Abra Promotions vs Tab Promo: Discounts & Tiers
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Abra Promotions, Oct 26, 2026 for Tab Promo.
The short answer
- On the Shopify App Store: Abra Promotions 5.0 from 61 reviews and Tab Promo 5.0 from 1 reviews.
- Both list a free plan. Paid plans start at $99/month for Abra Promotions and $49/month for Tab Promo.
- Abra Promotions lists 14 features Tab Promo’s listing doesn’t mention, including A/B testing, Analytics, Banners.
Head to head
- United States
- Canada
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · Abra is free for one private promotion
- · Auto-applied discounts and pricing
- · Customizable theme sections and banners
Flex
- · All-in-One Tiered Discount
- · BOGO & Fixed Price Discount
- · Gift with Purchase
- · Multi-Value Product Discount
- · Tiered Volume Discount
- · Unlimited Promotions and Discounts
Fixed – starts at
- · All-in-One Tiered Discount
- · BOGO & Fixed Price Discount
- · Dedicated Support
- · Gift with Purchase
- · Google Structured Data
- · Multi-Value Product Discount
Free
- · 20 paid promotion orders/month
- · 3-day grace after reaching 20 orders
- · Drafts and previews remain available
- · Only Tab Promo discount orders count
- · Promotions pause after the grace period
- · Starter features; 25 active campaigns
Starter
- · 25 active campaigns; unlimited orders
- · Automatic discounts and codes
- · Cart previews and version rollback
- · Free shipping and customer targeting
- · Purchase rules and cart validation
- · Quantity tiers, BOGO and free gifts
Pro
- · Customer and product metafield rules
- · Everything in Starter
- · Storefront promotion API and SDK
Growth
- · Estimated campaign and product margin
- · Everything in Pro
- · Share links: promoter sales and margin
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate, schedule and test private links or public promotions that activate the moment a shopper lands. Discounts auto-apply sitewide, banners confirm progress, and strikethrough pricing updates in real time for a frictionless journey. Go global with promotions that localize currency and discounts. Truly flexible gifting: selectable, tiered gifts, gifts by collection or by market.
Create automatic discounts and codes with quantity tiers, Buy X Get Y, free gifts and free shipping. Let shoppers choose gifts and see progress toward the next reward in your theme. Target customers, products, cart value and country. Preview carts, schedule campaigns, set purchase rules and roll back versions. Pro adds metafield targeting and a Storefront SDK.
- Auto-apply discounts to your customers’ cart and all pages before checkout
- Show popups and custom theme sections to customers to increase conversions
- Use our easy gift adding magic with free gifts to convert your customers
- Create discount combinations that work with a single code
- Run multiple discount campaigns at once, each with its own rules and schedule
- Turn loyalty, review, and CRM metafields into checkout discount conditions
- Show campaign progress and discount eligibility on storefront pages via API
- Test each campaign on a sample cart before publishing to live checkout
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Abra Promotions |  Tab Promo |
|---|---|---|
| Detected stores | 285 | Not published |
| Net store change, 28 days | +14 | 0 |
| Stores added, 28 days | 30 | Not enough data |
| Big-brand share | 46% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, Canada, United Kingdom | Not published |
Reviews
| Measure | Abra Promotions | Tab Promo |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 61(ahead) | 1 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Abra Promotions | Tab Promo |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $99/month | $49/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Abra Promotions | Tab Promo |
|---|---|---|
| Shopify category rank | #69(ahead) | #557 |
| Shopify App Charts | #4 on Featured by Shopify in Discounts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Aug 24, 2022 | May 20, 2026 |
| Languages | 1 | 1 |
| Developer | Abra | Tab Commerce |
FAQ
Abra Promotions and Tab Promo: common questions
- Is Abra Promotions or Tab Promo cheaper?
- Both list a free plan. Paid plans start at $99/month for Abra Promotions and $49/month for Tab Promo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Abra Promotions or Tab Promo?
- On the Shopify App Store: Abra Promotions 5.0 from 61 reviews and Tab Promo 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Abra Promotions lists 14 the others don’t mention, such as A/B testing, Analytics, Banners, Bulk editing. Tab Promo lists 9 the others don’t mention, such as Automations, Bulk discounts, Discount stacking, Editor tool. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Abra Promotions, Oct 26, 2026 for Tab Promo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Abra Promotions, Oct 26, 2026 for Tab Promo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.