FormalChat vs WebDialogAI

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for FormalChat, Oct 13, 2026 for WebDialogAI.

The short answer

  • Both list a free plan. Paid plans start at $23/month for FormalChat and $19/month for WebDialogAI.
  • FormalChat lists 8 features WebDialogAI’s listing doesn’t mention, including Chat flows, Email chat, Emojis and stickers.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Chat
  • Chat
Languages
  • English
  • English
Launched
May 21, 2026
May 6, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $119/month
From $0 to $79/month
Plans
Try LiveChat FreeFree
  • · 1 operator
  • · 3 knowledge entries
  • · 5 canned replies
  • · 50 AI messages/mo
Growth$23/month
  • · 1,000 AI messages/mo
  • · 20 knowledge entries
  • · 25 canned replies
  • · 3 operators
  • · 5 GB storage
Pro$59/month
  • · 10 operators
  • · 100 knowledge entries
  • · 20 GB storage
  • · 5,000 AI messages/mo
  • · Unlimited canned replies
Business$119/month
  • · 100 GB storage
  • · 25,000 AI messages/mo
  • · Email + push notifications
  • · Priority support
  • · Unlimited canned replies
  • · Unlimited operators
FreeFree
  • · 1 agent
  • · 50 AI responses/month
  • · 50 conversations/month
Starter$19/month
  • · 2 Agents
  • · 500 AI responses/month
  • · 500 conversations/month
  • · Remove Branding
Pro$49/month
  • · 2,000 AI responses/month
  • · 5 Agents
  • · Analytics
  • · unlimited conversations
Business$79/month
  • · 10 agents
  • · 5,000 AI responses/month
  • · Analytics
  • · unlimited conversations
Coverage
17 of 20 features85%
12 of 20 features60%
Unique strengths
  • Chat flows
  • Email chat
  • Emojis and stickers
  • File upload
  • +4 more
  • Customer insights
  • FAQs
  • Order updates
Chat
85%17/20
60%12/20
Automated responses
60%3/5
60%3/5
Customization
100%7/7
71%5/7
Real-time messaging
88%7/8
50%4/8
893onlybothonly
FormalChatWebDialogAI20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

FormalChat adds an AI-powered chat widget to your Shopify store in minutes. The AI is automatically trained on your product catalog so it can answer customer questions accurately from day one. When a shopper wants to speak with a person, the AI hands them off to your team in real time.

Most stores lose sales because customers leave when they cannot get a quick answer. WebDialogAI places an AI chat widget on your storefront that reads your actual products, policies, and pages to answer questions instantly. Products sync from your Shopify catalog automatically. Customers can track orders directly in chat. When the AI cannot help, conversations transfer to your team with full history.

Key points
  • AI trained on your products answers customer questions automatically, 24/7
  • Handoff connects shoppers to your team when they want to speak with a person
  • Manage all chats from a web dashboard or iOS and Android mobile app
  • Push notifications alert you on your phone when a customer is waiting
  • AI answers from your actual products, policies, and pages
  • Customers track orders directly in the chat widget
  • Conversations transfer to your team when AI cannot help
  • Product cards with images and buy links shown in chat
Screenshots
FormalChat Livechat AI Widget
FormalChat Shopify AppFormalChat Operator's DashboardFormalChat.ai
AI chat widget with product recommendations on storefront
AI chat widget embedded on your storefrontManage widget and products from Shopify AdminProduct recommendations with interactive cards

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFormalChatWebDialogAI
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureFormalChatWebDialogAI
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFormalChatWebDialogAI
Free planYesYes
Lowest paid monthly plan$23/month$19/month(ahead)
Longest free trialNot listedNot listed
Plans listed44

Listing

MeasureFormalChatWebDialogAI
Shopify category rank#1018in Chat#1015(ahead)in Chat
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 21, 2026May 6, 2026
Languages1English1English
DeveloperFirasCodesWebdialogAI

FAQ

FormalChat and WebDialogAI: common questions

Is FormalChat or WebDialogAI cheaper?
Both list a free plan. Paid plans start at $23/month for FormalChat and $19/month for WebDialogAI. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
FormalChat lists 8 the others don’t mention, such as Chat flows, Email chat, Emojis and stickers, File upload. WebDialogAI lists 3 the others don’t mention, such as Customer insights, FAQs, Order updates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for FormalChat, Oct 13, 2026 for WebDialogAI; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for FormalChat, Oct 13, 2026 for WebDialogAI. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.