Attribute: Checkout Survey vs Census: Customer Surveys
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Attribute, Nov 9, 2026 for Census.
The short answer
- On the Shopify App Store: Attribute 3.0 from 2 reviews and Census 5.0 from 25 reviews.
- Only Census lists a free plan. Paid plans start at $39/month for Attribute and $25/month for Census.
- Census lists 18 features Attribute’s listing doesn’t mention, including AI insights, Analytics dashboard, Attribution.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · 1,000 Survey Entries per Month
Professional
- · 5,000 Survey Entries per Month
- · Klaviyo Integration
Unlimited
- · Klaviyo Integration
- · Unlimited Survey Entries per Month
Free Always Plan
- · Questions from our large bank
- · Some core data dashboard metrics
- · Unlimited survey responses
- · View all responses without limitation
Premium Plan
- · AI-generated actionable recommendations
- · Custom questions
- · Customise and style forms
- · Dynamic rule-based questions
- · Unlimited survey responses
Platinum Plan
- · Everything in the Premium plan
- · Export additional data
- · On-site surveys for prospecting data
- · POS surveys for instore
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAttribute lets you see exactly where your customers are actually coming from. Get direct insight into which advertising and growth strategies are working and which ones aren't - by getting 1st party data straight from your customers. Get clear visual insights, charts, and reporting without any heavy lifting from the brand.
Census turns the order confirmation page into your richest source of first-party data. Deploy intelligent, rule-based surveys exactly where customers are most engaged and turn their answers into a genuine competitive edge: smarter attribution, deeper on-site feedback, customer insights and overall sentiment.
- Ask rule-based questions for key ecommerce variables, with sophisticated logic.
- Gather valuable feedback on where users first discovered your brand or business.
- View reports on submissions and filter based on key variables.
- AI-generated actionable recommendations for your store.




All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Attribute | Census |
|---|---|---|
| Detected stores | Not published | 60 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United Kingdom, Netherlands, United States |
Reviews
| Measure | Attribute | Census |
|---|---|---|
| App Store rating | 3.0 ★ | 5.0 ★(ahead) |
| App Store reviews | 2 | 25(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Attribute and Census: common questions
- Is Attribute or Census cheaper?
- Only Census lists a free plan. Paid plans start at $39/month for Attribute and $25/month for Census. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Attribute or Census?
- On the Shopify App Store: Attribute 3.0 from 2 reviews and Census 5.0 from 25 reviews.
- What features does each app list that the other doesn’t?
- Census lists 18 the others don’t mention, such as AI insights, Analytics dashboard, Attribution, Checkout analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Attribute, Nov 9, 2026 for Census; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Attribute, Nov 9, 2026 for Census. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















