  • Freshmarketer lists 41 features VBOUT Ecommerce Marketing’s listing doesn’t mention, including Abandoned cart, AI generation, Analytics.

Head to head

App Store reviews

Freshmarketer: 19
VBOUT Ecommerce Marketing: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Email, SMS, WhatsApp, Live chat, and Bot

—
Categories
  • Email marketing
  • Abandoned cart
  • Email marketing
Languages
  • English
  • English
Launched
Mar 29, 2022
Jan 10, 2023
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035JulNovJanMarMayJulJunFreshmarketer: Email & SMS: 2 reviews in July 2022Freshmarketer: Email & SMS: 1 reviews in October 2022Freshmarketer: Email & SMS: 3 reviews in November 2022Freshmarketer: Email & SMS: 2 reviews in December 2022Freshmarketer: Email & SMS: 1 reviews in January 2023Freshmarketer: Email & SMS: 1 reviews in February 2023Freshmarketer: Email & SMS: 3 reviews in March 2023Freshmarketer: Email & SMS: 1 reviews in April 2023Freshmarketer: Email & SMS: 1 reviews in May 2023Freshmarketer: Email & SMS: 2 reviews in June 2023Freshmarketer: Email & SMS: 2 reviews in July 2023Freshmarketer: Email & SMS: 1 reviews in June 2024VBOUT Ecommerce Marketing: 1 reviews in November 2023
FreshmarketerVBOUT Ecommerce MarketingCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $18/month
From $0 to $300/month
Plans
Free foreverFree
  • · Contact & List management
  • · Email campaigns
  • · Forms and website tracking
  • · Live chat
Enterprise$18/month
21-day free trial
  • · AI-powered multichannel engagement
  • · Automated journeys
  • · Event-based segments
  • · Shopify playbooks
Enterprise$180/year
21-day free trial
  • · AI-powered multichannel engagement
  • · Automated journeys
  • · Event-based segments
  • · Shopify playbooks
Pro 500Free
  • · 500 Emails/mo
  • · Automations
  • · Email Marketing
  • · Lead Tracking
  • · Reporting
  • · VBOUT Branding
Pro 5K$100/month
14-day free trial
  • · AI Chatbot (50 m/mo)
  • · Automations
  • · Email Marketing
  • · Landing Pages
  • · Lead Scoring & Tracking
  • · Predictive 5K Emails/mo
Pro 10K$200/month
14-day free trial
  • · AI Chatbot (1,000 m/mo)
  • · Automations
  • · Email Marketing
  • · Landing Pages
  • · Lead Scoring & Tracking
  • · Predictive 10K Emails/mo
Pro 25K$300/month
14-day free trial
  • · AI Chatbot (5,000 m/mo)
  • · Automations
  • · Email Marketing
  • · Landing Pages
  • · Lead Scoring & Tracking
  • · Predictive 25K Emails/mo
Coverage
41 of 41 features100%
0 of 41 features0%
Unique strengths
  • Abandoned cart
  • AI generation
  • Analytics
  • Automations
  • +37 more
—
Email marketing
100%41/41
0%0/41
Campaign types
100%24/24
0%0/24
Managing campaigns
100%17/17
0%0/17
4100onlybothonly
FreshmarketerVBOUT Ecommerce Marketing41 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Hubspot CRM
  • Zoho
  • Salesforce
  • Zapier
  • Zoom - GoToWebinar
  • Wordpress
How it sells itself

With Freshmarketer, you can engage with buyers wherever they are and provide consistent cross-channel experiences. Convert abandoned carts into sales with messages and offers via email, WhatsApp, SMS, and chat. Personalize your campaigns based on buyers’ interests and behavior to increase conversion rates. You can also resolve issues faster and support your customers with rich context in just one app.

With VBOUT for Shopify, you can unlock the power of ecommerce marketing, increase your brand awareness with outreach campaigns using email, social, sms and webpush, as well as boost sales using proven ecommerce marketing strategies. You can also build meaningful e-commerce reports around the data that impact your business.

Key points
  • Engage with buyers across email, WhatsApp, SMS, chat, and social media
  • Sync all historical data from Shopify to contextually engage with customers
  • Choose from pre-built e-commerce templates for multichannel marketing campaigns
  • Automate social media posts on Instagram and Facebook to drive engagement
  • Drag and drop marketing campaign builder with email, sms, web push & retargeting
  • Powerful reporting dashboards with 30+ reports
  • Deep data sync between your Shopify store and VBOUT including customers & orders
  • AI powered with predictive email sending, AI content assistant and AI chatbot
Screenshots
Mobile messages
Agent inbox for supportEcommerce PlaybooksEmail templates
Ecommerce email builder
Ecommerce popup builderEcommerce dashboardContact purchase history

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFreshmarketerVBOUT Ecommerce Marketing
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureFreshmarketerVBOUT Ecommerce Marketing
App Store rating4.7 ★5.0 ★(ahead)
App Store reviews19(ahead)1
New reviews, 28 days00
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFreshmarketerVBOUT Ecommerce Marketing
Free planYesYes
Lowest paid monthly plan$18/month(ahead)$100/month
Longest free trial21 days14 days
Plans listed34

Listing

MeasureFreshmarketerVBOUT Ecommerce Marketing
Shopify category rank#172(ahead)in Email marketing#211in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMar 29, 2022Jan 10, 2023
Languages1English1English
DeveloperFreshworksVbout

FAQ

Freshmarketer and VBOUT Ecommerce Marketing: common questions

Is Freshmarketer or VBOUT Ecommerce Marketing cheaper?
Both list a free plan. Paid plans start at $18/month for Freshmarketer and $100/month for VBOUT Ecommerce Marketing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Freshmarketer or VBOUT Ecommerce Marketing?
On the Shopify App Store: Freshmarketer 4.7 from 19 reviews and VBOUT Ecommerce Marketing 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
Freshmarketer lists 41 the others don’t mention, such as Abandoned cart, AI generation, Analytics, Automations. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Freshmarketer, Oct 13, 2026 for VBOUT Ecommerce Marketing; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Freshmarketer, Oct 13, 2026 for VBOUT Ecommerce Marketing. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.