Attribute: Checkout Survey vs ThoughtMetric Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Attribute, Nov 9, 2026 for ThoughtMetric Analytics.
The short answer
- On the Shopify App Store: Attribute 3.0 from 2 reviews and ThoughtMetric Analytics 4.0 from 15 reviews.
- Paid plans start at $39/month for Attribute and $99/month for ThoughtMetric Analytics.
- ThoughtMetric Analytics lists 17 features Attribute’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Custom dashboards.
Head to head
Let your customers tell you how they found you.
Marketing attribution and performance tracking
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · 1,000 Survey Entries per Month
Professional
- · 5,000 Survey Entries per Month
- · Klaviyo Integration
Unlimited
- · Klaviyo Integration
- · Unlimited Survey Entries per Month
p50k
- · Covers up to 50k pageviews per month.
p100k
- · Covers up to 100k pageviews per month.
p200k
- · Covers up to 200k pageviews per month.
p300k
- · Covers up to 300k pageviews per month.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAttribute lets you see exactly where your customers are actually coming from. Get direct insight into which advertising and growth strategies are working and which ones aren't - by getting 1st party data straight from your customers. Get clear visual insights, charts, and reporting without any heavy lifting from the brand.
ThoughtMetric integrates with all of your marketing platforms so you can easily identify which marketing channels are working and which ones aren't. Don't settle for a world where all of your marketing data is siloed and every channel takes credit for the same conversion. With ThoughtMetric, you can see your true marketing ROI across all your digital channels.
- Track the performance of all your marketing channels
- See where your customers are REALLY coming from
- Optimize ad spend and increase ROI
- Run post purchase "how did you hear about us" surveys.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Attribute |  ThoughtMetric Analytics |
|---|---|---|
| Detected stores | Not published | 341 |
| Net store change, 28 days | 0 | +2 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | 27% |
| Top store categories | Not published | Health & Beauty, Apparel & Accessories, Sporting Goods |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Attribute | ThoughtMetric Analytics |
|---|---|---|
| App Store rating | 3.0 ★ | 4.0 ★(ahead) |
| App Store reviews | 2 | 15(ahead) |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Attribute | ThoughtMetric Analytics |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month(ahead) | $99/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Attribute | ThoughtMetric Analytics |
|---|---|---|
| Shopify category rank | Not enough data | #166 |
| Shopify App Charts | Not on this week’s charts | #19 on Big-brand picks in Analytics |
| Built for Shopify | No | No |
| Launched | Mar 11, 2022 | Nov 11, 2019 |
| Languages | Not published | 1 |
| Developer | Attribute | ThoughtMetric Inc. |
FAQ
Attribute and ThoughtMetric Analytics: common questions
- Is Attribute or ThoughtMetric Analytics cheaper?
- Paid plans start at $39/month for Attribute and $99/month for ThoughtMetric Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Attribute or ThoughtMetric Analytics?
- On the Shopify App Store: Attribute 3.0 from 2 reviews and ThoughtMetric Analytics 4.0 from 15 reviews.
- What features does each app list that the other doesn’t?
- ThoughtMetric Analytics lists 17 the others don’t mention, such as Activity tracking, Analytics dashboard, Custom dashboards, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Attribute, Nov 9, 2026 for ThoughtMetric Analytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Attribute, Nov 9, 2026 for ThoughtMetric Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.