Conversion Compass vs ThoughtMetric Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Conversion Compass, Nov 9, 2026 for ThoughtMetric Analytics.
The short answer
- Only Conversion Compass lists a free plan. Paid plans start at $29/month for Conversion Compass and $99/month for ThoughtMetric Analytics.
- ThoughtMetric Analytics lists 11 features Conversion Compass’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Event tracking.
Head to head
Marketing attribution and performance tracking
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Attribution summary by traffic source
- · CSV export for the last 3 days
- · Last 3 days of order conversion data
Monthly Plan
- · Drill-down by source & medium
- · First & last-touch attribution
- · Full CSV export (any range)
- · Full history: any date range
- · Multi-session journey insights
Annual Plan
- · All Monthly features, lower price
- · First & last-touch attribution
- · Full CSV export (any range)
- · Full history: any date range
- · Multi-session insights + save ~17%
p50k
- · Covers up to 50k pageviews per month.
p100k
- · Covers up to 100k pageviews per month.
p200k
- · Covers up to 200k pageviews per month.
p300k
- · Covers up to 300k pageviews per month.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureStop guessing where your sales come from! Conversion Compass shows exactly which marketing channels and campaigns drive real orders—not just clicks. Track orders from Google Ads, Facebook, Instagram, email campaigns, Reddit, TikTok, and any traffic source. Complete UTM parameter data reveals which campaigns generate actual revenue. Make data-driven decisions about your marketing spend.
ThoughtMetric integrates with all of your marketing platforms so you can easily identify which marketing channels are working and which ones aren't. Don't settle for a world where all of your marketing data is siloed and every channel takes credit for the same conversion. With ThoughtMetric, you can see your true marketing ROI across all your digital channels.
- Track orders from Google, Facebook, Klaviyo, Reddit, TikTok, and more
- Automatic UTM tracking shows source, medium, campaign, term, and content
- Live dashboard displays order metrics and revenue totals by traffic source
- Filter by date range, campaign, or any parameter to analyze performance
- Track the performance of all your marketing channels
- See where your customers are REALLY coming from
- Optimize ad spend and increase ROI
- Run post purchase "how did you hear about us" surveys.







All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Conversion Compass | ThoughtMetric Analytics |
|---|---|---|
| Detected stores | Not published | 341 |
| Net store change, 28 days | 0 | +2 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | 27% |
| Top store categories | Not published | Health & Beauty, Apparel & Accessories, Sporting Goods |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Conversion Compass | ThoughtMetric Analytics |
|---|---|---|
| App Store rating | Not published | 4.0 ★ |
| App Store reviews | Not published | 15 |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Conversion Compass | ThoughtMetric Analytics |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $29/month(ahead) | $99/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Conversion Compass | ThoughtMetric Analytics |
|---|---|---|
| Shopify category rank | #618 | #166(ahead) |
| Shopify App Charts | Not on this week’s charts | #19 on Big-brand picks in Analytics |
| Built for Shopify | No | No |
| Launched | Jan 5, 2026 | Nov 11, 2019 |
| Languages | 1 | 1 |
| Developer | Front Row Sales | ThoughtMetric Inc. |
FAQ
Conversion Compass and ThoughtMetric Analytics: common questions
- Is Conversion Compass or ThoughtMetric Analytics cheaper?
- Only Conversion Compass lists a free plan. Paid plans start at $29/month for Conversion Compass and $99/month for ThoughtMetric Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Conversion Compass lists 2 the others don’t mention, such as Checkout analytics, Funnel analysis. ThoughtMetric Analytics lists 11 the others don’t mention, such as Activity tracking, Analytics dashboard, Event tracking, GDPR compliance. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Conversion Compass, Nov 9, 2026 for ThoughtMetric Analytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Conversion Compass, Nov 9, 2026 for ThoughtMetric Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.














