Belco ‑ Customer Support vs HelpEcho ‑ HelpDesk & AI Chat
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only HelpEcho lists a free plan. Paid plans start at $172/month for Belco and $5.99/month for HelpEcho.
- Belco lists 12 features HelpEcho’s listing doesn’t mention, including AI responses, Chatbot, Contact form.
Head to head
Basis
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · Emails sent
Plus
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · API RPM package
- · Emails sent
Premium
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · API RPM package
- · Emails sent
Free Plan
- · 1 Mailbox
- · 10 AI Operations/month
- · 10 Tickets/month
- · AI Chatbot
- · AI Reply Writer
- · Full Reports
Starter Plan
- · 3 Mailboxes
- · 50 AI Operations/month
- · 50 Tickets/month
- · AI Chatbot
- · AI Reply Writer
- · Full Reports
Basic Plan
- · 100 AI Operations/month
- · 300 Tickets/month
- · 5 Mailboxes
- · AI Chatbot
- · AI Reply Writer
- · Full Reports
Pro Plan
- · 1,000 Tickets/month
- · 10 Mailboxes
- · 500 AI Operations/month
- · AI Chatbot
- · AI Reply Writer
- · Full Reports
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBelco helps merchants manage customer support across multiple communication channels in one shared inbox. Conversations from live chat, email, phone, and messaging channels are centralized and enriched with real-time order and customer data. Agents can assign conversations, apply tags, use automation rules, and collaborate internally to handle support requests efficiently and consistently.
HelpEcho is your all-in-one customer support solution with AI Chatbot, Knowledge Base, and Helpdesk Ticketing. Let the AI chatbot handle customer queries 24/7 while your team focuses on complex issues. Build a self-service knowledge base to reduce ticket volume. Convert emails to tickets automatically, use AI to write replies, and automate workflows with saved replies.
- Unified inbox for chat, email, phone, and messaging channels
- Real-time order and customer data in every conversation
- Conversation assignment and internal team collaboration
- Automation rules, tagging, and workflow management
- Assign, prioritize, and track all customer inquiries in one organized dashboard.
- Convert customer emails into actionable tickets effortlessly.
- Manage support through email and a self-service customer portal.
- Save time by automating ticket assignments, categorization, and responses.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Belco |  HelpEcho |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Belco | HelpEcho |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Belco and HelpEcho: common questions
- Is Belco or HelpEcho cheaper?
- Only HelpEcho lists a free plan. Paid plans start at $172/month for Belco and $5.99/month for HelpEcho. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Belco lists 12 the others don’t mention, such as AI responses, Chatbot, Contact form, Live chat. HelpEcho lists 5 the others don’t mention, such as Analytics, Auto-assign, Help center, Reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.