Easy Emails: Email Templates vs Smart Emails
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Easy Emails, Nov 6, 2026 for Smart Emails.
The short answer
- Both list a free plan.
- Smart Emails lists 14 features Easy Emails’s listing doesn’t mention, including A/B testing, Analytics, Automations.
Head to head
Free
- · Access all templates
- · Add all email sections
- · Build and preview emails
- · Save your designs
- · Use the visual editor
Unlimited
- · Export Shopify-ready code
- · Priority support
- · Use your emails in Shopify Notifications
Free
- · 30 professional design presets
- · Auto-save, never lose your work
- · Design & preview all 53 templates
- · Edit text, colors & footer anytime
- · Export 5 templates to your store
- · Full visual editor, no code
Annual
- · Built-in discounts & gift cards
- · Everything in Free, plus:
- · Export all 53 notification emails
- · Instant live changes, no re-export
- · Priority support
- · Product upsells & recommendations
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEasy Emails lets you customize Shopify's native order confirmation email, shipping confirmation email and email notifications without editing Liquid. Start with Shopify's default email or choose from professionally designed templates, then customize every section with a visual editor.
30 professional presets. A visual editor for all 52 notification emails — no code needed. Change a color, text, or marketing section — live instantly across all templates. No re-export needed. Add discounts, product recommendations, gift cards, featured products, reorder buttons, or a message banner to turn every email into a sales channel.
- Customize order confirmation emails without editing Liquid code
- Start with Shopify's default email or choose a expert designed template
- Add custom sections to create a branded post-purchase experience
- 30 presets, full visual editor — design every notification email, no code
- One change updates all 53 emails instantly — no re-export needed
- Add discounts, product recommendations, gift cards, or banners to any email
- 26 languages — select one, everything translates and installs automatically
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Easy Emails |  Smart Emails |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Easy Emails | Smart Emails |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Easy Emails | Smart Emails |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 2 | 2 |
Listing
| Measure | Easy Emails | Smart Emails |
|---|---|---|
| Shopify category rank | #77(ahead) | #129 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 22, 2026 | Jun 16, 2026 |
| Languages | 1 | 25 |
| Developer | Brightmode | Saul Studio. |
FAQ
Easy Emails and Smart Emails: common questions
- Is Easy Emails or Smart Emails cheaper?
- Both list a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Easy Emails lists 1 the others don’t mention, such as Email campaigns. Smart Emails lists 14 the others don’t mention, such as A/B testing, Analytics, Automations, Cross-sell emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Easy Emails, Nov 6, 2026 for Smart Emails; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Easy Emails, Nov 6, 2026 for Smart Emails. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.