Flair: Creator Marketing vs Lucra
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Flair, Nov 4, 2026 for Lucra.
The short answer
- Only Flair lists a free plan.
Head to head
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free to install
- · Sync Shopify data to find creators
Launch
- · Automated commission payouts
- · Basic analytics
- · Checkout widget to invite new signups
- · Klaviyo integration
- · Unlimited affiliate + gifting programs
Lucra
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFlair automates influencer marketing for your Shopify store. It identifies creators already shopping with you and invites them to promote your brand post-purchase. Track your creators and their content directly in a live Shopify dashboard. You can also onboard external creators using a shareable link—perfect for email subscribers, social followers, or existing partners.
Lucra helps merchants manage creator programs around Shopify products. Brands can sync products, build paid or organic program briefs, invite creators, collect submissions, and create sample orders for creators with saved shipping details. Teams can review creator work, track program activity, and keep commerce, creator, and campaign data in one workspace.
- Identify customers who are also social media creators
- Track creator performance and content across platforms in real time
- View each creator’s purchase history alongside social metrics
- Streamline creator onboarding, outreach, and campaign tracking
- Sync Shopify products for creator programs
- Create sample orders for selected creators
- Manage creator briefs, submissions, and approvals
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Flair |  Lucra |
|---|---|---|
| Detected stores | 6 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Home & Garden, Animals & Pet Supplies | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | Flair | Lucra |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 9 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Flair and Lucra: common questions
- Is Flair or Lucra cheaper?
- Only Flair lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Flair, Nov 4, 2026 for Lucra; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Flair, Nov 4, 2026 for Lucra. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.